The Need To Reduce Information Overload

I’m someone who loves getting as much information as possible. Y’all know how I’ve touted that I subscribe to more than 200 blogs, and that, because I speed read, I can get through a heck of a lot of information.


Information Overload

However, I can’t get through it all, and I admit that there are times when I fall behind that I pop open the reader and see well over 500 titles in a category and think “there’s just no way I’m getting through all of that.” Y’all know that’s a bunch of RSS feeds!

What I do then is look for titles that seem intriguing, take a quick look, see what’s compelling, and if nothing is then I move onto the next one. I have no real idea what I might be missing, and my mind doesn’t care. As a matter of fact, sometimes I actually look at a high number of posts and feel like I can’t breathe.

Last night I was going through a large number once again, and came across this one titled Are You Becoming A Fat, Lazy Blogger written by Tom Sinfield of Standout Blogger. As I read the post, I saw myself in it, someone being overwhelmed by information to the point of being paralyzed sometimes. The paralysis for me is deciding I’m not reading at that moment, yet unsure just what I should do next. And that’s not a good way to go.

So, I’ve made an interesting decision. I’ve decided that I’m going to trim my list down to around 100, and that will be that. Now, some of this is pretty easy. I know I’ll be keeping almost every blog that’s in my category of “friends”, and I’ll be keeping almost every blog in the category of “folks I know”; how’s that for category titles? Those will be the first two I’ll go through because some of those folks aren’t blogging anymore, and I’ll know who they are pretty quickly.

The thing is, right now those account for about 55 blogs. I know for sure that 10 will be gone pretty quickly, but I’m hoping to eliminate at least 20 from this group. That will allow me to easier go through the rest to figure out what I want to keep. I know I’m keeping my news feeds, which don’t actually count as blogs, but I’m counting them towards my 100.

What’s my ultimate goal, other than the number? I subscribe to a ton of internet marketing blogs. The thing is, not only are there a lot of those folks, but many of them aren’t offering me anything new or substantial. I almost hate to go there, but few of them are teaching me anything new on how to make money. And, since that’s the focus of those blogs, supposedly, I need to weed through them to get to what I need.

I also subscribe to a lot of SEO blogs, because it’s something I do, but truth be told, these days it’s more about theory than anything ground breaking, and I find myself disagreeing with what I read more often than finding anything new I can use. I think those blogs are great for someone who’s new to it, but I’ve been doing it for almost 4 years now; I’m past a lot of it.

And there are other types of blogs that wouldn’t interest anyone else but me; well, I’ll add “probably”, and leave it at that. In any case, it’s time to reduce and refine.

Anyone else feeling overwhelmed? As Tom said, it might be time for an information diet; who’s with us? By the way, Tom’s wife is close to having a baby, so pop over there and give him some love.


Create your free baby web page today!

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Two New WordPress Plugins

If you haven’t noticed, there are two new things on my blog that I have yet to talk about, and I owe both of them to two guys and two WordPress plugins.

The first was recommended by our friend Sire who wrote a post titled Wassupblogs Posts Are Copyright Protected With Digiprove. Yeah, long title, but he did bring to my attention this plugin from a company called Digiprove. What it does is adds a copyright to the bottom of each post that proves it’s from you originally. That way, if you have to fuss at someone because they’ve stolen your content, which happens often, and you need backup proof that it’s yours, the digital sign is there.

I’ve noticed most people who steal my content also steal other things of mine that sometimes don’t work for them, such as my ReadSpeaker plugin. This means that my copyright thing will be at the bottom of whatever they steal. Well, at least it’s supposed to be. One, it won’t go back and update it on previous posts, although I’ve found that if you go in and make an update to any older posts that it will add the proof. Two, every once in awhile it will skip an article if you’ve post-dated it, which is irritating but easily correctable. You have to sign up for the service, though it’s free for most of us, and then you’re good to go.

The second plugin was recommended by our friend Dennis while we were talking via instant messaging. He kept asking me why I didn’t have a retweet button on this blog, which I used to have, but the plugin I was using (the name of which escapes me now) kept locking up this blog. I asked him what he was using and he said Topsy. Now you’ll notice that at the top of each post, to the right, is this little box that you’ve probably seen on a host of other blogs. It makes retweeting easier if you choose to share this article. It also makes my friend Scott happy since he’d been copying my full blog links, which didn’t give him any room to add a comment, as this plugin also creates one of those tiny urls that are prevalent all over Twitter.

Anyway, if you’ve been looking for something that can handle this issue for you, there you go; enjoy.

Travelpro Deluxe Tote 8601 in Black

Price – $51.90






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First Social Media Marketing Goal

Two weeks ago I wrote two posts on social media marketing. The first was titled Do You Have A Social Media Strategy?. The second was called Goals For A Social Media Strategy. I was attempting to start a general conversation on the topics because I kind of had an ulterior motive planned. Some of you (Scott, Dennis) wanted more specifics on those goals; I didn’t want to give them up. Now I can talk about it a bit more.

On July 22nd, in Cortland NY, I’m going to be a big part of a workshop on social media marketing. Okay, truthfully I’m doing most of it, but my friend Renée Scherer of Presentations Plus is going to be doing a part of it as well. The topic is titled Make A Splash With Social Media Marketing For Business. This is a 6-hour presentation that will talk about social media strategies, mention special social media outlets and actually help people set things up as need be. We’re also doing the same presentation on August 19th, but I really want July to be successful.

We’re charging $149 for members of the Liverpool Chamber of Commerce and $169 for everyone else. That’s because the venue sponsoring us is Greek Peak Mountain Resort, a new member of the Chamber (for those who are local I know they’re not in Liverpool, but I don’t ask questions lol) who’s promoting their new attraction, Cascades Indoor Water Park. And if you think that’s a high price, Renée got a flyer in the mail last week for a similar presentation being given in Hawaii for $475 for the same time frame; this is a steal! And there’s a special price which makes it inviting to turn it into an all day thing with the family; coupons if you will. Here’s the flyer to download if you’d like to check it out.

The thing is I wasn’t initially a part of this event. I was asked if I would take over for someone else, and there were some circumstances that I wanted taken care of before I consented. Those have been taken care of, so now I’m a part of this thing. And I have a lot of work to do; I’ve already started on the initial outline, but this is at least 5 hours of talking, presenting, and hands on teaching, so it’s more than the traditional presentation for me.

Now, something I mentioned to my friend Scott is that I don’t believe all goals have to have a time frame on them, and I stick by that. He is correct that most trainers will say you must have a date on it, otherwise it won’t have a chance to be fulfilled. How many of you have lost the amount of weight you said you were going to lose by the date you set? I thought so. How many of you have lost at least some weight by the date you set? I’m betting that’s a different number, and that’s kind of my point. Sometimes the effort towards the goal is more important than the date on the goal; at least that’s how I’m dealing with this thing with my health club, as I’ve yet to lose any weight but have lost some inches.

Anyway, now I can reveal the goal that I really had, which is to have at least 50 people at this event in July. Actually, some of the things we’ve tried have already been put into motion, but I’ll talk about mine, since I’m going to be trying it the social media way. Once a week for the next 2 weeks I’ll be having a post on the event on this blog; that might mean two blog posts in a day, or it might be the only post on that day. In the last 10 days I’ll be throwing a blurb on here as well, and one of the posts will be a sticky post, which means visitors to the blog that come in through the mail page will see it at the top for those 10 days. I’ll also be writing about it on my business blog; I’m not sure I’ll be writing about it more than once on my finance blog, since the topics aren’t quite compatible.

I’ve already started talking about it on LinkedIn, albeit kind of discreetly. I’ve had 3 people contact me asking me to keep them in the loop when I knew more; that’s not a bad start, and now that I can be more free, I’m going for it. How am I going to do it? I’m going to use the 120 character box on the main page to mention it and link to it, and I’ll be throwing out something in some of the local LinkedIn groups I’m a part of. In the last few weeks my connections have grown, and now I’m sitting at around 235 people; that’s not so bad.

It will become a part of my Twitter marketing. Of course the messages will go out when the blogs post, since those messages go out automatically, but I’ll be wording the campaign differently when I mention it separately. The thing about Twitter is that you can miss a lot of people if you only post something once a day, since the stream moves fast. Lucky for me, I talk about so many other things, as well as talk to people in general, that hopefully it won’t be seen as spamming the masses too much. Oh yeah, there’s also a Tweetup on the 30th that I’m going to, and I’ll be talking about it there as well. It’s an offshoot of social media marketing, so it counts; my rules. And y’all can look to the right there to see how many folks I have following me there.

As for Facebook, first I hope more of you join my Facebook business page, for which the widget is there to the right, or you can click on this FB business link. I’m going to mention it in that group, and of course I’ll create an event link to market it as well. I have almost 450 friends there, but of course I’m only going to send a specific link to those people who are local. I’m also a part of a couple of local groups there as well, so you can bet they’ll hear about it.

Both Renée and I will be doing an email marketing campaign as well, as it’s part of social media marketing, old school as it were. We’ll be getting some help with that one via the Liverpool Chamber; ah, finally something that my paying a membership for is providing me. 🙂 Renée will be using Constant Contact, and she’ll be presenting that since I know nothing about it except I market it as an affiliate.

One final thing we might be doing concerns the webinar we gave last year. I want to talk about YouTube in a bit more detail, so our plan is to take a piece out of that webinar we market and have a short video from it made so we can then create a YouTube page to put it on. I’m not sure how well that will be received, but it’s the next step in my overall social media marketing strategy, so I might as well get a jump on learning how to use it, right?

Anyway, time to end this one. As you can see, it’s an audacious goal, but we’re going to push this one hard. We have verbal commitments; now all we have to do is turn those verbals into actual paying customers. And now you know the rest of the story; thanks Paul Harvey. Stay tuned; at some point after the event I might let you know how successful we were. Oh yeah; future emails will be much shorter. 😀

Paul Harvey’s America








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Zac Johnson’s Six Figure Affiliate Blogging – A Review

Back in May, I decided to download the free ebook by Zac Johnson called Six Figure Affiliate Blogging. I’ve been following Zac’s blog for almost 2 years and have enjoyed checking out his posts. I figured that it can’t hurt following a guy who has almost 14,000 subscribers, and I might even learn something some day. So, when I saw that he had an ebook, and that it was free, well, I figured I’d have to be an idiot not to download it. So, now I’m going to review the book for you.

It’s actually two books in one. The first 2/3rds of the book are Zac’s ideas on how one could possibly make money in blogging. The last 1/3rd of the book are interviews he conducted with some of the top earning bloggers out there, such as John Chow & Jeremy Shoemaker. It’s actually pretty neat reading, but of course that part won’t make you any money. However, I always find it intriguing seeing how other people got started in the business and achieved success, which is why I run interviews on two of my blogs.

Back to this book. You start off with a little history of Zac, and let’s just say he’s learned how to make money online. Then there’s a brief tutorial on what affiliate marketing is, what blogging is, selecting niches, hosting, etc. If you have any knowledge of this sort of thing already, as I did, you’re probably going to skim it and move on.

Something big that he talks about is branding, and one of his recommendations is paying someone to create a unique blog for you. It’s an interesting concept, something I can’t totally say I agree or disagree with overall, but I will say that having a unique design might pull in those people who first visit your site and entertain them for a short while. Long term I’m not so sure, but I guess it’s the idea of making a good first impression.

Then we have the concept of getting traffic to one’s blog, and of course he shares a lot of ideas there as well. I knew all of the ideas, but I have to admit that I haven’t put them all into place, so this is an area where some folks might gain something positive from reading it.

After that, and before the interviews, he gives you a lot of different types of ideas on how to make money on your blog, and he gives examples of what he and some other people have done in the past. There’s a lot here for novices, and even if you’ve been doing it for awhile if you’re not making a lot of money you might find something here. Of course Zac subscribes to the idea of creating email lists and using autoresponders, and indeed signing up for this ebook will put you on a mailing list and you’ll start getting some stuff for awhile. Still, it’s a free ebook, so one really can’t complain about it.

Had I written this review in May, I could have qualified for a contest he was running, but I decided to write it now so that it wouldn’t look like I was doing it just to enter a contest. If you’re new to the game, and you want to find out what it’s all about, this is an easy recommendation. If you’re someone who’s looking for ideas to kick start stuff, it’s worth reading as well. And even if you’re more experienced, if you’re not making lots of money with affiliate marketing, and trust me I’m not, then it’s worth reading to see if you can pick up a thing or two to use. I’m going to have to interview him one of these days, if he’s up to it.

Wimbledon-Record Breakers Video








Digiprove sealCopyright secured by Digiprove © 2010 Mitch Mitchell

Michael Jackson One Year Removed

Around this time last year, I started seeing some odd email alerts coming through saying Michael Jackson had been taken to a hospital, then was in a coma. Then suddenly that message came through that took my breath; Michael Jackson was no longer with us.

After that, we went through the strangest of spectacles, which makes a lot of sense because you just couldn’t take a personality that big, one that had been in our lives for so long, and expect it to go away quietly. We learned a lot of things, some very good, a couple shocking in a way but making sense once we thought about it. But what we really learned was just how much of an impact he was in this world.

And how big an impact was that? In the week after he was gone 8 of his albums were on the top charts, and two of them were in the top 5; one was the third best selling album for 2009, and four of them made the top 20 for the year. He was the biggest selling album artist of the year in the United States with more than 8 million albums sold; who knows how that translated around the world. His estate made over $1 billion in the last year; no one else comes close, including Elvis & the Beatles.

Oddly enough, for me it’s still hard to believe he’s not here because of the legacy of music he left behind. When I’m walking at the health club, I listen to a lot of upbeat music, and many of the songs are Michael Jackson songs. As I listen to each song, I remember where I was the first time I heard the song; how classic is that? Of course, all the songs from the Thriller album were heard around the same time, as I had the album before the video for Billie Jean came out; that’s just how it was back then.

Anyway, I decided I wanted to pop a video on here to commemorate the day, and of course I wanted something I hadn’t already posted before. This song and video is my wife’s favorite Michael Jackson non-live performance, so I felt it was appropriate. And the message is apropos as well, because I do, indeed, Remember The Time:

Michael Jackson Ultimate Collection (w/ Bonus DVD)

Price – $40.92








Digiprove sealCopyright secured by Digiprove © 2010-2015 Mitch Mitchell