Tag Archives: blog advertising

Accepting Advertising On Your Blog – Wonders And Dangers

With the first post of 2017 I thought I would talk a little bit about something bloggers can do to make money on their blogs. That would be accepting advertisements. If your blog is popular it can be quite wonderful and lucrative, but it can also be dangerous and bad for your blog. Let’s try to take these one step at a time, since there are many things to consider.

advertising

pretty blatant advertising!

The first is their relevance to the content of your blog. For instance, there’s a local bakery in town called Harrison Bakery and I happen to like some of their products… a lot! If I went to them and said “Hey, would you like to advertise on my blog”, and I was talking about this blog, I might have some issues with search engines (y’all know who I’m talking about lol).
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Making Money By Blogging – Let’s Talk

I tend to violate some rules that those who say they make a lot of money from blogging believe are essential. This is one of those times, but I’ll get back to the main subject in a minute. First, the latest progress from my offer on being available for doing an interview has led to two new posts elsewhere. The first is an interview I did with Olawale Daniel on his blog TechAtLast blog. The second is a guest post I wrote for Mitchell Allen of Morpho Designs titled “70’s Music – The Last Days Of Innocence“. I hope you check them out and thanks to both of you.


via Flickr

In previous interviews I’ve done, I’ve been asked this question about making money by blogging a few times. I used to always say that it was never really my intention to try to make money by blogging, and lived by that, even though, before this year, I always popped in an affiliate ad, just in case someone saw something they liked and decided to check it out. I can easy say that was NOT been successful, which is why I dropped it. I still run some banner ads here, but I’m sure they’re being missed by almost everyone as well.

I now have to modify my statements from back then a little bit. I still don’t try to make money off “all” my blogs, but I do try to make money specifically off one blog, and encourage others to help my income on others. It’s time for a breakdown because I’m going to be the one to tell you an amazing truth about making money online, but especially with blogging; it’s not going to happen the way you think it will.

I have earned a few dollars here and there from this blog over the years, but very little. I’ve sold a couple of affiliate programs, know I sold one of my books (up there to the top left) from this blog, and made, I believe, a whopping $1.35 from Adsense before it was pulled from this blog. That’s it; almost nothing. I’ve made nothing whatsoever from two of my blogs, those being my Syracuse blog and my SEO blog. The first has no advertising on it so far, and the second is just past 3 months old.

My main business blog, Mitch’s Blog has made more money than the other 3 blogs, but not how you’d think. What it’s done is helped me get a speaking engagement and a presentation to a company that both paid fairly well. I have also sold a couple of books on management and one of my CD series from that blog, but the first two things I mentioned makes it my biggest money maker by far, if not my most consistent. See, the purpose of the business blog is to show authority in my fields of business, and it worked well enough to get me two projects that paid nicely. So, I can say I made money online, even if it was for offline projects.

My finance blog, Top Finance Blog, is my most consistent money maker, and in some ways more in line with how some people might think of making money online; sort of. I make almost all of my money on that blog through paid advertising. Companies pay me to put banner ads on the site. They pay me to add their links to previous posts, and some pay me to put a post on there that they wrote. Some even pay me to write a special post for them, knowing it’s going to cost them more because y’all know me, I’m going to write what I want to write about when I want to write it unless I’m getting paid. Even though I have a couple of products on that page and my own banner ads, they don’t generate anything close to the advertising.

That’s not how I saw it coming when I started that blog. I always believed that if I wrote in that niche that I would sell all sorts of products and information geared towards it. That’s how it all began with me as well, having all kinds of sales stuff on there. What happened instead is people with business interest in the financial niche wanted to be a part of it as its rankings and position increased. If there was ever anything to be said for the power of finding a niche and sticking within it, this is it for me. I didn’t manifest income in the way I thought I would, but I’ve manifested it all the same. Now, before you run off trying to do the same thing, let me make this point clear; I’m not “yet” making enough to live off on that blog, and unless I totally write only that blog I don’t think I ever will. But it’s a nice income, and though the last 7 days are kind of a fluke, I did make close to $500; I’ll take that for now. 🙂

Can you make money blogging? Yes you can. Do I recommend trying it? Can’t hurt, as long as you know what the realities are. My finance blog will be 3 years old in December, and it’s taken that long to generate enough interest so that it can make money. If you’re looking for a quick hitter it’s rare that it will happen, so don’t hurt yourself trying. If you have the time, you’ll make something.

And now it’ll probably be another 7 to 9 months before I touch this topic again. lol