All posts by Mitch Mitchell

I'm an independent consultant in many fields, so I have a lot to share.

Count Per Day Plugin

One of the people I write for had this WordPress plugin on his site that I hadn’t noticed until relatively recently, and I thought it would be interesting to run it at least for a little while to compare it to Google Analytics.

It’s called Count Per Day, and it’s creator, I believe, must be German, since you initially will see German on the site, but if you scroll down you’ll see it in English as well. Anyway, what it does is give you all sorts of stats about your blog, similar to Analytics, except it’s real time. In other words, if I left the blog for 3 hours and came back to look at the stats, they’d be different, even if only slightly. Well, that’s assuming I had visitors of course.

I wanted to see if the numbers I got from Count Per Day would be much different than what I get from Analytics. Strange as it always seems to me, you get different numbers from different places even though they’re supposedly looking at the same thing. I stopped looking at the numbers from my host because they just seemed, well, overwhelming when compared to that Feedburner box you see on the right side there. Analytics seems to make more sense, but every once in awhile it goes wonky; no idea why.

Since I installed it on September 9th, I decided to do a comparison from that point. Since it’s a live plugin, I know the numbers won’t match totally, but if they’re close then it’s all good. Count Per Day, which I’m now going to call CPD, shows I’ve had 6,211 visitors since September 9th; Analytics says I’ve had 1,119. I’m thinking that’s a pretty drastic difference. CPD shows I had 516 visits yesterday, Sunday; Analytics says 80. Already this isn’t going all that well.

Let’s look at some individual posts. Both show that my post on cleavage is still my most visited post, but CPD says it’s been visited 845 times since the 9th, while Analytics says it’s been visited 460 times. After that there’s no agreement on the rest of the top 10 at all, and I mean which posts have been visited the most by whom.

Am I confused? Absolutely! But who do I believe, and what to make of it? Man, I wish I knew. My mind tends to believe Analytics more than CPD. I keep thinking if I were actually getting the number of visitors the plugin tells me I’m getting that I’d almost have to be generating more income from this blog than I do. At the very least I should have way more subscribers to my RSS feed than I have with those kinds of numbers.

I’m not sure how long I’ll keep the plugin, especially if I’m not believing the numbers. My ego loves them, but the logical part of my mind doesn’t trust them. If you want to give it a try and see if your numbers are closer to reality, go for it.

Money Machine







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We Are The World, Revisited

A couple of days ago I was walking on the track at the gym when a song came on the MP3 player that gave me chills. Even though the anniversary was in January, 25 years ago the song We Are The World came out, with the intention of helping to feed and take care of people in Africa who were going through one of the worst famines in history. Unfortunately, many of them are still going through it, but that doesn’t mean this effort was wasted.

As I listened to this song my mind went back to remembering the day that song was released, along with the video, and all the star power that got together to create that bad boy. There was something that was almost like it before, the Do They Know It’s Christmas song in the UK, but when it came to true music power, the second song couldn’t be touched. And Bob Geldof, who had started the UK movement, was there as well.

Of course it had to be written by my boy Michael Jackson and Lionel Richie, and produced by Quincy Jones. I remember watching the “making of” video also, where the proclamation “leave your egos at the door” was posted. And it would have been easy for many people in that room to assume they were the stars of the event, even Michael Jackson, but I’ve always believed that no one but Michael Jackson and Quincy Jones could have gotten all those people together after the American Music Awards, which I watched, not knowing these people were getting together later that evening and, for many hours, were putting this thing together.

Okay, here’s some stats for you to prove my point on just how special this gathering was:

Michael Jackson – Please!

Lionel Richie – ASCAP award, 4 Grammys, an Oscar, Image Award, Gershwin Prize, 13 American Music Awards (AMA), Golden Globe, 4 People’s Choice Awards

Stevie Wonder – 3 ASCAP awards, an Oscar, BAFTA award, Golden Globe, TV Land award, 25 Grammys, Songwriter’s Hall of Fame, Rock Hall of Fame, Billboard Century Award, Gershwin Prize

Paul Simon – 12 Grammys, 2 AMA’s, inducted twice into the Hall of Fame, Kennedy Honor, 39 BMI Awards

Kenny Rogers – 3 Grammys, 10 Country Music Association awards, 13 American Music Awards

Tina Turner – 8 Grammys, Hall of Fame

Billy Joel – 6 honorary doctorates, 5 Grammys, 1 Tony, 1 AMA, Hall of Fame

Diana Ross – 6 AMAs, 2 Grammys, 1 Golden Globe, 1 Tony, 1 NAACP award, Billboard female entertainer of century (twice!), Kennedy Center award, Hall of Fame

Dionne Warwick – 5 Grammys, 3 Grammy Hall of Fame awards (induction of songs performed by the artist), 1st People’s Choice Award for best female singer, NAACP Image Award, 1 AMA, 1 Billboard, ASCAP Lifetime Achievement and Heroes Award, Songwriters Hall of Fame

Willie Nelson – 12 Grammys, 7 Country Music Awards, 7 AMAs, 5 Academy of Country Music awards, TNN Music City News Minnie Pearl Award & Living Legend Award, Country Music Hall of Fame

Al Jarreau – 7 Grammys, 2 NAACP awards

Bruce Springsteen – 20 Grammys, 2 Golden Globes, 2 Emmys, 1 Oscar, Hall of Fame, Songwriter’s Hall of Fame, Kennedy Honors

Kenny Loggins – 1 Grammy

Daryl Hall & John Oates – 3 AMA’s, Songwriter’s Hall of Fame

Huey Lewis – 5 AMAs, 2 Grammys

Cyndi Lauper – 2 AMA, 1 Grammy, 1 MTV Video Award

Kim Carnes – 2 Grammys, Songwriter’s Hall of Fame

Bob Dylan – 11 Grammys, 6 Grammys, 2 Grammy Hall of Fame awards, Rock Hall of Fame, 1 Oscar, 1 Golden Globe, 2 honorary doctorates, Songwriter’s, Kennedy Honors, Pulitzer

Ray Charles – 17 Grammys, 6 Grammy Hall of Fame awards, NAACP Image Award Hall of Fame, Hall of Fame, Kennedy Award, Grammy Lifetime Achievement, R&B Foundation Hall of Fame, National Medal of Arts, Jazz Hall of Fame, Polar Music Prize

Harry Belafonte – 4 Grammy’s, Emmy, Kennedy Award, Hollywood Film Award, Tony, National Medal or Arts, Grammy Lifetime Achievement, BET Humanitarian Award, Impact Award

Bob GeldofKnighthood, Freeman of the Borough of Swale, Beacon Fellowship Prize, Honorary Patronage of the University Philosophical Society, North-South Prize, Free Your Mind Award at the MTV Europe Music Awards, Man of Peace Award, Lyndon Baines Johnson Moral Courage Award by Holocaust Museum in Houston, Cinema for Peace Pioneer Award, nominee for the Nobel Peace Prize, Nichols-Chancellor’s Medal from Vanderbilt University for his humanitarian efforts, Lifetime Achievement Award from ROTA.

Waylon Jennings – 4 CMAs, 2 Grammy’s, 1 ACM, Country Hall of Fame, ACM Cliffie Stone Pioneer Award

Bette Midler – 4 Grammys, 3 Emmys, 4 Golden Globes, 9 American Comedy Awards, 2 People’s Choice, Ruby Award, Tony, Crystal Awards

Smokey Robinson – 3 Grammys, Soul Train Heritage Award for Career Achievement, Hall of Fame, Kennedy Award, National Medal of Arts

Man, it just doesn’t get any better than that, and I left people out who have won other awards. We Are The World was the top selling single in history with more than 20 million copies sold and it raised $63 million for famine relief, and it’s presently the 5th best selling single. It won 3 Grammys, an American Music Award and a People’s Choice award. The video for the song won a Grammy as well.

And now, We Are The World:


https://youtu.be/9AjkUyX0rVw

 

Digiprove sealCopyright secured by Digiprove © 2010-2016 Mitch Mitchell

How To Evaluate When It’s Time To End Something

I used to write two newsletters for my business, one on employee topics, the other on health care finance topics. I started writing both of them in February of 2003, and in some fashion I’ve kept up with them over all this time.


Stress Relief by Cassidy Curtis

A few weeks ago, I finally decided it was time to end the health care newsletter. It wasn’t a decision I took lightly, yet when all was said and done I knew it was the right time to end it. There are many people who post these things saying that one should never quit and give anything up, because success is just around the corner. How one decided to measure success is up to them, but I tend to believe that there are times when you’re beating your head against a wall in some fashion, and at that point it’s time to give up the ghost, take your ball and go home.

Still, even though I say it’s up to each individual, there should be a series of steps one takes before deciding to give it all up. That includes anything you do in life, including divorce, changing jobs, having children, getting married, or rooting against any sports team I support. With that in mind, here are those steps, with my mentioning how I came to my decision.

1. Determine how much passion you still have for it. If you’re just going through the motions with something you either need to figure out how to refresh it or get away from it because it can be quite a brain drain. I pretty much lost the passion on writing about health care finance issues and topics on a regular basis. Those articles took awhile to research and write, and I kept trying to figure out what I could write about that was new and fresh, and kept failing.

2. Determine the time you spend thinking about it as opposed to working on it. When couples are getting ready to separate, they start spending less time with each other, or dreading much of the time they’re together, even if they’re able to enjoy moments together. In my case I started out writing that newsletter every six weeks, and it started pushing itself to every 4 or 5 months. That just wasn’t going to get it done.

3. Determine if you’re getting out of it what you want to get out of it. Some jobs are just stepping stones to something bigger and better, and at a certain point you might recognize that you can’t progress where you are and want something better. In my case, I reached the high number of 60 subscribers for that newsletter and then it pretty much stagnated, ranging only between 50 to 55 subscribers after awhile.

4. Determine if your efforts can support whatever actions you can put into it. Many people have children they then have problems supporting. Other couples will talk about it up front and may decide to push things back until their situation is better. In my case I had to weigh if I was generating any income out of it at all, or even any interest in what I was writing. On the first part nothing whatsoever; on the second, I actually got it into many health care magazines and newsletters around the country, some national, and I thought that might help me in some fashion, even if it generated a few calls. It didn’t, and other than a few links here and there, I didn’t feel I ever got any real benefit out of it.

5. Determine if there’s any other way you could handle things to keep it going. Years ago there was a guy on Dr. Phil who had to be convinced that a product he was still trying to market 7 years after he’d created it just wasn’t marketable, and was probably obsolete. He hadn’t even made 100 sales of his product, yet has cleared out his life savings first mass producing the things, then trying all kinds of marketing for the item. He couldn’t think of anything he hasn’t tried, and Dr. Phil convinced him it was time to move on. In my case this particular newsletter was kind of unique, in that no one else was writing anything like it, though some were writing things close to it. I didn’t have another way to market it, I wasn’t making any money off it, and it was taking my thinking and production time away from those things that were actually bringing in money.

All 5 of these factors led me to give it up. I don’t see it as a failure, though, because I have enough content there to put together a book if I so choose to do some years down the line, and those particular concepts are timeless. And I only heard from two people when I ended it, which pretty much told me almost no one was going to miss it. Now we’re all at peace, and I can be more useful in other areas, such as writing this blog.

Don’t ever take giving something up lightly, especially if you’ve put your soul into it. Realize, though, that sometimes the best way to move forward is to drop the baggage holding you back.

fitnessem Boddi Ball - Scented Stress Balls

Boddi Ball – Scented Stress Balls






Digiprove sealCopyright secured by Digiprove © 2010 Mitch Mitchell

Spam, Spam, Spam, Spam…

I was alerted to a post written by our friend Holly titled Spammerview. It’s a very witty representation of the problem most of us have with spam, told in a story form that, while you’re reading it, easy captures all the different types of spam we seem to be getting these days.


No Spam by David Hegarty

My mind harkens to last week when I keep thinking I saw a post titled something like “Does More Spam Mean I’m Successful”? I’ve been thinking about this one for awhile, and I’m starting to think that there almost has to be a direct correlation between spam and how well your blog is going. After all, does anyone get all that much spam if no one is visiting your blog?

I still get a few one liners here and there, but today’s spam is definitely getting a bit more sophisticated. As I wrote about spam back in July, some of it actually seems to be on topic sometimes, though if you read it well you can tell, especially when the same message appears on other posts at the same time. Another trick is its copying someone else’s comment on your post and using it as theirs, which might be hard for some people to remember if they have lots of comments on that post. And finally, now some of the spam actually figures out your name via the name of the author of the post, and that might make you think, at least initially, that it’s legitimate.

Days ago I had a review of this blog written by Forum Spotlight, which was very nice, and the first comment was a spam comment. How do I know? It never mentioned my blog, which it supposedly didn’t like, and it talked about all the images, and it said it liked images being transparent. If images are transparent you can’t see them, so it’s spam; by the way, I hope you drop over there to take a look at it.

I just think we’re going to be stuck with spam, but I’ve decided that, as much as I hate it, I’m going to do whatever I can to increase how much of it I’m getting, because that might eventually mean I’m rocking this mug! 🙂

Cuisipro® <br />Ice Cream Maker – 1 Quart”/></td>
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Cuisipro® Ice Cream Maker – 1 Quart






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The Art Of Public Speaking

Most of you know I’ve been doing these workshops and seminars on social media marketing. You might even know I’m now doing another seminar on October 2nd locally; I’ll be creating my “sticky post” about it soon. I’ve had many people come to me and say “I could never stand in front of others and give a presentation.”

English Speakerby Fabio Trifoni

I can honestly say that I can see why it would freak people out. One of the issues with blogging is that we all put our thoughts and beliefs out here for the masses, and at some point someone could come along, say something bad about it, and pretty much ruin your day. If that happens in person, it could feel like it’s even worse than blogging.

The fear of public speaking, also known as glossophobia, alternates almost yearly as the biggest fear of most people, only supplanted by death. It’s hard for someone like me to believe that people can actually have that much fear of speaking to others, but I guess it could be because there are way more opportunities to speak than there are to die, morbid as that sounds.

I have never had an issue with public speaking. Even as a kid, I could get in front of a room of other kids and do my thing. I’m not really sure how, since I have my periods of being an introvert, and other periods where I’d just rather be hidden and not have to worry about people looking at me. However, I guess those periods where I have to do what I have to do come out, and after all, how could one want to be a public speaker if one couldn’t figure out how to speak in front of others?

So, what are the basics of the art of public speaking? Here are my 5 basics, some of which I’m assuming you’ll have seen elsewhere, and some of which I hope I’m the first one who’s saying it, but I doubt I am.

1. You need to like what you’re talking about. How come you can tell jokes to a group of your friends at a party? Why is it that every kid in the world can learn song lyrics to music they like yet can’t pass a history test? Because you liked the joke when you heard it, or kids liked the song they were listening to. It’s why many guys can quote some of the most obscure sports stats sometimes. If you like what you’re talking about then it’s an easier thing to deal with.

2. You need to know what you’re talking about. If I asked someone random to talk about RAC audits (don’t ask) they’d be way out of their league. They’d probably sweat and get really nervous and try to do some research, if they even agreed to talk on it at all, but they’d never get comfortable with the topic if they weren’t in the health care industry. If you know your topic, it becomes easier to talk about it.

3. You need to rehearse what you’re talking about. When I’m going to be giving a presentation, I go into the living room and I rehearse. I go there because my wife has four mirrors on one wall, and that gives me the opportunity to practice looking around the room so that when I’m doing it live I’ll remember to do that same thing. Even when I’ve done the couple of webinars and podcasts that I’ve been asked to do, I’ve rehearsed as if I was giving a live presentation in front of others. Even Zig Ziglar, who’s been giving presentations for more than 40 years, says that he rehearses before each speaking engagement, even if he’s speaking on a topic he’s addressed in the past.

4. You’re allowed to have notes or outlines or anything else you need to help you stay on point. Most of the time when I’m giving long presentations, I will have a powerpoint presentation along with me. When I rehearse I always have an outline to work with to make sure I stay on point. When I’m putting on a relatively short presentation, as I did with my Keys To Leadership seminars, I did them without notes, but because I had rehearsed I know what I was going to talk on and only had to memorize the topics. People who come to watch you give a presentation aren’t looking for perfection all the time; they’ve either come for the knowledge or because they like you as a speaker.

5. Remember that the majority of people who are there to see you are not only there to hear what you have to say, but they’re sitting there amazed at how brave you are because they can’t see themselves standing in front of anyone doing what you’re doing. That’s actually the first thing to try to recognize once you’re close to giving a presentation. The difference between a good and bad presentation often comes down to confidence. If a speaker can project an air of confidence, people will be on their side. No one wants to see any speaker fail, especially if one is interested in the topic. Of course, don’t be so overconfident that you forget why people are there in the first place either.
 

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