A couple of years ago on a different blog I wrote an article talking about re-purposing blog posts. That post was more about internal linking by making sure to take old blog posts and add those links to newer posts to help enhance the SEO benefits of new content.
In this instance the concept of re-purposing content is more than talking about blogging. Most people have something that they’ve written previously somewhere on their computers. What they forget is that much of what was already written would make great blog posts or articles to put on their websites. If you’re looking for a lot of content and don’t have the time to write something new, going back through old files could provide you with what you need. Continue reading 24 Ways To Repurpose Your Content – My Way!→
In my 501st post the other day, I talked about possibly going back and repurposing previous posts for one reason or another. I’ve done just that very thing, I wanted to share with you that post and the reason why I did it.
Back in March of 2008, a friend of mine sent me some videos she found where the guy on the video offered solutions for how people could get out of their credit card problems. This wasn’t a quick fix thing, but real videos that were teaching people some long term solutions. Lucky for me I already knew how the process worked, but I thought the videos were neat enough to share, and since this is a sharing blog I decided to share them with others. I wrote a post called CreditCardSolutions.com to highlight them.
Somewhere along the line, the site must have changed hands, and all the old content was suddenly gone. Now I had broken links and a page that literally made no sense whatsoever. I could have just ignored it, until I was writing that 501st post. Though my original page didn’t make the top 5, it was number six. It means there were a lot of people looking for credit card solutions, coming to my site, and finding absolutely nothing to help. Me being me, I just couldn’t let that go on.
So, I’ve gone back and basically rewritten the entire post. What I also did was leave what I’d originally written, so people could see why I changed the page up. And I optimized it slightly, with only one little affiliate ad because it fit the change I made to the content. I also changed the title of the page to Credit Card Solutions, which fits better, and obviously it’s been drawing traffic anyway under that search term, so it just fits much better.
Anyway, I hope you check it out, even though it was an old post, because now it’s totally new. Even if you don’t need the assistance, just see what I did; it might spark an idea in your own mind for some of your older posts.