Before I get deep into this blog post I’d like to share that I made a list of top leadership blogs. Pardon me while I take a quick moment for myself. 😀
Now that I’ve gotten that out of the way, let’s talk about blogging. About 2 1/2 years ago I wrote a post where I, on the last point of the post, stated that blogging is hard/easy. I said it that way because blogging can be easy or it can be hard; I’m sure most of you know that, and I’m betting the majority of you think it’s pretty hard.
Let me ask you this question; have you ever challenged yourself to try to write a blog post every day for at least a month? If you haven’t, why not? I’m going to assume that puts you in the “blogging is hard” camp. If you have, what kind of experience did you come out of it with?
I know so many people who often get into a place where they can’t even write a blog post more than once every 2 weeks, sometimes once a month. Whereas that’s not the worst thing in the world, I also know that many of those people have lofty goals for their blogs.
Blogging takes work; trust me, I know, and I can sympathize. While I was traveling a couple of years ago I found that it was hard to blog on all my blogs as often as I wanted to. Even so, I made a commitment to blog at least once a week on two of my blogs, which I’ve continued to this day. Whereas that’s still pretty good, every once in a while I figure I not only need to do more, not only because it helps SEO but because I need to challenge myself and my perceptions of not being able to do the deed.
Not that I’ve ever doubted myself when I have the time. The first 3 years of this blog I wrote just over 1,000 posts, which means I rarely missed a day when I didn’t write something. I knew that every post I wrote wasn’t going to be War and Peace or even a Pulitzer Prize winner. Some of the posts were going to be dogs, but at least a few were going to knock it out of the park.
I’ve taken on some challenges within the last couple of years to not only show that I could be prolific but to challenge myself to do it. For instance, last September for this blog I said I was going to write 12 posts for the month and I did. That’s 3 posts a week, along with all the other writing I do, and I got it done. On my business blog (the one referenced in that first link above lol) in December 2015 I decided to create a post a day for the month, and I did. On both of my video channels I picked a month and did a video a day. And this month on my local Syracuse blog I’m once again putting together a post every day for January.
Here’s the thing. I put out notice that I’d like to see if anyone wanted to join me on the quest; I got no takers. Truthfully, the only person I think I know who did something similar at least once in the last few years is my buddy Holly some years ago. I really thought that at least one person would give it a shot with me; nah!
This time around, on the Martin Luther King Jr holiday, I’m putting out the challenge via this blog, but it’s more of an encouragement than a challenge. It’s the beginning of the year, which makes it a good time to break out of your blogging funk and giving it your best shot. However, I’m not going to totally leave you hanging. Instead, I’m going to give you some ideas of things you can do, some of them with examples you can check out.
First, not every post needs to have a lot of words or verbal content. In this post I’m linking to, I put together 26 motivational quotes from my years of blogging on my business blog and included an image with each one. It took time to find the images I used to match up with the quotes but it was still a pretty good post if I say so myself.
Second, I did a similar thing on my local blog this month where, instead of images, I posted 9 short videos highlighting things I’ve seen & filmed around central New York in 2016. I gave a short blurb and then added the video, which it turns out you can load from your computer without having to upload it to YouTube first, and the WordPress program will condense it for you; sweet!
Third, it’s not about trying to write Nobel Prize in literature worth articles every single day, it’s about being creative. In this particular post I took some lessons I’ve learned from Star Trek over the years and turned it into a pretty epic post, while still staying on my topic of leadership. You might not believe how easy that post came to me, since it was over 2,500 words, but Star Trek is a subject I know pretty well. I’ve always said that people should try to write about what they know best and try to fit it into their niche if need be; this was proof that it can be done.
Fourth, you can try finding something you can repurpose while adding new things to it. That’s what I did in this relatively short post where I gave 10 communication tips that were pretty short, then linked to every other article that was part of a years long series of posts where I gave short “10” items posts and threw in a couple others. It not only achieved internal linking processes but gave those other posts a nice little boost again.
I’m going to stop there, otherwise I’ll never finish this post and go to bed. I want to encourage you to give it a shot… the post a month shot. If that’s a bit much for you then how about doubling your output for a month, which means you’ll write less than 30 (or 31) posts but you’ll still write more than your norm? Trust me, you’ll discover things about yourself that you’ve never expected to learn, and it’ll definitely help your blogging long term.
Come on; get ‘er done! 🙂