Does Your Profile Or Niche Turn Some People Away?

I have to admit that it was tough coming up with a title for this post. Writing posts are never a problem for me; titles… well, I wrote a long time ago about trying to come up with a title for my book. So, it’s not my strong point, yet it does convey the point I want to address today.

Are there certain describes niches that turn you off from even taking a look at the blog or website? Are there certain things a person will put into their profile on Twitter that will keep you from adding them? And are the perceptions you have for those things fair, legitimate, or at least honest?

Y’all know that I’m always going to be honest about what I talk about on this blog; after all, I’m sure my post last week on decluttering my online life will affect some people who might have thought about visiting this blog in the future, but it was truthful. So here’s some more honesty.

I won’t visit blogs that mention that they’re WAHM, or “work at home mom” blogs. The connotation with that is that those are blogs for other mothers only, certainly nothing for someone like me, and thus I just avoid them. Sometimes you don’t know, but when I do know I won’t visit them.

Now am I wrong? Well, it’s not 100%, but overall it seems that I’ve been correct in what I’d be interested in reading on those blogs. I gave it a shot early on, but found that I just wasn’t interested. It’s not that it’s such a bad thing though, not having me stop by. I also won’t read blogs on cars, shopping, shoes, religion, serious politics, et al. They’re things that I know I’m not interested in reading or talking about, and thus I avoid them.

I mentioned “religion” in that last paragraph. On Twitter, if someone found it was important enough for them to list their religion in their profile I’m not following them. I don’t believe in any religion, and I’ve found that those who really feel they’re serious about it aren’t reluctant to throw in a religious statement in the middle of any conversation. Frankly that irks me. A person wins a tournament and says “I want to thank God for allowing me to win”; did that mean God meant for the other person to lose? Should that person be thankful for losing?

Now am I wrong? No, I don’t think so. I’ve seen it happen more often than not from those people who put it on their Twitter profile, where they start quoting scripture and adding the chapter and verse of where they got it from. That type of thing prompts me to do something that’s somewhat catty and immature, and I don’t like that type of thing coming from me. I don’t mind people having their religion overall. I tend to think religion is responsible for both a lot of good and a lot of bad. I’d rather not be a party to it, and following my post talking about destressing my life, I just feel it’s best not to go there. Some of you know this line well: “Don’t start none, won’t be none.”

Still, it leads us to think about how we convey things up front that might affect whether someone wants to even give us a shot or not. For instance, Beverly has a site called Boomer Diva Nation, which targets baby boomer women 50 or older. Does it mean that there won’t be anything for people younger, or for males? Nope. Does it mean, however, that a lot of men probably aren’t going to check it out? Yup. I’ll admit that the only reason I ever checked it out was because we were talking on Twitter and I was curious. Any other time, I probably wouldn’t have given it a second thought.

Does that mean Beverly should change her focus? Not in the least. Does it mean she’s probably accepted that not every one will visit that site or look at those articles? I don’t really know; Bev will probably stop by to answer that one for herself.

But all of us end up doing the same thing with our blogs and websites. I write a blog on financial issues; do I really think everyone will stop by to take a look, especially if they’re not interested in the topic? Nope. Will I change its focus or its title just to attract visitors? Nope.

It was something I had to come to grips with with my business site on the bio page. There aren’t a lot of black people who do what I do in health care, and I thought that having my picture on my site would drive people away. Actually I still think it does, because I get way more visitors than I get people contacting me. But my dad said it was who I was, and I certainly couldn’t hide it forever, and wouldn’t it be better if people knew up front so that neither of us were shocked if we ever met in person? And thus my picture is on my business page; a shame that even in the 21st century that has to be a concern. And, oddly enough, I don’t have it on my SEO site About page; I’ll have to think about that.

I’m comfortable with the folks who visit my websites and my blogs, and I hope they’re comfortable as well. I hope everyone is comfortable with their websites and blogs and their presence online in general. However, it’s definitely something to think about, how you’re being perceived by your presentation and whether it’s what you hope to project. Are you comfortable? What would Yoda say?

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Another Blog? Another Website?

So there I was, minding my own business while reading Garry Conn’s post where he Adsense questions from his commenters, who were asking about placement and such on their sites, when he said something to one of them that got me thinking again.

Rising Into the Sun
Dave Edens via Compfight

Actually, he said two things. The first thing he said to someone is that he felt it was better to have three different blogs with one post a day than one blog with three posts a day. The second thing he said was that there are some blog niches that just won’t draw the types of visitors needed to make money on either Adsense or any other product, and one of those niches was internet marketing.

His thought was that anyone in internet marketing already knows a bunch of stuff, and probably owns a lot of stuff, and also is already hosted somewhere and selling something, so if you give them a tip, they’re less likely to buy what you’re selling, but definitely not going to click on your Adsense ads.

My head has been hurting ever since, because there are a lot of truths in his statement. As I wrote in my post on rethinking Adsense, I’d been thinking that having more than one Adsense block on the side of my blog was a bad thing, especially since the blog generated almost no income from Adsense, and that I was thinking about replacing one of those blocks, which, for those of you who stop by often, I’ve done up there at the top left. The first two wouldn’t necessarily be common to the thrust of this blog, although the first one is an affiliate program of it’s own.

I started thinking, and I’ve been thinking about it all day, even while reading and commenting on a lot of blogs. It’s not the concept that’s bothering me, mind you. It would be easy enough to start another blog, or even another website, as I do have plans for that, especially as I’m seeing the kind of success that my site Medical Billing Answers gets with Adsense.

The problem is what else could I write about, that interests me, that would keep people coming back for more. Not only that, but just how many things are there that I could consistently write about? I go back to my own blogging tips, where I say that one should think ahead about picking a niche that they won’t run out of anything to say, and thus far, I’ve already picked the two niches that I know something about, even if I’m not overly successful in one of them (but I’m going to get there).

I figure it has to be about me if I’m going to write the blog. I could do what some people recommend, that being go to article submission sites and use someone else’s content, but that’s not my style.

I could set up a scraper site; nope, not happening. I could pick a niche that’s popular, then spend my days researching different stories on those topics and write about it, but if it’s something I really don’t care about, where would my credibility be? And y’all know I’m all about credibility.

A website would be much easier. I don’t think there’s a topic in this world I couldn’t do some research on and write a 20,000 page paper on it. That would give me 20 initial pages for a website, all credible information that’s been researched, and I could put it up and then go away, worrying about adding one new page a month, and it would probably be fine. But do I really want to do that?

Consternation is my friend right now, because obviously I have three choices. One, create a new website. Two, create another blog. Or three; stay right here and keep working on it only, adding more and more content and working towards becoming an authority on so many things that people will finally realize they absolutely must come here to learn what they need to learn, buy whatever they need to buy, and generally just have fun. What say you? Will a little bit of fun, courtesy of the Muppets, help you help me out? 🙂


https://youtu.be/szcLd2y1hME

 

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