Why You Need To Focus Your Knowledge
Posted by Mitch Mitchell on Nov 10, 2011
Yesterday I went to a medical billing program that I put together. The presenter is someone very knowledgeable on her subject, so I figured this was going to work out great.
Things started out well enough but quickly fell apart. It wasn’t that her knowledge was all that much in question, however. It’s that her presentation wasn’t really focused and sharp.
The problem was that she knew exactly what it was she wanted to get across, but she kept crossing information that was totally confusing me. And because I’m the type of guy who will ask questions when confused, I kept stopping her and making her clarify what she was saying. I was really confused for the first hour, and I’ve been doing this type of thing for almost 30 years.
At the break I had the opportunity to talk to a few people. I mentioned how confused I was and that maybe I was taking everything she was saying literally. Each person responded that they also had been confused and that maybe she should have broken up what she had to say so that each facet had its own time instead of trying to mix messages on the same slides. I had to agree, and felt it was a shame that others were confused as well.
After her part of the presentation her co-worker came to do his presentation. His was a bit more focused, when suddenly his terminology changed. Well, that’s not quite accurate; what he did was start using a word in a much different way than I’ve always heard it used. Me being me, I called him on it, and he wasn’t able to give me a proper answer. I let it go until the lunch break, when I went up to him and explained myself, and then he agreed and said he saw it in a slightly different way depending on the topic. The problem of course is that everyone else in the room saw it the same way I did, so he’d kind of lost his audience for awhile as well.
One of the reasons I always start with an outline whenever I’m asked to give a presentation is because I want to make sure that I get my points covered in the order I want to do them. This was point one on my post last week about giving live presentations. Sharing knowledge with others doesn’t really work when you’re all over the place. And trust me, the people in that room were pretty smart already, yet most of us ended up in a fog.
That’s why whenever I’m doing a tutorial of some kind on this blog I give the step by step processes of what I did. Or whenever I put together a list post I make sure to address each particular point before moving on to the next one, and if it’s a procedural list I make sure it’s in order.
Sometimes when we know stuff it’s hard to contain ourselves when we want to share it with others. We all need to learn how to direct our information so that we inform rather than confuse. At least I got handouts. 🙂