All posts by Mitch Mitchell

I'm an independent consultant in many fields, so I have a lot to share.

Zac Johnson’s Six Figure Affiliate Blogging – A Review

Back in May, I decided to download the free ebook by Zac Johnson called Six Figure Affiliate Blogging. I’ve been following Zac’s blog for almost 2 years and have enjoyed checking out his posts. I figured that it can’t hurt following a guy who has almost 14,000 subscribers, and I might even learn something some day. So, when I saw that he had an ebook, and that it was free, well, I figured I’d have to be an idiot not to download it. So, now I’m going to review the book for you.

It’s actually two books in one. The first 2/3rds of the book are Zac’s ideas on how one could possibly make money in blogging. The last 1/3rd of the book are interviews he conducted with some of the top earning bloggers out there, such as John Chow & Jeremy Shoemaker. It’s actually pretty neat reading, but of course that part won’t make you any money. However, I always find it intriguing seeing how other people got started in the business and achieved success, which is why I run interviews on two of my blogs.

Back to this book. You start off with a little history of Zac, and let’s just say he’s learned how to make money online. Then there’s a brief tutorial on what affiliate marketing is, what blogging is, selecting niches, hosting, etc. If you have any knowledge of this sort of thing already, as I did, you’re probably going to skim it and move on.

Something big that he talks about is branding, and one of his recommendations is paying someone to create a unique blog for you. It’s an interesting concept, something I can’t totally say I agree or disagree with overall, but I will say that having a unique design might pull in those people who first visit your site and entertain them for a short while. Long term I’m not so sure, but I guess it’s the idea of making a good first impression.

Then we have the concept of getting traffic to one’s blog, and of course he shares a lot of ideas there as well. I knew all of the ideas, but I have to admit that I haven’t put them all into place, so this is an area where some folks might gain something positive from reading it.

After that, and before the interviews, he gives you a lot of different types of ideas on how to make money on your blog, and he gives examples of what he and some other people have done in the past. There’s a lot here for novices, and even if you’ve been doing it for awhile if you’re not making a lot of money you might find something here. Of course Zac subscribes to the idea of creating email lists and using autoresponders, and indeed signing up for this ebook will put you on a mailing list and you’ll start getting some stuff for awhile. Still, it’s a free ebook, so one really can’t complain about it.

Had I written this review in May, I could have qualified for a contest he was running, but I decided to write it now so that it wouldn’t look like I was doing it just to enter a contest. If you’re new to the game, and you want to find out what it’s all about, this is an easy recommendation. If you’re someone who’s looking for ideas to kick start stuff, it’s worth reading as well. And even if you’re more experienced, if you’re not making lots of money with affiliate marketing, and trust me I’m not, then it’s worth reading to see if you can pick up a thing or two to use. I’m going to have to interview him one of these days, if he’s up to it.

Wimbledon-Record Breakers Video








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Michael Jackson One Year Removed

Around this time last year, I started seeing some odd email alerts coming through saying Michael Jackson had been taken to a hospital, then was in a coma. Then suddenly that message came through that took my breath; Michael Jackson was no longer with us.

After that, we went through the strangest of spectacles, which makes a lot of sense because you just couldn’t take a personality that big, one that had been in our lives for so long, and expect it to go away quietly. We learned a lot of things, some very good, a couple shocking in a way but making sense once we thought about it. But what we really learned was just how much of an impact he was in this world.

And how big an impact was that? In the week after he was gone 8 of his albums were on the top charts, and two of them were in the top 5; one was the third best selling album for 2009, and four of them made the top 20 for the year. He was the biggest selling album artist of the year in the United States with more than 8 million albums sold; who knows how that translated around the world. His estate made over $1 billion in the last year; no one else comes close, including Elvis & the Beatles.

Oddly enough, for me it’s still hard to believe he’s not here because of the legacy of music he left behind. When I’m walking at the health club, I listen to a lot of upbeat music, and many of the songs are Michael Jackson songs. As I listen to each song, I remember where I was the first time I heard the song; how classic is that? Of course, all the songs from the Thriller album were heard around the same time, as I had the album before the video for Billie Jean came out; that’s just how it was back then.

Anyway, I decided I wanted to pop a video on here to commemorate the day, and of course I wanted something I hadn’t already posted before. This song and video is my wife’s favorite Michael Jackson non-live performance, so I felt it was appropriate. And the message is apropos as well, because I do, indeed, Remember The Time:

Michael Jackson Ultimate Collection (w/ Bonus DVD)

Price – $40.92








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How Do You Market Short Sales Products?

I’m actually putting a real question out to the masses (yup, y’all get to be the masses today) because I honestly don’t know what I could possibly do with this particular situation.

Most of you know that I’m hooked up with Commission Junction. The ads at the top and on the left side are CJ ads, and they rotate the banners each time someone stops by. And when you see products at the bottom of each post, most of them come from CJ as well.

One thing about some of the affiliate programs I participate with is that they send out regular emails talking about some of their promotions. Those that have a one month promotion are easy to deal with, because I have that sales page you see to the right with me holding the parrot that I update every couple of weeks with those types of things as they come. Those are fairly easy to handle.

The ones I’m having an issue with, and that I’m asking y’all how you’d handle them, are the advertisers that have sales that last anywhere from 24 to 72 hours only. These things come fast and furious, and sometimes the deals are pretty sweet. However, I do have other things to do, and having to go through all those emails every day, set up the code on the site, then go back and remove it during the same time period is overly cumbersome.

I had thought about popping those things onto this blog quickly, but my mind says that would degrade the quality of the blog, as who’d really want to see a post with only sales ads in it? I don’t think I’d want those things popping up in my reader all the time, even with big sales, because I doubt I’d be interested in every one of those products. I know some people might be, but I’m thinking that’s a bad way of handling things.

So, my issue is what to do with those things. Do I just ignore them and move on with my life? Do I create a blog where I can just pop those links in and go about my business? Do I try to find an hour every day to either pop new links in or remove old ones? How would you handle it?

18.5 720p LCD Monitor with Built-In DTV Tuner

16:9 Aspect Ratio 10000:1 Dynamic Contrast Ratio 1360 x 768 Native Resolution 170/160 Degrees H/V Viewing Angle 250 cd/m2 Brightness 5ms Response Time 15-pin D-sub HDMI Component DTV Tuner






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Not A Fan Of The Upsell

Last Monday I went online and ordered a product my wife and I saw on TV. We’d waited a couple of months to make sure we wanted it, then decided it was time to pull the trigger on the purchase.

A couple of days later, we started getting this phone call from a company we didn’t recognize. We had decided we weren’t going to pick it up, but after call number five I decided to go ahead and get it out of the way.

It was the company we’d bought the product from. We were being thanked for our purchase and were told that we were being sent some other nonsense that included $40 in gas coupons, and would be charged $1 for a month, which we could cancel if we didn’t want it. I decided to go ahead and let it go, even though I knew I’d be canceling the day it showed up.

The guy then sent me to someone else to confirm the order. The next guy gets on the phone, confirms what was said, then starts saying how they’re going to send me all this other stuff for a very low price, since I was a preferred customer. At that point I told the guy to not send me anything else, I wasn’t interested and would possibly forget to cancel all those things, and to only stick with the original offer. He said he understood, put me down as “no”, and said he hoped I would enjoy my purchase.

I’m not a big fan of the upsell. I understand it’s a nice little marketing trick that works on a lot of people, but at times I find it quite intrusive. What I described is how it works in the regular world, at least one way. After all, most of us have dealt with “would you like to super size that?”

Online, it works in the form of either visiting sites that offer one thing and having that popup or floating window come along and block whatever it is you were reading at the time and forcing you to take some kind of action before you can continue doing what you were doing. It doesn’t matter what it is; a product, a newsletter, subscribe to the feed… it’s an upsell to something you probably weren’t thinking about doing in the first place, or had no need to do.

One of the gripes I had with Clickbank is that it allows its users to promote upsells to the max. One product I was thinking about marketing early on, since the only association I have with Clickbank now is that book to the right side on $100 a day (I had said I was totally dropping it, then realized I liked that book and it’s through Clickbank), had it where a person might decide they wanted to look at one thing, were taken to a page showing something else, and even if you declined you were taken to a third page that had about 20 different items listed. That’s overwhelming for anyone, and I wondered if anyone would even bother with buying the first item at that point; I wouldn’t have.

GoDaddy, from whom I buy my domains from, is a master of this upsell thing. You purchase a domain name and it’ll ask if you want to buy all the other deviations of it that are available. You move on and it tries to sell you hosting, security packages, email packages, etc. Even when you get through all of that you’re offered the ability to hide your info from the masses (that shouldn’t be an option, it should happen automatically if you ask me) and many other things I can’t think of right now. I guess I need to be lucky it’s not like some other sites where stuff is pre-checked, which means if you’re not paying attention you’re going to have subscribed to something you really didn’t want.

What is your thought on the upsell? Does it make you more likely to buy or sign up for something, more likely to turn you away, or do you expect it and move on most of the time?

Smothers Brothers Comedy Hour-Season 3

Price – $32.99








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Sunday Question; Funny Father’s Day Stories

Today is Father’s Day, and though my dad is gone, and he passed away on Father’s Day 2002, I know that there are many people who have father’s that they want to honor today in the United States, and others who might be missing their fathers, yet want to glean onto a good memory of some type from the past.

I decided to ask about funny father stories on Father’s Day, but the story doesn’t have to have occurred on the holiday. Truthfully, I can’t remember many Father’s Days, which I think is a shame, though I know I gave my dad a lot of Old Spice as a kid that he never wore.

My funny story covers a bunch of years as far as distance, but I hope to tell this story quickly. Back around the time I was 9 years old, my dad had given me a new bike. We used to call them “banana bikes” because of the seats, and I was the first kid on the base to get one. One day, late in the afternoon, I was riding my bike when there was this car coming towards me. I had plenty of time, and went to jump the front of the bike onto the curb and get out of the street. Only this time I messed up, missed the jump, and I came crashing down, my chin hitting the sidewalk hard. I cried, and oddly enough it was the last time I cried until the day my dad passed away. Dad was the first one there, almost immediately in fact. He got me to the dispensary, which many bases have rather than a hospital, and they patched me up. I remember thinking how glad I was that Dad happened to be there for me on that day.

Fast forward about 28 years, 1996. I was telling this story at my parent’s house with my wife, who was then my girlfriend, and my mother and grandmother in the room as well, and just as I finished, my dad said that wasn’t how the story went. I said it was how it went because it happened to me, and he said it wasn’t how it happened because he was watching. He said he was looking at me riding the bike and feeling proud because, unbeknownst to me, he had put the bike together when he bought it. I thought it had already been assembled, but that was the model, not the same bike I got. So he was watching me when I went to jump the curb, and the wheel decided to separate from the bike and stay down; that’s why I didn’t make it. I asked why he never said anything all these years and he said he knew if he’d told my mother the truth she’d have killed him! It seems Father knows best after all!

Anyway, I hope some of you have funny father stories as well, and I hope you’re able to honor your father on this day as well.

Dad’s Family Organizer 2011 Wall Calendar

Price – $13.99






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