Tag Archives: Product

Keys To Leadership Seminar Series

For someone who’s supposed to be self employed, and also someone who’s created some products, I don’t talk about them all that often. I rarely do it on my business blog, which is geared towards those particular products, and I rarely do it here, even though this is my more popular blog. Time to change that up a bit; please stick with me.

Keys To Leadership

Even though I don’t market my items all that often, I’m often referencing my first book on leadership titled Embrace The Lead and my second book on leadership titled Leadership Is/Isn’t Easy. These are the first two products I have over there to the left, and I’m proud of them; everyone should be proud of something they create. 🙂
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Mitchell Manager Training Program

When I first went into business for myself, I only had plans on working in leadership and management consulting and training. I figured that I needed products, and you’ve seen some of the early products I created. I started thinking that I needed a product that could be seen as a legitimate training program.

The Mitchell Manager Training Program (you notice that everything has been named “Mitchell” in it; I’m terrible at titles) came from a mixture of some seminars I’d done on leadership as well as taking parts of my book in integrating it into a full training program. The idea was to give tips to folks who were going to be new managers or leaders of some type, but to make it simple so that they could actually learn some of the tips and apply them to the job they had to do later on.

One of the problems I’ve seen with some training manuals is that those things are really difficult to understand without someone helping them learn all the concepts. This training program, which comes in around 130 pages, has five different sections with a mini test at the end of each one. The fourth section of the training program is actually more on stress and budget management than it is actual managing, something I’ve never seen in any other training manual for managers.

With this particular product, there really wasn’t much of a story behind it except I knew it was something I had to create. Of course, one of the problems I had with it is that I couldn’t really find anyone to test it on. So what I did was have a few people read it and give it a shot and asked them their opinion of it. It got a pretty good rating from people, but it wasn’t the type of thing that I felt really could lend itself all that well to testimonials, so I let it go. I think I sold only two of these over the course of all the years I’ve been marketing it, but that’s okay.

And thus I’ve introduced the Mitchell Manager Training Program to you, and it being Thanksgiving day, it’s also the shortest of my little advertisements. Hope y’all have enjoyed your turkey for the day, at least those of you in the United States who had turkey today. 🙂

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