All posts by Mitch Mitchell

I'm an independent consultant in many fields, so I have a lot to share.

I’ve Jumped Into The Adsense Promotion Thing

Well, it seemed to make sense, so I’ve now officially become an affiliate for Joel Comm’s Adsense programs, especially his Adsense Secrets 4.0 book. I wrote a review of it on my Reviews of Everything site if you’re interesting in learning more about it.

So, now you’ll understand why I have the affiliate link below; I never said I didn’t enjoy the book, or that I didn’t learn anything from it, when I wrote about the bit of controversy a little bit ago. So, read the review, then think about buying the book. Or just click on the ad below and go to the site on your own.

Harry Potter&#153 The First Task Water Globe

Price – $44.99






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Trying An Adwords Campaign

Trying to build upon my attempt at marketing my new ebook, I’ve decided to try to run an Adwords campaign for it. I’ve set myself up with the starter program, rather than the standard package, mainly because I’m not ready to deal with all the extras that the standard package gives you. I wanted to start slow, see what happens, and then see how I feel about it all.

This isn’t my first attempt at using Adwords. I first used this same program to market my first book, Embrace The Lead, where I had many clicks but didn’t make a single sale. Then I tried to use it to market my Evaluation Module, but got very few clicks. I ran each of those for three weeks, then discontinued it.

This time around, I’m not sure how long I’ll be running it. My first thought is that this may be more useful to more people, and therefore I might get more clicks on it. The second thought is that it looks like I’m being hit for $1.05 for each click, and with what I’ve budgeted, that’s not going to get me all that far. I know the ad is showing up because it tells you how many impressions there are, which means how many times the ad is showing up on their advertiser pages, so I know it’s showing up. And one of the difficulties you have is that you get three lines, the first line 25 characters, the next two 35 characters each. One really has to be creative about this sort of thing.

So, we’ll see how effective this all turns out to be. I’ll keep you posted.

La Jolla: 2501 Multi Rug

Price: $374.25






Watch Out For Secret Shopper Scams

Just because some of us can spot a scam a mile away doesn’t mean everyone can. I’m usually pretty good, as in the case I’m about to tell you about, but I know I’ve been at least confused a couple of times by something. However, I’ll then do some research on it to figure out just what’s going on. For others,… well, if they know me, you know who they come to. 🙂

Such is the case of the letter that came to a friend of my wife’s. She had applied to some people to become a secret shopper. For those who don’t know, some companies hire people to go shop in their stores, then report back to the company how they were treated, what the store looked like, or any other comments that are requested. This is an industry that’s estimated to generate nearly $600 million in revenue a year in the United States; ouch.

Anyway, the woman was suspicious for one reason, luckily; they sent her a check to start off with, for $3,850.00. I’m not exactly sure how much real secret shoppers get up front, or even if they get paid up front, but that certainly is an odd amount. So she showed it to my wife, who brought it home to me.

The first thing that struck me is that the business name and the corporation name weren’t the same. Also, the corporation address was listed as being in New York City, but I didn’t immediately recognize the area code, which, upon research, I learned was in Canada. Nope, that didn’t jibe.

Now it was time to look up the companies listed. The first one I looked up was Monster Market Place. And there is a company with that name, but it’s an online company that’s actually a shopping directory. Nothing about secret shoppers there, but a host of news stories come up talking about the topic of scams and what they term “monster market place”.

So, the scam had been outed, but I needed to make sure. So I looked up the second name, Lamarche Associates, and there is a company with that name; an independent insurance company with offices in 4 states, but none of those offices in NYC.

Oh yeah, I didn’t tell you about the letter. This was the “deal”. They wanted the shopper to go into a specific store to test out how well they handled the process of wiring money through Western Union. The amount they were supposed to wire was only $250, yet they were getting a check for the amount I mentioned above; very much overkill. And come on, a wiring money test? Who’d fall for that, right?

Well, it seems a lot of people all across the country are falling for that. One of the news stories highlighted a guy who got a check for $2,500, kept $250 and wired the rest of it to the number he was given; yup, bogus. And, unfortunately, you have to pay back the bank; this guy was already out of work, so he took a major hit.

Don’t fall for obvious scams, folks. As always, if it sounds too good to be true, it probably is. There are a couple of websites you can go to in order to learn about legitimate secret shopping gigs. One is the Mystery Shopping Providers Association, and another is Volition. Secret, or mystery shopping, doesn’t pay well, but some people think it’s fun.
 

Even The Big Time Marketers Make Mistakes Sometimes

It would seem that, sometimes, even the big boys, the ones who really know what they’re doing, might make a misstep.

I subscribe to a weekly newsletter written by a lady named Lynn Terry called Self Starter Weekly Tips, which gives tips on internet marketing; I’m always trying to learn more from someone who’s already there.

A couple of days ago, she sent out a newsletter promoting the new book by Joel Comm (perfect name for an internet marketer, don’t you think?), a big time internet marketer who’s knows as the “Adsense Guy”. He’s known by this name because he is probably the first guy to become a millionaire by using Adsense.

Anyway, in one of her emails, she mentioned that he had a new book out, and that, instead of charging what he normally does, which is around $97, he was having a major league sale and only charging $9.95. Heck, this sounded like a great deal to me, so I clicked on the link and went to the page so I could check it out. And it looked pretty good, I have to say.

However, I’d had an experience with something else I’d purchased from his site many months ago, where I had inadvertently been signed up for something on a monthly basis, and didn’t notice it on my bill until I couple of months later. Seems you get automatically enrolled in one of his special programs that they don’t charge you for in the first 30 days, then hit you up with the fee afterwards. So I went looking through all the add-on deals, and there it was, plain as day.

I decided to pass on the deal. Sure, you can cancel at any time, but I have all sorts of things going on, and I didn’t want to take any chances of something happening like it did the last time.

Yesterday Lynn sends out a follow up email mentioning this very thing, which she indicates that she herself had missed. And she had a link to her blog so that we could all read more about it. I decided to go there, and saw how some people had commented on the topic. I also noticed that Joel himself has joined in the fray, which I think is kind of neat because one wouldn’t expect a big time internet marketer to pop onto someone else’s blog to defend himself.

Still, he’s having to defend himself, and he’s taking a lot of heat because of the way he’s set this thing up. And I’m kind of surprised by it; not that people are complaining, but that this interaction keeps occurring, and that someone who’s supposedly as savvy as Joel wouldn’t just think about pulling that particular “offer” after seeing how many people are angry about it. Of course he has a defenders, people who have purchased other products and services from him, but they’re in the minority, and they’re also missing the part.

People don’t like add-ons that could possibly cost them money later on, especially when they don’t know about it. We don’t mind joining membership sites, but we really like it to be our choice. Also, the sales page is extremely long, and if you’re not someone who regularly reads all of the copy on pages like that, you’d have missed it because it was almost all the way at the bottom, the very last thing mentioned as a “giveaway”. It’s not in small print, but it might as well have been.

So, even the big boys make a misstep every once in awhile; I feel a little bit better this evening.
 

Some Diabetes Information

Unfortunately, I have to put diabetes at the top of my illness list. Actually, it’s the only thing on my illness list, so I guess I can be happy about that. However, I’m also now on insulin, and I’m nowhere close to happy about that.

5 ml
El Alvi via Compfight

Often, we get these diseases, and we get some information, but it’s never all the information we’re looking for, or need. So, I’m going to share a couple of things here, just in case you happen to have the same malady.

First, your glucose numbers can be affected by not getting enough sleep. Over my ten years, I’ve noticed that if I get little or no sleep, which happens often for me, my morning fasting number is going to be high. I learned that those with sleep apnea will have high numbers, and I have a little bit of that.

Second, there’s more than one type of insulin. I’ll admit that I’m not really sure why, but I do know that my first insulin, Levemir, had additives in it that gave me a rash. It also had this scent of bandages, of all the odd things, and I was told that was so you knew whether you’d injected yourself properly or not. I’m unsure of that one also, as I seemed to have that scent whether I did it right or not.

That’s number three. You can inject yourself incorrectly. I’ve made two mistakes to warn you of.

First, you have to try to make sure you push straight in, not at an angle.

Second, if you even slightly touch yourself with the needle, either change the needle or get ready for some pain. I don’t know why I do it, but every once in awhile it’s like I’m doing a test puncture, will pull it out, then push it back in. The needles are very fine so they don’t hurt, per se, but that also means they’re delicate, so if you push a second time, they’ve already been damaged.

Number four, there are many places one can inject themselves. For some of them, my mind is trying to think of how you could still do it and inject yourself (like the arms and back), which of course means you’d have to have help; that’s not happening with me. Others may be fine, but it turns out there’s a reason for knowing this.

I developed a rash from the Levemir, so I was changed to something called Lantus. No additives, no scent. However, my rash never went away, so I first talked to my nurse educator, who recommended I try another area.

Then I did some research online, especially on the Lantus, and there I learned that they recommend that you not inject in specifically the same area for a couple of days. For instance, one recommendation as it concerns the stomach is to view it as a clock and rotate around it, so that it gives the injected areas time to heal.

Same with the legs and arms if you go that route. I know now that’s where I made my mistake, as I picked pretty much two areas and kept injecting only in those places. Now I’m going to set up a routine where I move it around to at least six different spots, to help me overcome some of the swelling and lumps I’ve got now.

So, there you go. I may drop more hints as to what’s going on with me as time goes, or just general information as I learn it. After all, we need to try to make sure we share information as possible, right?

UPDATE!!! As of the beginning of 2013 I started using Novolin 70/30, which I purchase from Walmart. They call it Relion, and it’s only $24.95 per vial, which is a great price when compared to all other insulin, and in many cases cost less than what you might have to pay even if you have insurance.
 

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