Tag Archives: Business

Social Media

Why Has LinkedIn Become Facebook?

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In June 2015 I wrote a post talking about how these days it’s harder to do business on LinkedIn than it used to be. I mentioned how people who seemingly reach out saying they want to work with you actually want you to work for them… for free! I talked about how I rarely get anyone reaching out to me to do business for them where I’ll get paid, and I mentioned how people will reach out to ask me for advice; I don’t mind that last part.

LICincoDeMayo-4

Jo Chou via Compfight

I also wrote a post some time ago about social media mistakes people make, which included mentioning how it seems that a lot of people these days are acting like trolls on LinkedIn, a site that’s supposed to be for business purposes. I can’t understand how those people think someone will see some of the things they say and think “Ooohhh, I can’t wait to work with this person”; wouldn’t be me!
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Blogging, Business, Social Media

5 Ways Having A Blog Is More Important Than Social Media

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Let’s start with an audacious statement; blogging is a big deal. It’s probably a bigger deal than having a website; it’s definitely bigger than marketing on social media. If that doesn’t counter all the talk about blogging being dead, I’ve got nothing more to offer you.

happy blogging face

happy blogging face

However, if you’ve stuck around to see where I’m going with this, I appreciate your giving me the chance to make my point and hopefully convince you to at least see what I’m saying. You don’t have to agree with me… although that wouldn’t depress me any.
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Business, Social Media

22 Things You Need To Do To Help Promote Your Blog Or Business On Social Media

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I usually post articles here on Monday morning but I changed up this week for something special… at least for me. On Sunday I celebrated my 17th year of self employment as a consultant; let me take a moment for myself…

Buck O’Neil Promotion hat

Thus, I moved this post to today, but in its own way it’s a milestone post, though not the one I thought it was going to be. At least I’m writing this post, which means I was able to figure out how to modify a new theme, which I talked about last week.
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Blogging, Business

Scheduling Time To Blog, Write, Work And Live

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Back in 2009 I wrote a post titled How I Write Blog Posts. I talked about the process I go through when I’m trying to figure out what I want to write and how I want to write it. I’ve also given lots of tips on blogging in general.

Calender Planner Organization Management Remind Concept
@GwynethJones -The Daring Librarian!
via Compfight

I thought those things were fairly simple and would help a lot of people out. Yet over the years I see more people who write comments saying they can’t figure out how I have the time to do any writing at all, let alone all the writing and other things I do. Truthfully, writing is the easy part; the rest of it isn’t always so smooth.
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Blogging, SEO

5 Reasons Blogging Helps Your Website’s SEO

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One of the biggest recommendations many SEO specialists offer to their clients is to add a blog to their website. That’s because it offers great SEO benefits if done right, as well as helps your potential customers see you as an expert in your field. You might not always have someone tell you the reasons why it works, so here are 5 reasons that blogging helps your website’s SEO.

1. Search engines like new content.

blogging
Sean MacEntee via Compfight

Search engines send bots out through the internet looking to see if your website has made any changes in awhile. If there’s none for a long time, they stop sending the bots and your web presence declines. With some kind of consistent content, even if you only write once or twice a month, your website keeps some kind of relevance.

2. You get to reinforce your expertise in what you do.

No matter what your industry is or if you sell products, being able to write about either on a consistent basis helps the search engines definitely show everyone what you’re about. Sometimes all it takes is having more niched content than the next person to help you stand above the crowd.

3. You have multiple opportunities for internal linking.

Something you don’t hear a lot of SEO specialists talking about is linking to your own content, whether it’s other blog posts or pages on your website. One of the best optimized sites on the internet is the W3C Organization, which has almost no external links but internal links like you wouldn’t believe. Not only does it help your SEO but it encourages your visitors to check out other pages of your website.

4. It’s easier to gear your content towards multiple keyword phrases.

With just a website you can only cover so many keywords and keyword phrases unless you have hundreds of pages. By adding a blog you can write multiple posts with multiple keywords and phrases that helps you compete with all of your competitors.

5. If others like your content, they’ll share it.

They could share it on their own blogs or through social media, which not only drives more visitors to your site but ends up creating backlinks to your site without your having to do anything except have exceptional content on your blog. It’s always great with others promote you because they think you’re content is awesome.