All posts by Mitch Mitchell

I'm an independent consultant in many fields, so I have a lot to share.

Blogging Dedication

You want to know a truth? Blogging isn’t easy. Blogging is one of those things where, unless you love to write or share your thoughts, you just might not like it all that much. That’s because it takes a lot of dedication to the craft; yes, I’m calling it a craft.

Determination.  Or is There Another Word For It?
Jackie
via Compfight

I’ve always heard this statement that says if you do something often enough it’ll become a habit that you’ll continue doing for the rest of your life. We all know by now that’s pretty much inaccurate. I remember working out 63 straight days once, sometimes twice a day, and right now I’ve been to the gym once in the last 6 months.

The problem is that there are two types of habits; good and bad. Bad habits are easy to do because they require little effort and they make us feel good; or at least they don’t bother us at the time. Why do people continue smoking when they know it’s bad for them? Because dopamine makes them feel good. Why do people sit around and watch TV? Because it makes them feel comfortable and relaxed.

If you decide that blogging is going to be a business strategy you have to treat it with as much passion as you do the rest of your business. Business blogging’s purpose, after all, is to show your expertise and get people interested in what you do. Nothing says you have to write like Stephen King; that being how much he writes, not writing scary things. Truthfully, if you’re only capable of writing two posts a month, spacing them out, that’s a good thing. One post a month won’t help as much, but at least it’s something; consistency is a big deal in the world of blogging.

The main thing you have to do with your blogging is to be honest about it. This means you don’t steal content from anyone else. This means you don’t plagiarize; that if you use even portions of what someone else has written you give them attribution. This means you check your grammar and your spelling. This means you don’t make things up just to try to drive sales or business. This means you treat your reader with respect. And finally it means you offer some kind of consistency, and then if people respond to what you’ve written you comment on their comment.

All of these are business principles as well; isn’t that a nice tie-in to blogging? Along with the fact that as you’re reading this I’m in Orlando? 🙂
 

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10 More Business Social Media Tips In 2 Minutes

Back in October I wrote what turned out to be a popular post, if you believe Analytics, 10 Business Social Media Tips. I knew it would be popular because people love list posts. It was also relatively short; sometimes that works well.

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About 5 minutes ago I wrote the follow up post to that one; then it totally disappeared, and I actually know the reason why and I’m not going to get into it right now, though I suspect alligators. lol However, it wasn’t bad, and I sat here thinking for a couple of minutes wondering if I wanted to try to recreate it or just let it go and move onto something else.

This is we’re talking about, so I’m going to go ahead and write it anyway. Course, with this preamble it now might take 3 minutes for you to read it, but them’s the breaks.

1. Don’t sign up for all social media accounts and services if you’re not going to use them.

2. You don’t have to be a great writer or speller. Be a good writer and use spell check.

3. Blog commenting is the best way to drive traffic to your website or blog; trust me on this one.

4. Make sure you share the links to your websites and blogs as often as possible, wherever you have the opportunity to share them.

5. Don’t always agree with people just to be polite. If you disagree with something say it; just don’t be too aggressive if you can help it.

6. Give people a chance to share your content. Notice that with this blog you can share it on Twitter, Facebook or Google Plus.

7. Whether it’s your opinion or not, make sure you know your facts first. You can bet someone will know the facts and won’t hesitate to tell you.

8. Never forget to share other people and their links with your readers if they’re the inspiration for what you’re writing.

9. Don’t be afraid to make videos. Remember, what you see in a video is how people see you in real life.

10. It’s okay to ask people to follow or connect with you sometimes, just don’t overdo it. Every once in awhile people need a bit of encouragement to participate.

Whew; I had problems remembering two of the things I originally said but came up with 2 more instead. Now go enjoy your weekend, and don’t forget to give me a thumbs up.
 

Digiprove sealCopyright secured by Digiprove © 2015 Mitch Mitchell

Courage; Can You Be Courageous?

It’s officially the new year and, as you know, I’ve made some goals public for the year, as I’ve done most years that I’ve been blogging. I know that some people think setting goals and making resolutions don’t work so they don’t bother. I tend to believe that if you don’t have plans or goals you’re just spinning your wheels, throwing everything you can on the wall to see what sticks, and often what sticks really doesn’t get you anywhere.

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Of course I’ve also come to realize that it’s not just about setting goals; well, normal ones anyway. You have to actually work towards those goals, and you have to have focus, break out of the mental fog as Lynn Terry just wrote about, but even that’s not enough. What we need to do is reach beyond those goals, try to be even bigger and better than the goal you want.
Continue reading Courage; Can You Be Courageous?

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Should You Worry About Google Penalties?

If you’re already blogging you might have heard some noise about more recent changes to Google algorithms that ended up in a reduction of traffic to many blogs. Because of that there’s been a major railing against Google and its algorithms because what they told the public about these changes doesn’t seem to make much sense.

TODA MULHER MERECE UMA FLOR - AO DIA INTERNACIONAL DA MULHER...Every Woman Deserves a Flower - To International Women's Day
Jônatas Cunha via Compfight

I’m not going to get into all of that here. Instead, I’m going to answer the question as to whether or not you should let something like that get you worried, or make you hesitant to keep doing what you’ve been doing with your blog.

In one word, no. You should keep on writing and doing just what it is you’ve always done with your blog, unless you’ve been doing sneaky things. However, I’m going to own up to the fact that with this last update many of my blogs have taken a hit. I’m not really sure why because I haven’t engaged in any of the things Google said we shouldn’t be doing. Knowing something about SEO and the rest, you’d think that if I knew I hadn’t done any of that stuff and yet was still having issues (this is actually only the 2nd time that any of my sites have suffered traffic issues, though one of them did hurt my income a lot), that I’d be saying yes.

But I’m not, and I’m going to give you 3 reasons why.

One, because it’s hard to determine just what Google did, or what you might have done if you haven’t done any of the bad stuff. Even though they said what they did was an adjustment rather than a penalty, it affects us just the same. In their terms, a penalty means they manually did something to your blog or website because you were violating some terms, whereas an adjustment goes system wide. No matter; they can give you reasons for things they do but in the long run the explanations are meaningless.

Two, because when all is said and done what Google and other search engines value more than anything else is new content, and original content at that. Even if you took a hit with one of their changes you’re probably still ahead of a lot of other people, many of whom have hired companies to send letters to folks like me asking us to remove links that they paid someone to leave on our blogs in the first place. By adding new content on a regular basis they’ll continue stopping by and taking a look. Most of us probably aren’t doing a thing wrong or sneaky and thus we can believe that Google isn’t targeting us specifically, even if we take a hit.

Three, there’s no guarantee that your blog or website will be hit. I have 4 blogs, and three of them have been affected. Only two of my websites have been hit; no idea why since I follow the same formula across the board. Sure, it affects traffic to a degree, but what’s strange is that when I look at Google Analytics and compare what’s going on now to last year the traffic numbers are the same; go figure. That’s what I mean about analytics and such; it’s just too convoluted to deal with.

I’m still adding new content, and by building up the blogs for my consistent visitors, I don’t depend as much on search traffic for the blogs that suffered some. By doing more with social media and promotion I should be able to overcome the loss of potential traffic from search engines; this is what we all should be shooting for.

So just keep writing and pushing forward; those who like what you write will find you.
 

Digiprove sealCopyright secured by Digiprove © 2014 Mitch Mitchell

My 10 Favorite Videos of 2014

This is an easy post if you want to read just a little bit of stuff or want to watch/listen to videos I made in 2014. Why this kind of post? One, it’s New Year’s Eve and I’ve got stuff to do (even though I put this together ahead of time). Two, you probably have stuff to do and after that last post on blogging, which was pretty long, I figure you might want something that you can just listen to… if you’re interested at all.

Also, I created lots of videos this year between my two video channels, and a few of those videos I actually liked a lot more than others. Yes, I went back and watched, aka listened, to every single one of them, some more than once. When I needed a boost I listened to my motivational videos along with the same from other people. Sometimes I forgot it was me; now that’s really getting into it.

Without further delay here are my 10 favorite videos of 2014, not in any specific order. A couple of these are interviews, which means they will be a bit longer than the rest. Let me know what you think, please watch, and have a wonderful and safe New Year’s Eve and New Years Day! 🙂


http://youtu.be/ROUeV3r26Og

 

http://youtu.be/d5jMeTyimuI

 

http://youtu.be/roOzb1sdqYA

 

http://youtu.be/-fvMBWefD_8

 

http://youtu.be/R03n-qKmxSI

 

http://youtu.be/pNHuv4kDLdI

 

http://youtu.be/l80hH_b7bQo

 

http://youtu.be/r5sawgjnFQA

 

http://youtu.be/fXpSWlH3NLY

 

http://youtu.be/XIWN8UoMc5E

 

Digiprove sealCopyright secured by Digiprove © 2014 Mitch Mitchell