All posts by Mitch Mitchell

I'm an independent consultant in many fields, so I have a lot to share.

The Facebook Ads Experiment

There’s a young guy I sometimes mentor and have lunch with named Adam. One of the things he does for business is he tries to help people market their businesses or products on Facebook.

We were having a conversation about this and he asked me if I wanted to try to market my business on Facebook using Facebook ads. I told him that I didn’t believe either of the main industries I was in would work all that well on Facebook. Still, I decided to give him a chance.
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Real Marketing – Regular Mail

Though many of us are trying to make a certain amount of money online, our hopes being that it’s enough to work on, some of us who work for ourselves acknowledge that it’s not always the only way we can go, especially if we have a client audience that’s not quite savvy when it comes to being online.


by Chris Lott via Flickr

In real life I’m a health care finance consultant (you probably have no idea what that is), and I mainly work with hospitals. I can pretty much guarantee that few are looking for my consulting services via social media. I get lucky every once in a while when someone finds my LinkedIn profile, but since I’ve set it up so it’s non-searchable on search engines, it means only people on Linked In can find me.
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5 Things To Consider When A Break Isn’t A Break

When last I wrote, I was talking about taking a peace of mind break by staying away from social media for a week. I thought that with everything going on in my life, I could use the down time to maybe get some reading done, watch some TV or movies, or maybe do some writing. It turns out that things don’t always work out the way you hope they will, especially when you really don’t have a plan.


Mom was resting

For instance, it’s easy to say you’re going to sit down and watch TV and movies. It’s harder to pull off when it’s something you’re not used to doing. I did watch two movies, but I deleted a bunch more that I had recorded on DVR, realizing I really wasn’t interested in watching them. What I was left with were a few movies and some documentaries that were all over 2 hours long. Of the two movies I watched, one of them took me six or seven hours because I couldn’t sit still to watch the entire movie.
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Taking A Peace Of Mind Break

In every person’s life there comes a time when it feels like there’s a convergence of too many things coming at the same time. Sometimes those things are good; sometimes those things are bad. Sometimes those things are just what they are. Sounds kind of poetic doesn’t it?


Tired me

Over the course of almost 14 years, I’ve put together a lot of content. It started on my business blog back in 2005, I continued it with this blog starting in 2007, and I’ve added other blogs over the years. I have written for a lot of other people, sometimes actually appreciated for doing it. Other times, I took the money and ran and never heard one way or another whether the client liked what I wrote. That’s just the way it is.
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Blog Maintenance On Old Blog Posts, Part 2

One of the blessings of writing a blog for a lot of years is that you prove your dedication to your craft. It also gives you a lot of content that you can share or rewrite or use to boost your newer posts via internal linking; not enough people remember that.

One of the two curses of having a blog for so long is that sometimes you have no clue what time has done to an article. I’m not talking about articles written on topics or items that no longer exist; I’m talking about things you might have put into an article that you’re not a part of any longer. This is another part of blog maintenance you need to consider.
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