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Technorati Rank Worse, RSS Subscribers Stagnant

Posted by Mitch Mitchell on May 19, 2009

Well, imagine my surprise when I decided to check Technorati today, after not looking at it for a week or so, and finding that my authority has dropped significantly, which is course means my overall blog ranking has dropped drastically also. I mean, what the hey?

A big part of me is wondering whether this has to do with the decrease in the number of posts over the last month and a half than anything else. I’ve noticed that the number of visitors has also dropped, but I thought it was a pretty good experiment to undertake, especially since so many of you regular visitors complained a little bit that you had problems keeping up with the pace sometimes.

Now I’m not so sure that was such a good idea after all. I’m noticing that not as many of you are stopping by all that much lately, which of course could be my topics, but there have been many more new visitors coming by. Is it possible that this blog’s strength was built more on the backs of new visitors than my returning visitors?

There could be a point to that. After all, returning visitors, if they subscribe to your blog, don’t really have to return at all. I use my Feedreader program to read blogs, and I also have the ability to write comments from there, though I don’t. I don’t know if people get credit for visits from readers, though I believe they’d get credit for the feed. If that’s the case, then Technorati must not count it as true visitors.

And, speaking of Feedreader, y’all know that I had my big RSS subscriber contest back in January, and it resulted in a few more people subscribing to the feed, but since that time I’ve hovered between 65 and 75 subscribers, and since my beginning of the year goal was 500, that’s fairly pathetic.

Of course, part of the problem could be Technorati itself, which has been up and down often for the past week or so, but I’m thinking that would only impact pings not getting through more than them not getting my numbers correct. But I don’t know that; any of you who follow your Technorati rank, what’s it been looking like lately?

In any case, I’m not a happy guy. As someone who always wants bigger and better, being stagnant doesn’t suit me well, and going backwards is unacceptable. So, I’m going to have to do more thinking about this one; what say you?

Internet | 16 Comments

Growth Numbers; Looking Better

Posted by Mitch Mitchell on Sep 10, 2008

I’m not really an internet marketer, but I’m working on it. Some people call this passive income, but the reality is that I spend about as much time working on this website and my other websites as I do marketing for my main business, which right now puts most of the money in my pocket, and probably will for another bunch of years or so.

The biggest issue, of course, comes down to traffic, and figuring out ways of driving traffic to one’s site. I haven’t totally gotten that one down, but I have achieved some fairly significant things I suppose.

Google ranks my site as 2 out of 10. I must have taken a hit somewhere along the line because it used to be 3; I must need to throw in more links or something, but this one makes little sense. Alexa ranks me around 371,000, and though I know we all love throwing stones at Alexa, it’s a better ranking than not having one at all, and that’s without the toolbar. The same goes for Compete Rank, which I also pretty much totally dismiss, but it’s got a ranking around 656,000 (and now that I’m mentioning it again, let’s see if it drives up the Russian spam once more).

Throwing out more numbers, Technorati ranks it around 293,000 and gives me an authority rank of 24; I’m not quite sure what that authority figure means, but it’s much higher than my business blog so I’ll take it, though I’m also somewhat insulted at the same time. Then again, the business blog is much more serious than this one is at times; I’d never throw in something like this on my business blog:

Moving on, I haven’t quite figured out how to check rankings on either Feedburner or Delicious, and I’m not even sure if they have rankings, per se, but Feedburner is showing that I have some people subscribing to my feed (once I added the Feedburner Feed Smith WordPress plugin, anyway), and that’s a good thing; here, my business blog is crushing this one.

And the average number of visitors per week is growing as well, though not anything drastic enough for me to start proclaiming I’m the new John Chow. Still, it’s moving forward, and that’s always a good thing. I’m not sure how popular the little links I put at the end of every post are, but some of them are pretty good items, including the one at the end of this one; enjoy the day!