Using Your Website
As A Marketing Tool

by Mitch Mitchell



Social Media, SEO & Your Business
Webinar presented by Mitch Mitchell
& Renee Scherer
$7.99





Beyond Blogging
by Nathan Hangen
& Mike Cliffe Jones
$47.00





Sunrise In Paradise
by Dawson Images


Buy Now!



Embrace The Lead
by T. T. Mitchell





Keys To Leadership
by T. T. Mitchell








«
»


The Importance Of Blogrolls

Posted by Mitch on Oct 24, 2008
Listen with webreader

After an interesting statement from Dennis Edell on this post about blogrolls, I thought I’d write a post about blogrolls, highlighting my own.

First, why blogrolls? To me, a blogroll is an expression of what interests and informs the writer of a particular blog. I have two blogs, and, for the most part, the same blogs aren’t listed on both of them. Myself and others have been giving a lot of attention to Wordpress plugins that help to develop a community, as well as shows people how much we appreciate their commenting on our blogs. However, the blogroll was the original “link love” of the game, and in my opinion is a much stronger indication of just how much you appreciate what you read on someone else’s blog in general.

On this blog, right now I have 19 blogs that are on my blogroll; look to the right. In some fashion, I have a relationship with each person whom I’ve listed, whether it’s direct contact or writing a comment on their blog or just wanting to have a quicker way of finding a blog that I’d like to check in on from time to time instead of having to open up my Feedreader program. Even Dennis’ blog, Direct Sales Marketing, is listed among the participants of my blogroll, because it’s one I visit and comment on frequently. And my friend Sire has the distinction of being the only person who has two blogs listed; I’m betting he wishes I’d all all six of his blogs, but instead I’ll direct you to the guest post he made on this blog, where I listed the ones he didn’t list. Oh, as a sidebar, Wordpress also allows you to set it up so that, if people visit other blogs from yours, you can have it open in a new window or browser so that people don’t actually leave your blog, if that’s what you want (look for _blank).

I love seeing how many blogs are listed in someone else’s blogroll, and I love visiting many of them from time to time. There’s just so much to see in the blogosphere, of all types, and I find most people fascinating. I’ve learned a lot, and I’ll leave my comments, and often people will come back here, and if we visit each other enough then we establish our own community. I expect that over the course of the next few months I’ll be adding more blogs to the blogroll, but I’ll also be eliminating some as well. If a person hasn’t written a post in a few months, then what’s the point of being a regular visitor, right?

So, I’d like to encourage folks to visit all the people on my blogroll (okay, one of those is my business blog, but check it out also), and if you’re so inclined see who they might list. Also, why not have your own blogroll, or if you do, mention it from time to time and share the experience of those blogs you enjoy and learn from with other people. That’s how we’ll all grow to know each other well.


Clearance at Carol Wright Gifts

24 Comments »

Having a blogroll is definitely a great idea although you can’t stuff in all the sites you read there.

Also Wordpress blogrolls by default does not allow ‘nofollow’ properties to be added to the blogroll links and hence you are giving link juice. It’s cool as long as they return that favor as well :)

PS: I found that in your posts as well you use links without nofollow. This together with the blogroll links might affect your PR…

Ajith Edassery´s last blog post..Giving your old blog post a Sarah Palin makeover

Reply

Mitch Reply:

I’m certainly hoping so, Ajith, as I want this site to grow and grow. And I’ll say that I’ve been to some blogs where the creator actually has close to 100, if not more, links on the blogroll. I think it’s a bit much, but it could be done. After all, each person’s main blog page can be pretty long.

Reply

October 25th, 2008 | 1:57 PM

It is good Mitch, but just make sure that they are not pretty much excessive in terms of links, I did this one and got penalised by Google as they suspected me to sell links. If you are relying on them for traffic, that’s not a good news to hear

Norhafidz´s last blog post..Don’t Make Google Looks Stupid

Reply

Mitch Reply:

Hi Norhafidz. As I told Dennis, I’m not overly worried about it since Google isn’t who I’m worried about for getting traffic here. Just asking, but did they sent you an email telling you that they were penalizing your site? If not, is that site still in difficulties? In essence, if they didn’t send you email to that effect, then how do you know for sure it was the links?

Reply

Norhafidz Reply:

No they are not sending any forms of alert, they penalised me by reducing my PR from 3 to complete zero, and totally banish my site from certain keywords that I was targetting. I’m pretty sure it’s all about the paid links because this thing happened after I did it in excessive numbers.

Norhafidz´s last blog post..Don’t Make Google Looks Stupid

Reply

Mitch Reply:

You mean you were taking paid links, or you were just adding tons of links to your blogroll? Were they all blogs, or other types of sites? Just asking, but if you typed that site directly into the Google search bar, did it come up?

Reply

October 25th, 2008 | 8:59 PM

Hey Mitch, thanks for the link :)

By your response to Ajith’s comment, I get the feeling you misunderstood what he meant by “affecting your PR” (I could be wrong)…

Having so many links that are do follow, and with the blogroll being site-wide, it could very easily bring your PR DOWN, not up.

That’s half the reason I don’t use one…not good SEO.

The other half is the fact that Google pays A LOT more attention to links within content, then on the sidebar.

Dennis Edell´s last blog post..50 Social Bookmarking Sites. What Are The Top 5-10 Most Popular?

Reply

Mitch Reply:

I just don’t know about this one, Dennis. I figure that blogrolls have been around for at least a decade, and one doesn’t do anything special to get those links. From my perspective, they’re one way links that don’t benefit me in any fashion except for personal use. Google has to know that those are true websites, AKA blogs, and not fake or one page sales websites and the like. Their algorithms have to have figured that out by now. I’m serious, I’ve seen many sites with close to 100 links in their blogroll, and never seen their page rank affected negatively. And, since the blogroll is automatically dofollow, Google has to know, in some way, which types of links are paid and which aren’t.

So, at this juncture, I’m not going to worry much about Google thinking all my dofollow efforts are paid. As I wrote on someone else’s blog, I only get 9% of my traffic from search engines right now, and Google is only 50% of that figure. I’m going to assume Google is smarter than that; if not, then I’ll deal with my thoughts on it at that point later on.

Reply

October 25th, 2008 | 9:12 PM

Just to clear a few things…

1. Paid links and blogrolls are two separate animals….unless you have say, 100 in your BR, Google may get suspicious.

That said, I wasn’t talking about your PR being drained as a penalty from Google, but naturally…that’s what do follow does, it takes some of your PR and passes it to another site.

With a blogroll on every page, that can be a massive drain and suck the PR right outa your site.

Dennis Edell´s last blog post..50 Social Bookmarking Sites. What Are The Top 5-10 Most Popular?

Reply

Mitch Reply:

Okay, that’s a much different issue, and I thought about that one as I was going to bed. At a certain point, I guess we all have to think about what it is we want more, traffic or PR. Whereas I’d love to have both, the truth is that most blogs that are only blogs don’t have a high PR, and never will because of the nature of blogs. The highest one I’ve ever seen ranked is Problogger’s, whose got a 6, but he has so much more on his site that it’s not only a blog anymore. Same with Shoemoney; conglomerate bloggers in that they’re teams and not necessarily solo anymore.

By the way, I notice Shoemoney also has, prominently placed at the top of his site, a banner ad for a Text Link Ads company; I find that interesting, based on a conversation taking place on someone else’s blog.

Reply

Dennis Edell Reply:

There are oh so MANY rumors flying about in regards to Google/Paid links and not slapping high powered blogs…and they’re probably true, but what to do?

Or should we even care? Not me. If anything it’s more of an incentive to become one of them higher powers :-)

As for me, there will be no do follow linkage on my sidebars until my PR is (back) to a 3 or higher…a little more wiggle room to *give*.

Speaking strictly personally, I give P L E N T Y of link love within content (best kind) in comments and so forth..with more to come for sure.

If someone is actually going to get upset that their friggin sidebar link is no follow, they can simply unsubscribe and no hard feelings :-)

This was a general rant/statement, not meant towards any individual ;)

Dennis Edell´s last blog post..50 Social Bookmarking Sites. What Are The Top 5-10 Most Popular?

Reply

Mitch Reply:

I don’t think you have a WP blog, or do you, Dennis? I ask because I didn’t decide whether the blogroll was do or nofollow; it just seems to automatically be dofollow, but I wouldn’t have much problem with it either way.

I think my general point overall, and I’m going to write a post about it all, is that there’s no definitive word one way or another about so much of this stuff. At our level right now, worrying about it seems illogical because we’re not getting many thousands of visitors a month, nor are we generating even a few hundred dollars a month on our blogs. To worry about stuff like that now,… well, more in the post. :-)

Reply

Dennis Edell Reply:

Yep WP, and yes the blogrolls are automatically do follow with now way to change it.

No definitive word on what? Do follow leaks PR (assuming you have any to leak), that’s it’s whole reason for being.

I also don’t get why “our level” has anything to do with do follow links leaking PR…you don’t need thousands of readers, each link out will do it.

Looking forward to your post ;)

Dennis Edell´s last blog post..OK Ya Got Me – Wordpress Back-Up Plugin Is Installed…Sweet!

Reply

Mitch Reply:

My point on “our level” was that blogs work differently than regular websites. At least for me, I know there’s few people looking up my blog name unless they’ve heard about it, whereas maybe they’d look up a portion of your blog name. But worrying about page rank when page rank isn’t driving our numbers can be confining.

Reply

Dennis Edell Reply:

First, I never “worry” about PR. In fact I’m a very strong advocate for NOT worrying about it. LOL

Second, one of the truths behind the myth is that (toolbar) PR has very little, if anything to do with SERP placement.

Does anyone else feel like this should be taken on Oprah or something? LMAO!

Dennis Edell´s last blog post..Is Your Online Reputation Solid? I hope so, It’s All You Have.

Reply

Mitch Reply:

Someone call her; I’ll go on Oprah! lol

October 26th, 2008 | 1:40 AM

Hi Mitch, I’m not one to overly use my blogroll, although I do list my blogs and those of some of my blogging friends.

I do on the other hand have a link directory so that those who are interested can exchange links.

Sire´s last blog post..A Good Argument For Tough Love vs Spanking

Reply

Mitch Reply:

I noticed that, Sire. I’ve wondered what you use to track blogs you follow. I guess also that I miss seeing people you might follow, and have been surprised when I show up on someone’s site for the first time and see your name there. I might have found that person way earlier if I’d seen them on your blogroll.

Reply

October 26th, 2008 | 2:00 AM

That is so true and something that I will take on board, time permitting, always time permitting.

Sire´s last blog post..A Good Argument For Tough Love vs Spanking

Reply

Mitch Reply:

I hear you there, Sire, always time permitting.

Reply

October 27th, 2008 | 1:30 AM

Hey Mitch,
If you are going to increase your blogs on your BR, remember to check once in a while that they are valid and still exist. Last nite I found a couple of mine invalid and I had them removed. BTW, I’ve added your blog on my blorgoll.

Peter Lee

Work At Home Ideas´s last blog post..Link Love-Links Round Up No. 10

Reply

Mitch Reply:

Thanks for the add, Peter. And I do check my blogrolls, and in this case, I checked them all Sunday.

Reply

October 28th, 2008 | 10:10 AM

[...] had this discussion a number of times on other blogs. With Mitch at least once, on BloggingQuestions, and several others which I can no longer [...]

January 16th, 2009 | 11:05 AM
Leave a Reply; please see comment policy above if this is your first visit.

Comment

CommentLuv Enabled