Recently I was asked by a friend of mine to talk to someone who’s just started a new blog and hopes to help it spread. I wrote 5 things that I believe are the way to go when you’re just starting out to get visitors to come to your blog. Actually, I believe all of these are good even with existing blogs if you’re not doing them, so I’ve decided to post what I wrote here, with a few modifications of course, and it will be added to my Blogging Tips at the top.
1. Post each blog article to Twitter. Of course this means you have to join Twitter and have followers who will see those posts, and some will retweet them, which gives them the opportunity to be viewed by a much larger audience. Blogging packages like WordPress has many plugins that can help you automate the process; I don’t know if Blogger allows blogs to do it, in which case you’ll have to copy and paste your link every time, something I don’t have to do. As a sidebar, I hate Blogger! lol
2. Set up both Facebook and LinkedIn to grab each blog post. On FB there are multiple apps that will do it. On LinkedIn, you can set it up within your profile.
3. Comment on like-minded blogs. This one is the most time consuming, but the truth is that, unless you’re already famous, the best way to get visitors is by commenting on other blogs, mainly blogs that are similar in content in some fashion to what you’re writing about. People get used to seeing your name and will follow you back to your blog to check you out. Of course, commenting on other blogs works pretty well also, especially if it’s something else you’re interested in.
4. Add the link to your blog in every correspondence you send out, and of course to your website if you have one. In email, if you send email to someone who opens their mail online, it helps provide a link that, if they click on it, helps build up web prominence a little bit. Of course, being on Blogger, it won’t help as much. However, just to say this, by being on Blogger you’re going to get some random traffic because of that link thing at the top where it says “next blog”, but it’s not targeted traffic so you might not get many comments, or people who will stay long enough to read what you’ve written.
5. Send out one big email to all your friends and business associates, if you’re comfortable with that. Those are pretty much considered “friendlies”, and they’ll visit at least once, and some of them will subscribe and tell others. It’s a great place to start.