What’s Your Traffic Looking Like Lately?
Posted by Mitch Mitchell on Dec 14, 2012
Most of us track our traffic in one way or another. I’m not necessarily always checking mine, but I have a plugin on Firefox that tells me the Alexa rank for every website I visit, including my own.
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Lately I’m not happy with what I’m seeing. Except for one of my sites, my traffic is dropping across the board. And I don’t mean by a little bit either. In just a few weeks traffic has nosedived, and I’m at kind of a loss to explain it. All my blogs and websites are showing decreases. The one site that’s not showing a decrease is one where I’ve added new content when it hadn’t had anything new in almost 9 months, so it’s being paid attention to again.
The only connection I have to lower traffic, and it makes no sense, is the addition of CommentLuv Premium to the site. I decided to finally go ahead and bite the bullet because in the back of my mind I see the day when the free one won’t be supported anymore, along with the Growmap Antispybot plugin and some others, and as the reduced rate it seemed like the smart way to go.
CommentLuv usually helps promote traffic, especially if you have the dofollow attribute set, but for whatever reason my traffic has dropped on all my blogs, and it coincided with my adding it. Maybe my settings aren’t correct; maybe I’m blocking something that shouldn’t be blocked; I’m not sure.
On the flip side, comments have remained steady. If those had dropped as well I’d be worrying more than I am. And my Feedburner subscriptions haven’t fallen, so that’s a good deal as well.
I will continue monitoring traffic to see if it starts to improve any, but it’s possible that it’s the season that’s making it fall some. As it gets close to this particular holiday season, traffic often drops. When I looked at last year I saw that traffic dropped almost 20% in December when compared to November, and in 2010 it dropped 25% in the same time period.
So maybe the coincidence with CommentLuv is just that. Maybe it’s just historical precedence taking over. The same thing happens with people being admitted to the hospital by the way; more people get admitted during winter than they do in the summer. Just a little bit of trivia to make your day go well. ![]()
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I’m actually in the middle of a case study looking into this right now.
I just purchased Comluv premium this month and I have noticed an increase in Twitter followers and referral traffic.
What I’m noticing is the 3 main types of traffic referral, search, and direct have very different drivers.
What works to get referral traffic doesn’t necessarily help direct or search traffic.
The study is still ongoing too early to conclude…
PS
Have you noticed Darren over at copyblogger has been publishing much more frequently maybe he saw the same type of dip you spoke about?
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Mitch Mitchell Reply:
December 14th, 2012 at 1:37 PM
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I put my articles into categories/groups on the front page, I put my most recent post up front to stop people from having to look for them.
My best idea was to have a logo made with my whole domain name in it. I know ground-braking.
My bounce rate has gone down from 80% to 19%. Is that amazing or what.
People are staying on my pages for average 3:30 seconds.
My Alexa rank has gone down from 9,0000,000 to under 160,000.
So I always want more but I can not complain.
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Mitch Mitchell Reply:
December 15th, 2012 at 10:23 AM
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Mitch Mitchell Reply:
December 15th, 2012 at 10:27 AM
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Mitch Mitchell Reply:
December 15th, 2012 at 10:30 AM
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December 15th, 2012 at 10:30 AM
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Mitch Mitchell Reply:
December 18th, 2012 at 12:24 AM
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It does sound like your traffic drop is seasonal, at least I hope it is! CommentLuv Premium should increase traffic so I’d be surprised if it were anything to do with that.
My traffic is holding steady during December. No significant increases or decreases.
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Mitch Mitchell Reply:
December 18th, 2012 at 12:25 AM
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Mitch Mitchell Reply:
December 20th, 2012 at 2:34 AM
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Now, I spend my time posting on blogs instead of writing on blogs. Kudos to those who can keep and generate new traffic – AND make some good ole “Ben Franklins” as well!
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Mitch Mitchell Reply:
December 20th, 2012 at 2:36 AM
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