Category Archives: Social Media

9 Social Media Mistakes People Make

I like this day for some reason so I decided that instead of a very long post like normal I’d address the overall issue of social media… in fewer words than I normally do.

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Paul Inkles via Compfight

I have to admit that overall I like social media a lot. I don’t love it… mainly because of the bad things about it that irritates my last nerve! I know I’m not alone on this one, but I figure it’s my list of things so I’ll talk about what I believe are mistakes people in general make.

Two things. One, if you’re not making these mistakes then obviously this isn’t about you, but you can still comment because I’m betting some of these things will irritate you. Two, a couple of these irritate me less than other things, but if folks corrected them we’d all be happier and your online life would be better also. Here we go!

1. Add a picture to your profiles.

Really, who do you think you’re hiding from? If I wanted to I could track 95% of you on a bad day, and others can also. If you’re going to be online and want to talk to people add an image. If you want to do business online add a picture of yourself. Logos are at least something but unless people always know your business they’ll do more business with people they like, and they can’t like you without a picture of you.

2. Stop pushing your sales every chance you get.

I get it; you want to make money. So do I. However, no one buys from people they don’t like or know, and if all they know about you is that you’re selling something they’re not going to buy from you because they don’t know you.

Man wearing a NeuroSky device in the demo pit.

kris krüg via Compfight

3. Don’t be a troll.

I hate trolls with a passion. They don’t offer anything worth bothering over, and get their kicks from making others have to deal with them in public. However, sometimes there are unintentional trolls; I came across a lot of them during the 2008 presidential election and dropped lots of people I previously thought I liked online… and never went back. If I did it, others will do it also; trust me on this one.

4. Stop co-opting other people’s messages and threads.

I’ve been putting a lot of content on LinkedIn lately. Some of it is related to health care topics because, when all is said and done, I’m a health care finance consultant. What happens every once in a while is some idiot (aka troll) comes along and drops, in essence, an “it’s Obama’s fault (since I refuse to use the pejorative term for the ACA)… when it has nothing to do with the topic. If you have an agenda, create your own topic and put it there; leave others alone.

5. Stop sharing things that you haven’t verified because they might not be true.

I got into a minor disagreement one night on Facebook because this woman posted something that was blatantly false. She didn’t believe me so I gave her 4 or 5 sources showing her it was false. Instead of believing those she said I was bullying her (she started the thing in my opinion) and would believe what she wanted to believe. If you’re too lazy to check your facts and you get called on it, don’t take it out on the messenger. However, if it sounds outrageous to begin with and you’re posting it… well, just stop doing it.

6. Stop sending stuff out looking for people to participate in something to make you feel good.

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There’s nothing wrong with sharing your stuff with people you know. It’s another thing to share something or create something where, for people to prove how much they care about you, they have to share it or comment or it or do what it says in relation to you. Believe it or not, social media really isn’t all about you… or me (though it should be lol).

7. Know your platforms and what works best on them.

LinkedIn is supposed to be for business. Yet, lately there are a lot of people putting up the same kinds of pictures and jokes that used to be relegated to Facebook, where they actually belong.

LinkedIn is for business. Facebook is for friends & family. Twitter is for immediate engagement. Google Plus is for… well… I’m still not really sure, but I know it’s not for family and not truly for business. But images look great there. lol

8. Just because you like the latest and greatest thing doesn’t mean you need to keep trying to get me to join all of them.

There was a time when I could keep up with all the latest social media platforms, apps and the like; not anymore. Truthfully, I don’t care all that much about them; when I’m ready I’ll find what I need and move on from there. However, I get tons of email from people I know (and some I don’t think I do) introducing me to the newest thing and inviting me to join them there. You know what; write about it on your blog, and I’ll eventually see it.

9. Every once in a while share someone else’s content, comment on their blogs, and talk to them.

I love Twitter because I get to talk to new people all the time. Yet, there are a lot of people I reach out to that never respond. The same happens here and there on LinkedIn and Facebook and even Google Plus. Thing is, I almost never connect with anyone first; people connect with me, I evaluate and make a determination if I might have some common interest with them.

I also try to share what other people do in some fashion. I share things on most of the social media platforms, or I comment on LinkedIn articles and definitely on blogs. Hey, they don’t call it SOCIAL media for their health! If you’re not going to engage, if you’re not going to share… get off social media because you’re not worth the time of the rest of us. Yeah, I said it! lol

There, 9 things… of course, it turned out to be much longer than I anticipated. That’s how it goes sometimes. So, comment, then share, and I’ll see what I can do for you as well. Have a wonderful day.
 

The Ethics Of Social Media

I don’t talk all that often about ethics on this blog. I’ve talked about being socially responsible here and there, especially when it involves your family. I’ve addressed the topic of being ethical when writing articles, or when borrowing from someone else and representing it as your own. I also covered the topic when asking how far someone would go to recommend a product they knew nothing about just to make money.

Little Dinos Don't Yell

Vernon Barford School via Compfight

I’ve covered the topic often on my business blog, but mostly in the realm of leadership. Years ago I even asked people directly what their ethics were. I would say oddly enough that post didn’t get much traction; it seems people are scared to discuss ethics. Well, I’m certainly not, that’s for sure.

This tale actually begins last weekend with Serena Williams winning Wimbledon. Some “kid” in Germany wrote on his Twitter profile that the only reason she keeps winning is because she’s “manly” and the other ladies on the tour can’t handle her power.

He was profiled in many sports stories, and there was a lot of conversation. I thought I could let it go until I read this Sports Illustrated story on Saturday talking about the reaction to the New York Times story the previous weekend, which I also found insulting to Serena, and this guy’s Twitter link was there.

I decided to check it out and was first stunned that he still had it live (since a lot of these people who say stupid things usually delete their accounts; he must think he’s the Orange Man who must not be named) and that not only was he still backing up his words but he had some supporters.

Frankly, that didn’t sit well with me; nope, not at all. I thought about it for maybe half an hour, then decided to engage him. However, I didn’t want to be another person calling him an idiot; after all, when you start with name calling there’s nowhere else to go but down. Instead, I decided to call him out on his ethics; thus, I started with this Twitter post:

It seems xxxxxx doesn’t understand why his words are hateful against Serena. Privilege and youth does that to people; so sad…

In case you’re wondering why I’m not putting his Twitter handle here, I’ve decided he’s gotten enough publicity from other corners. However, if you want to find him just check the SI story above. And, if you care, you can follow the conversation we had there for almost an hour.

Jessica Lucia via Compfight

It took about 10 minutes but he responded to the message. He asked me whether I wanted to discuss it on the basis or race or sports… I responded “Ethics. Care to discuss it?”

To his credit he accepted the challenge and rarely backed down. To his detriment he wasn’t prepared to discuss the ethics of his tweet, couldn’t handle other statistics I threw at him (he’d either say he couldn’t discuss other sports, anything about men, or that tennis today is different than tennis in the past, even less than 10 years ago), and his logic wasn’t close to being sound. Often he said “my point was…”, to which I replied “You never made a point; you said what you said without offering anything else”, which is true. I know this because I went back through his stream and he never said it until he was talking to me.

The only time he almost got angry is when I asked him if, because he had his picture with a young lady who’s standing next to him, if she was fair game since he’d now become famous and she’s in the picture with him. He said he thought I was better than that. I responded that I wasn’t going to say anything about her, just asked the question. He then responded that if someone wanted to say something about her it was their opinion. I asked if someone had things to say about his mother, or one day if he had a daughter if it would be okay for people to say things about them and his response was that everyone had a right to their opinion. I asked if that meant that people can pretty much get away with saying anything they want to, no matter how hateful it was… he didn’t answer that one.

I’m leaving out a lot of specifics but I think you get the picture. A couple of things I did ask were:

* what kind of positive response did you expect to get by saying something hurtful like that;

* are you saying that women can only win because they’re more “manly” than other women, rather than because they have more talent, drive and intellect;

* if her apparent manliness is why she wins, then what causes her to lose;

* if you played her in tennis and she beat you, would it be because she was more manly than you or had more talent?

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Ripon College via Compfight

The first question he didn’t answer. On the second question he said it was “implied” that she had talent, to which I said one can’t imply anything without saying it because we’re not mind readers. The third question he didn’t answer; same for the last.

After an hour I knew he wasn’t going to figure it out and I was getting hungry, as I realized I hadn’t eaten in over 10 hours at that point, so I left with two things:

* “I think you’re going to look back on this incident in 5-10 years and hate what you said last week”;

* “In any case we’ve been at this an hour and now it’s 6PM and I need to be going. I think you’re wrong but wish you the best.”

I gave all that backstory, not to make myself look good but to give me a platform to talk about this concept of ethics as it applies to social media, as well as life.

Ethics isn’t important because it changes everything about how you speak. Ethics is around because it changes your behavior towards more positive action. Ethics is what keeps us from robbing and beating people. It’s what keeps up from thinking the world revolves around us, our thoughts and our wishes. It’s what keeps us from intentionally hurting people’s feelings and, many times, from saying something absurdly stupid in public.

Ethics is what makes you decide to verify negative information before repeating it to others. It’s what helps to keep you from being intentionally mean and hateful on social media just because you have an agenda to push. It’s what helps you not ruin your reputation, especially if you have people you hope to work with who might see what you’ve said to someone. It’s what helps you realize that freedom of speech comes with consequences and isn’t a right to say whatever stupid thing pops in your head “just because”.

You know what? I think a lot of stuff, and not all of it is good or nice. I either keep it to myself or find a way to say what I have to say without being hateful… that is unless someone else said something hateful first. True, not every bit of discourse with others has to have a positive reason behind it. However, if one’s only purpose for spouting off at the mouth is to hurt someone else, or make themselves feel better by trying to put someone else down, especially someone who doesn’t deserve it, not only does that person’s ethics come into play but their self esteem is probably lacking as well (or they’re a total narcissist or psychopath; just sayin’…).

You know where my ethics are showing in the above situation? I thought about posting the conversation here or on another blog, word for word… but figured that wasn’t necessary. His supporters stayed away from the conversation and mine (which turned out to be no one I already knew; that was interesting…) stayed out of the conversation until it was over and then had their say.

At that point I was done with it. On my business blog I wrote a post titled Sometimes people don’t want to be motivated. Turns out that something not only don’t people want to be ethical, they don’t even know what it means.

So sad…
 

Verify Information Before You Put It Out, Part Two

Just over 3 years ago I posted my shortest article in 5 years on this blog when I wrote basically a few lines and embedded the same video I’m embedding here. This time, however, I have a story concerning the same topic, which is to tell y’all why you need to verify information you share with others before you put it out into the mainstream… whatever…

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Ma1974 via Compfight

I’ve talked about a plugin I use on Facebook called F.B. Purity, which I use to block out things I don’t want to see. I use it to block subjects and it works well there. However, when it comes to images, your only choices are to block all images or let them through. I get that since it can’t determine what an image might be, and it seems to be overkill to not see any images whatsoever so I let them through.

Yesterday, someone I just recently connected with on there via Empire Avenue put up a picture that showed in my stream. It was a picture of Hillary Clinton from 1973 when she was part of the legal group that was trying to have Richard Nixon impeached. There was a quote from some guy (I don’t remember his name right now) who supposedly said something to the effect that he fired her in 1975 because she was a liar and untrustworthy and he wished he could have her disbarred.

I’d never seen this guy’s name and never knew anything about her early history so I decided to look it up. Lo and behold, I found the story on Snopes, which we all know, and there was a long detailed writeup of it… and it turned out to be false. False on many levels, but the main thing is that he never fired her because she didn’t report to him, ever. He said it, often in fact once Bill Clinton started running for office, but many times he had to recant it because even he knew it wasn’t true. That’s the only part I’m addressing here, but you can check out the story if you’re in the mood.

I shared the link with this woman telling her it was false. Her response to me wasn’t what I was expecting; she said she hadn’t often found Snopes credible. What?!?!? I’ve always found Snopes credible, for what, at least 15 years or so.

I stated that and she said that they always seemed to have an agenda and she thought that’s what this was.

Agenda? Snopes? Since when it the truth agenda? When things are true they say they’re true, and when they’re not they say they’re not. They do a lot of research and always offer proof one way or another; where’s the agenda in that? It’s not like Faux Spews after all (that’s what I call them lol).

tryps 9, Heather
honeymoon music via Compfight

I wrote her back saying that even if everything else was thrown out that they’d written, there couldn’t be any denying that he didn’t fire her for multiple reasons. One, she didn’t work under him. Two, she worked at that law firm until 1977 when he said he’d fired her in 1975, Three, he himself had recanted in multiple places, though then he’d say he wished he had fired her. I mean, dude’s really got it hard against her for some reason and, other than Republicans, he seems to be the only one (supposedly he’s a Democrat).

Then she said that she didn’t like the tone of my message and that if I wrote anything else she was going to delete anymore comments. Hey, I didn’t start this! Still, I figured that I had never invested any real time in this woman I didn’t know so I unfriended her there and on Twitter, sold any stock I’d bought in her profile on Empire Avenue, and moved on with life.

This points out two things.

One is the obvious one, since it’s the title of this post; verify your stuff when you put it online, because someone is going to call you on it eventually… unless you have a lot of stupid friends.

The other is that if you can’t handle what might come your way based on what you put up anywhere on social media… don’t put it up! Sure, there are times when an attack comes in some fashion that you weren’t expecting, but everything someone says to you shouldn’t be taken personally. Even when you get a stupid comment from someone who tells you that you should have written something in a different way (well, that was personal lol).

In any case, I not only wrote on the topic previously but, as you can see, I did a video on it, giving a different example of what was going on at the time. So, enjoy that as well.
 


https://youtu.be/4yLf7Uiah-I

 

Why I Hate Auto DM’s And First Contact DM’s

This wasn’t going to be the post I had for today. I decided to push the one I was going to write back to Thursday and put this one out because, frankly, I’m irked and it’s about time I wrote about this topic, which of course is about DM’s, or direct messages, on Twitter.


Not that I expect anyone to listen to what I have to say on this subject. After all, no one’s listening to a true expert in social media, Marji J. Sherman, who actually wrote a full post titled Kill the Auto-DM. Please, and thank you. She said nothing but great stuff in that post. This is my take on it, and I hope not to intentionally steal anything she said, though we agree on a lot of it.

Here’s the dope. I was gone for an overnight trip to my mother’s this weekend. I didn’t take my laptop with me, so all I had access to on my phone and Nook were actual messages and nothing else. I don’t know why Tweetcaster, which I use, doesn’t tell me when I have new followers, but it doesn’t.

So, when I got home and got on my computer, I had around 12 or 13 people who had decided to follow me while I was gone. I have to admit that’s a high number of folks connecting with me in such a short period of time, but 3 of them were… well, a big dodgy for one reason or another. Two others were basically only retweeting other people; nothing new, and not talking to anyone. You know I don’t like that.

Thus, I connected with 8 of them. Out of those 8, 2 sent me Auto DM’s and one person sent me a DM after maybe half an hour. That irked me to no end. Why?

First, because on my Twitter profile, I specifically ask people not to Auto DM me, and I say I’ll unfollow; I did. To me, if you’re not checking people’s profiles and then seeing what type of thing they’re posting then you don’t really care about them, only your own numbers. I don’t have time for that.

Second, overwhelmingly most people connect with me first on Twitter, which makes me think that possibly they’re interested in what I’m sharing and might want to talk to me. Yet, when those folks send me DM’s, almost all of them are sending me links to their blog, their product, or some other such nonsense.

Sorry, but where did I indicate that I wanted my Twitter account to be like I opted into your product or newsletter? Why didn’t you ask me in the open if I might want that information? Actually, I know that one; because you didn’t want to be embarrassed by anyone who might be looking at our communication watching me probably turning down your offer.

Let’s face it; you’ve never tried just talking to me and you’re already marketing to me? Either way, I’m turning you down, but in the open I’m probably not unfollowing you immediately like I am with the DM; I’m nice like that.

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Faisal Photography via Compfight

You know, I’m pretty nice on social media. If I visit a blog that one of my online friends recommended and I liked what I read, whether or not I comment I’m probably going to share it on Twitter. After that, if you want to connect with me I’ll possibly be pleased… unless you DM me. Once again, that shows you didn’t care enough about me to look at my profile or what I might share with others; I’m dropping you and probably never sharing your stuff again.

Why does this bother me so much? Because overall Twitter is my favorite social media platform. I actually have periods where I’m talking to someone live, whether it’s local or somewhere across the world, and that’s pretty neat. The initial idea behind social media is to be social… what a concept!

You can’t do that with Facebook, Google Plus or LinkedIn. Maybe there’s some chatting app where you can do something similar but it’s not going to be me using it. Twitter’s my dog; that’s where I’m heading.

The Auto DM’s and first contact DM’s… impersonal to a fault. I get it though, because there are so many articles written telling people that we love receiving free stuff and that marketing should be a 24/7 thing. Maybe… but give me the opportunity to seek you out first okay?

This isn’t a B2B (business to business) thing; this is a B2C (business to consumer) thing, only it’s not because you haven’t vetted me, you haven’t tried to learn anything about me, and even if I respond to your DM immediately we both know you’re not there and I’m not going to hear from you for hours. Thus, you’ve just wasted my time.

A few days ago I contacted someone I’ve been connected to on Twitter for a couple of years now. We haven’t talked often, probably not at all in over a year. But I wrote something and thought it might be something her particular audience might like.

I sent her the message in the open, not in a DM, and I asked if I could send her the article link either in the open or via a DM. No, I didn’t hear from her, but in my mind that’s how that type of conversation should go since I don’t know her well, especially in this day where Twitter now allows people to send DM’s to folks they don’t know (ugh!). If she never responds, I haven’t lost anything.

That’s my Monday rant; stop the DM’s like that folks. Course, you’re not going to listen to me, but obviously it’s not stopping me from asking you to… just like Marji.
 

Why It’s Hard To Do Business On LinkedIn

I have to admit that I have a love/dislike relationship with LinkedIn. It’s not the site’s fault; it’s all mine.

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Jo Chou via Compfight

I mean, I’m the guy who wrote a post talking about ways to use LinkedIn effectively. I’m the guy who wrote a post about marketing on LinkedIn. Heck, I’m the guy who recently wrote a post about writing articles on LinkedIn

It turns out that I’ve written 8 articles specifically about LinkedIn over all these years, and included the site in 96 articles in total. Not all of them have extolled its virtues because, like everything else, not everything is good there; not all the time anyway.

Still, you’d think that after all these years (I was one of the first 600,000 members there; they even send me a letter of thanks lol) I would have a handle on how it works, how to get business there, how to make true connections and the like.

You know what? I haven’t learned anything. Okay, that’s not quite true. I obviously have learned a lot. But I’ve never gotten any business via LinkedIn. I’ve never generated a single thing that would help me make any money. As I start to close in on my 14th year in business, I have to figure this out, and it’s better to do it sooner than later.

What’s the problem? Truthfully, I’m not quite sure.

It’s not that I don’t talk to people, because I have. It’s not that I haven’t had some nice conversations in the groups there because I have.

It’s that I get the wrong people connecting with me there. Rather, the wrong people who connect with me and then send me a message.

Y’all remember my post on Monday on blog commenting? Remember my very first point on that post, where I said “try reading the article?

That’s something it seems that no one who sends me something does… not read my articles, but not read my profile.

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Maybe it’s me, either expecting too much or not wording my profile properly. Either way, the messages I get are either from people who want me to market their product or services as part of what I do, or want to sell me services that I can’t use because I’m a sole proprietor, which they’ve missed from reading my profile.

You know what else? At least half the people who write me put some derivation of the same title, which is “Business Proposition.” Wow, that’s inspiring isn’t it? And in the message they send, they don’t say anything except “I’d like to present a business proposition to you. When would you be available to talk?”

That’s kind of bold, pushy and in a way insulting isn’t it? Those messages always immediately raise the hackles on the back of my neck (linking to the definition for folks not familiar with that term like folks talking to me about MLM stuff (more definition stuff). You know, when they won’t tell you what it is but try to play on your emotions and give you all the platitudes about how much money you can make?

The issue for me is that I don’t want to be pushy. Truthfully, though I’m connected to nearly 1,000 people now (that’s a big jump in the last year), I’m not connected to any of the people I need to talk to that can use my services. Those of you who know me know that I offer lots of different types of services, but my biggest two are leadership and health care finance (linking to something you might not understand, but in case you’re interested…). Through this blog I offer writing services.

The folks I keep hoping to attract and those who can hire me for those types of services. Wouldn’t that be nice? Well, I don’t get those folks.

Instead, I get people who either want me to sell for them or want me to teach them what I know so they can progress without wanting to pay me for it. I used to give up a lot of my time in trying to teach people some of these things, which can get pretty technical, and I realized I was giving up a lot of time and not getting anything back.

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Mambembe Arts & Crafts via Compfight

I offer lots of advice on this blog about a lot of things. I offer a lot of other advice on my business blog. I will talk to anyone about business in general, people who are thinking about going out on their own or young people who are graduating and would like a bit of advice here and there.

I don’t mind that kind of thing; heck, that’s who I was looking for when I first went into business on my own, and no one would talk to me. I’ve actually talked to some of those folks on LinkedIn, even locally; that’s been fun.

But business? Nope, nada, zip; not even a request for a speaking gig via LinkedIn.

My fault… all my fault.

What to do… hmmm…

For once, instead of giving advice, I’ll ask for some. My friend Peter says that sometimes we give so much information away in our posts that people aren’t sure what to comment on or what to say.

So, here’s your chance. How do you do LinkedIn? Have you been successful in getting any business there, and if so how did you do it? If you haven’t, what’s holding you back? If you’ve never used LinkedIn don’t even comment on this one; I’ll save you time and effort in saying “I don’t use LinkedIn…” I mean, after those words or anything similar, there’s no purpose in commenting this time around if you ask me.

Meanwhile, I’m going to be thinking about how to rewrite the beginning of my profile because that part must be deficient. At least parts of my page look pretty cool, if I say so myself. 🙂