Tag Archives: content marketing

5 Ways Having A Blog Is More Important Than Social Media

Let’s start with an audacious statement; blogging is a big deal. It’s probably a bigger deal than having a website; it’s definitely bigger than marketing on social media. If that doesn’t counter all the talk about blogging being dead, I’ve got nothing more to offer you.

happy blogging face

happy blogging face

However, if you’ve stuck around to see where I’m going with this, I appreciate your giving me the chance to make my point and hopefully convince you to at least see what I’m saying. You don’t have to agree with me… although that wouldn’t depress me any.
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LinkedIn Posts Experiment; What I Learned…

In my last post talking about the invalidation of the 80/20 rule in promoting one’s content on social media, I mentioned seeing a few people on LinkedIn not only violating stated marketing principles of how often one should post but saw them crushing it in the numbers of responses and activity they were getting.

linked community

Not one to sit by idly and wonder how they’re doing it, I decided it was time for a little experiment. I’m going to tell you what I decided to do and the reaction I got to all of it. I’ve kind of figured it out, but the results aren’t up to anything I do or what anyone else actually does. I hope that piques your interest. 🙂
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The Gurus Don’t Know It All

This is an updated post from many years ago. It’s still a legitimate topic and I’ve updated it a bit. So yes, there are some old comments on it, but the updates I’ve made have freshened it up a bit; at least that’s my story. 🙂

me-in-orange

Not a guru… but know some things…

In the years that I’ve been on Twitter I’ve had the opportunity to talk to a few of the top internet marketers in the world. I’ve read their blog posts, seen some of their videos, and even caught an occasional podcast or two. I think it’s a good thing to have the opportunity to cull from a vast amount of sources who’ve found a way to make a great living via their online presence. I’ve learned a few things from some of them, and I hope that some of those lessons I’ve learned will work very well later on… because they haven’t yet.
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I Almost Didn’t Get A Comment; This Is What I Did About It…

Last week I did something very different from my norm. I didn’t write a new blog post on this blog or my business blog… or any of my other blogs. I wrote one for my accountant’s blog, but that’s about it. That in and of itself isn’t much of a surprise, because I’ve done that before. What’s different is the reason I didn’t write anything.


I got to the end of last week, ready to write a new blog post… when I realized that I hadn’t received a single comment on the previous post. That’s pretty rare; I usually get at least one comment on everything. The last time I hadn’t gotten a comment on a post was the summer of 2015, and that’s because I wrote some specific marketing articles that I removed a few weeks later. The last time I wrote an article that didn’t get any comments… May 25, 2010!
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Being In Control Of Your Content

Over the course of the last couple of months, YouTube has done something incredible… not in a good way. They’ve taken the time to go through the 332 videos I have on one of my YouTube channels and decided that 12 of them aren’t suitable for advertising.

content ownership

own the car, not the tree

For those who aren’t initiated to the process, if you have a Google Adsense account (Google owns YouTube), you can decide to monetize your videos and allow an ad to show up in different ways but in the same format you’re used to seeing on some websites or blogs you visit. All one has to do is click on a tab called Monetize and then put a check mark in a box and save; that’s all it takes.
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