In some ways I’m like everyone else when it comes to dealing with the concept of the term “expert”. The word has its connotations that make it something to eschew, and at the same time something to aspire to. I’ve hated being called an expert and tried to stay away from it at times. Then I came to grips with the reality that, as an independent consultant in different fields, the best marketing I can think of is to be seen as an expert in those fields where people might actually pay me for what I know and what I can do.
Doesn’t this guy look like an expert? 🙂
I remember reading a book by a guy named Brendon Burchard called Millionaire Messenger. His premise is that all of us are experts to someone, and we can turn that expertise into a career if we learn how to do it and have the confidence to do it. That kind of thing makes great sense to me, and it’s also motivational.
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Continue reading What Does It Take To Be An Expert?
I found this to be an interesting turn of events, thus I’m sharing another repurposed article from years ago. Every once in a while I write reviews of things, my opinion on a book, movie, software, etc. Most of the time I don’t know the people all that well, although on this blog I wrote a review of Beverly Mahone’s book How To Get On The News Without Committing Murder and I know her fairly well.
There’s a happy guy!
In that vein, I once wrote a book review on a book by someone I’d known for 10 years at the time titled Paid To Think. I can’t say we’re great friends, but he’s someone I’ve respected from day one, a very driven and successful guy who wouldn’t be the worst person to emulate in many ways.
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Continue reading You Can’t Please Everyone So Start With Pleasing Yourself
Some years ago I talked about the concept of social media marketing, and why I think it’s a more important way to handle your business online rather than blatantly spamming all over the place. Today I’m talking about the difficulties in keeping up with it all, especially if you’re also trying to keep up with blogging as well.
Autographed; hanging in my favorite restaurant!
Do you believe that doing something so many times can help it become a habit? I have mixed emotions on that one. There are things I’ve done that have stuck, while other things I’ve done for a long time were good for that moment, but some months later, maybe even a year, it’s like I never did it to begin with.
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Continue reading Keeping Up With Blogging & Social Media Marketing
As some of you know, I’ve done some workshops on social media marketing; I’ve also done workshops on other topics. I hope to do more in the future, but it’s not my main focus at this particular time.
To Be Taught by Katrina Lopez
Back in 2010 I not only presented a social media marketing seminar, but it was the first time I did the same exact workshop more than once. If I ever decide to do something like that again, or even a one-off presentation, I need to continue to refine the process to a degree. One-off presentations are normally a bit different, mainly because some of the participants might talk with other potential visitors, and thus you want to always try to be better each time you do a live presentation. But that’s also an assumption, as I’ve learned throughout the years.
With that said, here are 10 things I’ve learned from the two presentations I did back in 2010; some of these apply to all presentations in some way:
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Continue reading 10 Things I’ve Learned About Giving A Workshop