Tag Archives: Networking

5 Dangers Of Being Self Employed

I don’t think of it in these terms all that often, but overall I work from home for the most part. Every once in a while I go on the road for a few days to a few months, but in general I do most of my work from home. These days I’m not only looking for new clients and gigs, but I’m looking for a nice paying job that’ll let me work from home most of the time… if not all of the time.

former office desk

I’ve often encouraged people who are out of work to at least look into the possibility of working for themselves while they’re collecting unemployment. There are many people with great skills that could translate into a profession where they wouldn’t have to deal with weak managers or poor working conditions. It’s not easy to do, especially in today’s world, but when looking for something else to do to earn money, it’s something worth looking into.
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How Does Your Personal Community Flow?

This is a break from my norm and a fairly short article, but there’s a purpose to it. Stick with me for a couple of minutes; I’m a bit curious to see what you’re thinking.

sense of community

 

I have different levels of friends and associates in my life. In a way, it’s like a funnel, where the smallest part is populated with maybe 4 or 5 people, it goes up slightly from there to the next level, and at a certain point it widens greatly because there are many people I’m friendly with that aren’t exactly my friends; at least I don’t see them that way.
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Offline Marketing Is Important, Even If Your Business Is Online

As my friend Kelvin likes to say, sometimes we’re more suited to offer someone else advice than remember how to use it for ourselves. Occasionally this happens to me, but at least I’m always ready to try something rather than just sit around wishing I had. However, this all starts with a story from some years ago.

offline marketing

Definitely in marketing mode

In a Facebook group, a lady was asking for advice on how to better offer her services, as she was self employed and was struggling to keep her business afloat. She owned, and still owns, a dance studio. She’d done a few things such as advertising in the newspaper and putting flyers up around town, and she also has a website.
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Reinvention Weekend With Melinda Emerson

On October 15th my wife and I participated in what was called Reinvention Weekend, which was hosted by Melinda Emerson, also known as the Small Biz Lady. We had a nice time and a great experience, and I decided I was going to write about it like I wrote about the Blogging While Brown conference. This means I’m going to give you the good and the bad of the entire weekend in story form; you’ve been warned! 🙂

driving002
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What Does Social Media Engagement Mean?

Often on this blog, and in comments I make on other blogs, I talk about the concept of engagement. I use this term when I’m talking about meeting people and networking on social media because I tend to believe that it’s the most important thing anyone could ever do online.

2014 WLS Welcome and Networking Event
United Way of Greater St. Louis
via Compfight

What do I mean by engagement? Overall I believe it means that you have to either talk to somebody every once in a while or actually comment on something so that if either the person who generated a topic of conversation responds to you or possibly someone else sharing that information responds to you, that other people who may see it after the fact might respond to you.

This doesn’t mean that if you put something out first that you have to actually add something extra to it to get people to talk to you. As a matter of fact, other than blogging, even though you’re hoping that people will respond to things you put out that are original, the reality is that, for the majority of us, more people will respond to things that other people initially put up that we share.

Let me give you some examples.

On Twitter, I like to share different things that people post. Sometimes those things are a retweet from someone else. When it’s a retweet, I try to do what I can to get the name of the person I’m connected to who is retweeting the item into the tweet. If there is no room for me to make a separate comment then at least I’m acknowledging the person who I’m connected to and in my own way thanking them for sharing that information.

Also, at least half the times that I retweet something I will add a / and then comment after it. The person I’m retweeting will definitely know that I’ve commented on what they shared, and it’s my hope that other people will recognize that extra comment as mine.

By doing each of these actions, every once in a while someone will start talking to me. Whenever someone talks to me first I always respond, although I don’t get that back all the time. Still, at least the attempt has been made to get to know someone better and to generate conversation. Thus, the beginning of engagement.

As it regards Google Plus, I try to do the same type of thing even though it’s slightly different. Sometimes I just comment on what someone puts up. Other times I’ll reshare it, and when I do that I always have a comment before I share the item.

What sometimes happens is that people will come by after seeing I shared their item and give me a +1. Every once in a while they may thank me for sharing the item. Most of the time if I at least comment on the original they may just say thank you or they may start a conversation with me. That’s actually what I’m shooting for because, once again, I tend to believe that engagement is the key to getting to know one another. That’s what true networking is all about.

The last one I’m going to touch upon is blogging. If you read this blog often enough you know that I am always saying that you should respond to comments. I also say that there are times when people leave lousy comments, or comments that there’s really nothing to respond to.

There’s someone who’s been leaving comments on this blog that, by the time this article goes live, I’ve either started to delete or the types of comments have changed, where the words “thanks for the informative post” are in every single comment. Even though my name is used, since there’s never anything else that’s new it looks like a spam type of comment.

Engagement begins when someone leaves a comment and mentions at least one thing in the article or addresses at least one thing that was in the article that either they want to agree with, disagree with, or specifically say whatever they want to about it. Without addressing anything that’s either in the post, or give a point of view on something that’s related to the article, or even telling a story that the article reminds you of, you have lost your opportunity for any kind of engagement and look like you’re just trying to get a backlink.

Maybe I’m just being a bit pigheaded when it comes to this concept of engagement, so I’ll ask you. Do you write your blog, or produce anything else that you send out to the masses, hoping for engagement, or just because you want to talk to yourself out loud and hope others will check it out? If you don’t want to engagement, then how do you know they’re even reading anything you put out? If you don’t care then it’s no big deal. If you do care, then you have to follow the concept of giving to get.

Let me know your view on this topic.
 

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