Tag Archives: Facebook

Facebook Subscribe; Yea Or Nay?

by now most of you that are on Facebook have probably seen your version of the image you see in this post asking you if you want to allow people to subscribe to things you have to say there or not. It’s kind of a strange thing because I’m trying to figure out why anyone would want to subscribe to the different things some of us have to say. But it turned out to be a bigger issue than I initially thought.

One of the major issues I’ve always had when it comes to Facebook is that little news stream they have there. You basically always had two options. The first option was Facebook automatically making the determination as to what it considered newsworthy from all of the people you’re connected with and giving you that stuff from the newest of the oldest. The second option was your being able to click telling it you wanted everything that anyone you followed posted on Facebook, once again from the newest to the oldest.

Neither option has ever been all that good. I don’t think anybody ever liked the fact that Facebook was going to try to tell them what was news for people they were connected with. At the same time the other option might never allow you to see certain posts and certain people if you happen not to be on Facebook at the same time. Because I keep such strange hours I missed a lot of things that people I knew were saying. A couple of times what was really news wasn’t ever shared with me and if some people hadn’t been paying attention to other things I said I’d never found out about it; that just doesn’t cut it.

So Facebook came up with the subscribe thing. What it allows people to do is go through their list and decide who they want to make sure they see whatever it is they have to post. That means if you’re following 500 people but you really only want to see what 15 of them have to say you can select those 15 without anybody else knowing that you’re not following them as closely. Also, those 15 people don’t know that you’re following them unless you tell them. The problem with that is that now Facebook is open it up so that a person can follow anybody they see fit the following without that person knowing they’re being followed.

For most of us that’s not going to pose a problem, but for some people it is. For instance, how many women are suddenly going to be followed by stalkers who don’t have to go through the game of asking someone to “friend” them, thus giving them the option to block somebody? Facebook doesn’t take this into consideration; instead, what they’re trying to do is get around the limit that they created of how many people someone is allowed to have as a friend with this new option of being able to follow a stream and comment on it. This means that it will be easier for some of these people to follow celebrities, who probably created Facebook accounts only to communicate with their friends, and now suddenly has to worry once again about what they say on Facebook because they never know who’s listening.

Frankly that’s scary. Personally I don’t see this going to affect me that much, but I don’t always bring these things up because I’m worried about how they’re going to affect me. Still, I wonder if I’m being selfish to those friends of mine who want to keep up with me and block some of the noise of all these other people they’re connected with that they don’t know us well. It’s a double edged sword of the little modicum of control that one has with their Facebook account. While I would love to have my friends have the ability to add me to their list, I love the had the ability to know who’s following me and us block certain people if I needed to do so. It’s possible that there, but I haven’t read anywhere that it’s an option.

Luckily, Facebook hasn’t made me have to make a decision yet. So every time I pop on to Facebook I immediately see the image you see above. I get ignored for a while, but I know based on history that at some point I’m going to have to make a decision or they’re going to make it for me, and we both know the decision they’re going to make. But I’m just not sure which direction I want to go yet.

For those of you that are on Facebook, since it makes no sense to ask someone who’s not on Facebook their opinion, what do you think? What have you done? I’d really like to know, and thanks upfront for your response.
 

Talking Privacy – Part Two

A year and a half ago I asked the question Do We Deserve Privacy Online? I took on the issue after reading a news story that basically said privacy is gone and we should get over it.

mozilla privacy cupcakes! DSC_6407.JPG
Roland Tanglao
via Compfight

At the time I had mixed feelings about the issue, and I find myself 18 months later still having mixed feelings about it. I’m taking it on again after reading a post by a guy that called himself Blog Bloke titled Social Media Profiling: Is Our Privacy Under Siege? His gripe is with the new Google+ site and some of the information they’re requiring to participate in the process. In particular, he’s against their rule which says one can’t use avatars, instead saying people have to use pictures of themselves.

For those of you who aren’t going to go check out his post or his blog, Blog Bloke is definitely a throwback to the old days of not trusting anyone; I doubt he’d disagree with this. Privacy is a major thing with him, and he doesn’t want his image out on the internet in any way. This is a right everyone has by the way, and I’m certainly not going to beat him up for that. As a matter of fact, he’s pretty much made his avatar his trademark, and many people know exactly who he is once they see that; kind of like Dennis and his magic DE logo.

Do I understand his position on privacy? Yes. Do I fully support it? Mixed feelings. Do I have things I don’t want to share? Absolutely. Do I use those things that require information I don’t feel like sharing? Nope; I just go on about my business.

Why did I bring that stuff up? If you check his post you’ll see I commented on it and I said there’s no obligation for any of us to participate in social media services whose policies we don’t support; social media is a right, not a privilege. That’s why I don’t play many games on Facebook, and why I’ve downloaded very few apps onto my smartphone, because I don’t feel like giving up some of my information so it can be sold to someone else. His position is that it is pretty much a right and that these companies (Google, Facebook, etc) really don’t have a right to ask us for any of it.

I’ll attempt to make my position clear here and see where you fall into things. He has a blog and gets to set his rules. I have a blog and get to set my rules. We’re both part of social media; so are all of you. I’ve decided on my blog that if I don’t know you already I’m not accepting names I can’t identify; ergo, no keyword names. I could care less if the rest of the world knows you already, until I know you I’m not allowing it. My blog, I pay for it, my policy. I don’t know what his is, and I don’t know what yours is. However, based on responses I’ve received on some of my posts, it seems that a majority of you would support this kind of thing because you can relate to it.

There’s the big boys, Facebook, Google, LinkedIn, Twitter, etc. They all have policies as well. Some of them end up being very invasive, others not so much. There’s absolutely no right any of us have to circumvent those policies. Well, that’s not totally accurate. We do have the right to boycott, fuss, stomp our feet, write about it in our blogs, on and on and on.

But none of them have to change a thing. They’re not obligated to us. They’re paying for it in some way, we’re not. I thought about it over the weekend as I got an invite and took some folks up on joining the Google+ community. Then I thought about following it on my smartphone and it turns out that one of their rules is that if you access the page on your smartphone you must allow them to track you to find out where you are.

I’m somewhat hinky about that type of thing. I already know Google’s tracking me because I have a HTC phone, and it’s their product. I know that even after shutting down the Google location service they somehow know where I am; sigh. However, once you sign up for location tracking on something like Google+ or Facebook, it then starts telling people where you are at the moment you’re writing, and I’m not up for that. So I declined the offer; I’ll have to wait until I’m on a regular computer or laptop and play that way instead. I know, you’re probably thinking “hey, it knows when you’re at home”; that I can handle since my home is also my business.

International Spy Museum Handbook of Practical SpyingÂ

I asked my friend Sunny, one of my younger friends (who really needs to list her blogs somewhere so people can find them all lol) what her thoughts were, and people around her age, on the privacy issue. She said she felt that we’re all being tracked to some degree but if people are at least thinking about what they’re putting out about themselves that they can protect themselves a little bit.

I had to think about that one some because I realize that for the most part the genie is out of the bottle for me. Anyone can find out where I live by looking it up online because it’s also my business address. They can probably find my phone number for the same reason. They can find my picture and pictures of my wife, who has her own website as well. In other words, privacy is totally gone; I didn’t even make the chase interesting.

The same can be said for my friend Blog Bloke in a way. He’s been around at least 14 years online. We can know where he lives, and we can get his phone number. We know where his business is. The only thing we don’t know is what he really looks like. Does that matter? To him it does; to me it doesn’t. What matters is that we each get to decide just how private we want to be, but we can’t hide. If you want to prove it look up any name and see how much it costs you to get a wealth of information about that person.

By the way, I do have this thing about how some people hide themselves from others. I really don’t like fake commenter names and images, and some of you know my position on news commentary as it appears on news stories in online newspapers. I feel all those people should have to register their names and addresses with the newspaper and should have to use at least their real first name if they have something to say so there’s some type of decorum on those sites. Privacy in that instance isn’t a right; if you feel you have something to say, be an adult about it or keep your stupid thoughts to yourself; yeah, I said it.

Will I take up the privacy cause? No, it’s not my fight; I have other things I think are much more important to my life. I’ll let Blog Bloke & our federal government work on some of those things on my behalf. What I will say, once again, is that you need to protect yourself, your information, and your reputation. Once you’re associated with something in a certain way based on your actions, it’ll be hard to overcome. Be smart in what you do, be honest, and be careful. That’s all I have.

Is Social Bookmarking Still Worth It?

Last week I received an email from Delicious announcing that they’d been bought out by the people who originally created YouTube and that things were going to be changing over within 30 days. If I wanted to keep my account and bookmarks I’d have to go in and change things on my own before that time, otherwise I was going to lose it all.

For me, that was pretty much the last straw, of sorts. I wasn’t angry by any of it; not even close. Instead, I was bored and tired because this seems to be a common occurrence lately. These social bookmarking sites change things around, don’t give much of an explanation of the changes, and we’re supposed to roll with it and be happy and on our way.

I was also irritated 18 months ago when Technorati made its drastic change and suddenly no one had any idea what the numbers meant. I think I’ve been back twice since I learned of it, and I had never used the site to bookmark any posts at all as far as I can remember.

I’m wondering if the heyday of bookmarking sites like these has passed or is about to go away in its present condition. I read where people have major gripes about sites like Digg and StumbleUpon all the time, and it seems to be more prevalent and easier to do to just retweet posts to Twitter, something we’ve talked about a lot here lately. Indeed, it’s even easier to click on the “like” button at the bottom of some posts and share in Facebook because you don’t have to go anywhere else to do it. And let’s face it, Facebook is much bigger than all these other sites at this time.

I had a brief conversation with someone on Twitter about sites like Amplify and FriendFeed as well. I asked why it’s not just as good to post a link to one’s own site directly everywhere instead of going through one of these other sites. His belief was that these sites were much larger and could help get the word out easier. My gripe was that one clicks on a link in Twitter thinking it’s taking you one place, instead it takes you to one of these sites, and then you have to click on another link to actually take you to the article you want to read. I can’t be the only one that thinks that’s irritating. If it’s a news aggregator you happen to be visiting, like Alltop, that’s one thing; but sending out links to another site instead of directly to your own content just seems silly.

But maybe I’m fighting the new way because I’m older; I can’t believe that but it’s possible. What thoughts do you have on this topic?

I’m Supposed To Ask You To…

It’s Friday, and I figured it was time for something a little intriguing, more of a question and comment and a wish that I could remember what got me thinking about this.

Actually, that’s not quite accurate; I remember what got me thinking about it lately. I was reading a post by Larry Brauner of Online Social Networking, whom I mentioned as one of my early commenters, called Top 10 Ways To Get Facebook Page Fans. As I was reading each of the points, I smiled when I realized that half of them involved asking people to join in some fashion that was more direct than just writing about it on one’s blog, which I’ve also done, as well as adding a widget, which you see there to the right.

The thing that made me smile wasn’t so much that Larry had half of his points saying that as much as the reality that I’ve read often how we’re supposed to ask people to sign up for this or that, or help us out in some fashion. As a matter of fact, I did that very thing just over 2 years ago when I first stated that I wanted more RSS subscribers, and here and there I’ve asked that question again, adding a failed contest along the way.

It’s strange because days ago I wrote about how bad I’ve been in promoting my own products, and now I realize that I’m pretty bad at asking people to sign up for anything on this blog, or other blogs, or my website, or even to follow me on Twitter. What is this thing all about? What the heck is wrong with me?

Actually, I think it ties in with a conversation Sire and I were having in a comment area about talking ourselves up. He felt it was kind of unseemly, while I said if you can back it up and were actually telling the truth that it’s not such a bad thing. And I truly believe that; yet, here I sit, not really talking about myself all that much in the things I do for work, and the things I believe I could do for others.

True, this blog isn’t necessarily a blog to market myself, but it has been a component over the years. Early on, I used to talk about all these different methods I’ve tried in making money online, and I used to disclose my monthly income all the time; not so much now. The truth is that I believe I’m kind of a talented guy. Sure, you wouldn’t know it by that image above; yeah, I drew that for one of those online survey things.

I’m definitely not an artist by any means. But I have been a songwriter, have written two books now, helped a hospital make more than $700 million in revenue in one year, helped a guy get an $80,000 contract two weeks after just one business coaching session, had articles in many magazines over the course of the last 8 years and gave a keynote presentation at a health care conference in 2007. And I make a mean meatloaf, even if I might mess up tuna every once in awhile (only once; read the story).

Other than writing the books, who knew any of that other stuff? For that matter, what else don’t you know about me? And trust me, there’s plenty more. That’s my fault because, though I feel I disclose a lot, I really don’t promote myself all that much. It’s one reason why next week I’ll be having those evening posts about my products; gotta promote something, right?

Anyway, Larry’s right, and it does me little good to go out kicking and screaming against it because, well, overall it’s just not my style. But I did talk about wanting to be known as a big time blogger, so it behooves me to just come out and ask. In my way, of course.

So, as humbly as I can, I’d like to ask that, if you participate, you assist me in this fashion, and of course I do it as well when I can, and we can all win:

1. Hook up with my Facebook business page (I hate that it’s still called “fan” page, but oh well), and of course hook up with me on Facebook as well.

2. If a post grabs you enough, whether you comment on it or not, and you’re on Twitter, click that “retweet” thing at the top right of the post and share it with others. I went with Topsy because it doesn’t make you add an application to your Twitter account to use.

3. If you like a post, whether you comment or not, think about clicking on that little “like” thing at the end of each post. If you want to know the truth, I really have no idea where that goes or if it shows anywhere else except on the post, but it’s there looking pretty lonely most of the time.

4. If you’re predisposed to do so, ask me to write a guest post for you. For this one, you’ll have to send me an email, which is under the “contact” tab at the top of the blog. I refuse to ask people if I can write a guest post for their blog, but I’ve asked people to write guest posts for this blog, and I have written a few here and there this year, but nowhere close to as many as I had thought I would. And I know the guest posting rules since I wrote some, and our friend Pat wrote a wonderful one last week on someone else’s blog and has responded to every person that’s commented; great job Pat!

That’s all I have. Now, other than next week, watch me go another year before remembering to ask for something; oh well… 😉 And be on the lookout closer to the end of the year, because next year I’m going webinar crazy; well, for me at least.

Advantus Decorative Vision Motivational Poster - thenerds.net

Advantus Decorative Vision Motivational Poster






Social Media Marketing Won’t Work If…

I’ve talked a lot lately about social media marketing and influence. Overall, comments have been positive, but fairly minimal. Not that I’m searching for big numbers of responses to the topics (okay, I am) so much as thinking that, as we move into a new age, this should be a pretty big topic for a lot of people to be both thinking about and talking about.

What occurred to me yesterday is that the topic is out there, but not really all that big to the group that I’m marketing to the most. That group are people between the ages of 35 to 65, people with established businesses who I thought might be ready to learn more about how to market to people. What I’m realizing is that there is a definite generational difference between the people I’m marketing to and the people who literally already get it. I’m marketing to a group that’s missing it, that can’t see why they’d even want to get started, let alone want to learn it.

I actually understand this. I’m the same way in other areas. On Wednesday a group called Lady Antebellum was in town, and I had, and still have, absolutely no idea who they are. Justin Bieber was also in town; him I’ve heard of, but I couldn’t tell you a single song. Without having kids, I haven’t tried to keep up with the pop music scene, and thus I hear songs that for the most part I don’t like and names that mean nothing to me. Out of the names listed for the next reincarnation of Dancing With the Stars I had to look up 6 of them to see who they were; these are stars?

I get it; we concentrate on what interests us at all times, and even if something might be in our best interest for our business, if we can’t fully embrace it then we feel we don’t need it. So I decided to list 5 things that indicates why social media marketing won’t work for you.

1. You don’t have time. I keep hearing this one over and over, and frankly, it’s both a valid concern and nonsense at the same time. It’s hard for people to squeeze more things into their schedule if it’s booked tight and you’re working all the time. The reality is that no one is booked all the time and no one is working all the time. We all waste time during our workday; if we didn’t, we’d go crazy. My belief is that even if all you decide to do is 15 minutes a week, just to establish a presence somewhere, you do yourself a world of good. If you could find an hour a week you could write a blog post, maybe post a link on a Facebook business page, do an update on your LinkedIn page, respond to one group post on Linkedin, and send out a link or message on Twitter regarding a business, a retweet, whatever. When you have more time, do more; just do something.

2. You don’t have the money. How much money does it cost to do social media marketing? Depending on what you do, nothing or just a little bit; way less than any other type of marketing you might do. Twitter; free. Facebook; free. LinkedIn; free. Email; could be free, and with an autoresponder less than $200 a year. YouTube; free. Blog; free, or if you pay someone to write it then that could get pricey depending on how much you want written.

3. You don’t understand it. Most of the time when people say this, it means they haven’t even looked at it. If you sign up for LinkedIn, it pretty much tells you what you need to do step by step. There might be some intricacies for real business benefits, but in general, you’re done. Same with Facebook; probably the day you sign up you’re going to have invitations already there from people who’ve been wondering where you’ve been. YouTube isn’t as easy, and though Twitter seems pretty easy, I could see where someone could get confused early on. But I run into almost no one (had to add the “almost”) who’s signed up for a Twitter account and says “I just don’t know what to do” without meaning “I don’t have time”.

4. You don’t even try. Michael Jordan says he’s never made a shot he didn’t take. Whereas many people have thrown up a website, they haven’t taken the time to determine whether it represents them well or not. “Close” doesn’t get it done when you’re hoping to get business from someone that’s thinking about paying you thousands of dollars and your website looks cheap. “Close” doesn’t get it done when you’ve written one blog post in a year. “Close” doesn’t get it done if you create a Facebook business page and done absolutely nothing with it. As with anything else, you have to at least take some kind of consistent action, even if it’s once every two weeks, otherwise it’s best not to even start.

5. You’re not social. And there’s that word again, “social”. Social says you interact with someone instead of “at” them. Social says you respond to comments or email here and there. Social doesn’t say you have to tell everything about yourself, or deal with people who upset you or irritate you in some fashion. It does mean you have to be ready to participate in whatever you start, and it can’t only be about you. And trust me, on Twitter, if all you’re doing is putting out links and retweeting people all the time, it’s viewed as you being all about you.

I can’t remember if I’ve written stuff like this before, but I’ve certainly brought it up in workshops, and I plan on always bringing it up whenever I have the opportunity to talk about it. No one has to do it all; but if you want it to have the chance to work, you still have to do it.

My Friend The Chocolate Cake