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5 Ways You’re Messing Up On LinkedIn

Posted by Mitch Mitchell on Nov 7, 2011

Back in April I wrote my first true introductory post about LinkedIn, giving tips on how to use it effectively. Well, it seems that there’s still a lot of folks out there that are using it incorrectly. How do I know? If it’s irking other people then you’re messing it up in my opinion.


by Mattias via Flickr

Frankly, when it comes to your business the last thing you really want to be doing is getting on people’s nerves. Most of these things are minor, but why get irritate people to begin with I always say. So, here are 5 things one should either stop or start doing.

1. Stop going with the default message when reaching out to new people. Goodness, this was my #1 gripe in the last post and it’s at the top again. How hard is it to write something different, even if it’s just “I think we might be able to do some work together so I’d love to connect with you on LinkedIn”, or “I figure this is a good time to connect with each other here on LinkedIn”?

2. When reaching out to people you want to connect with, don’t lie about how you know them. I cringe when I get a connection message that says “so and so says you’re friends” when I have absolutely no idea who they are.

3. Why don’t you have a picture? Unless I personally know someone I refuse to connect with anyone that doesn’t have an image on LinkedIn. My thought is that you’re either trying to hide something or you don’t have enough knowledge to know how to upload a photograph. The idea of LinkedIn is business networking; why the heck wouldn’t you put up an image?

4. Say something in a group every once in awhile. I don’t belong to a bunch of groups but every group I belong to I participate in every once in awhile, sometimes even more then once in awhile. Sure, it’s free, but what’s the point in being in something you’re never going to do anything in? I called people out in one group that has around 1,600 members yet only 10 people ever talk; that’s just a shame.

5. Make your profile more dramatic than a straight up resume. You’re not auditing for a job, you’re hoping to get some kind of business out of it. If there’s a service or product you’d like to highlight, then do it there. It’s a great opportunity to do something a little different that you might not want to do on your website.
 

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The Fuss About Google+

Posted by Mitch Mitchell on Jul 21, 2011

Google+ is all the rage these days as the next big thing in social media. In their own way, they’ve tried to say they’re not a social networking site, but that’s like saying vanilla pudding isn’t pudding (okay, I might say that from time to time since I only like chocolate).

First let’s talk about what Google+ is, because so many people have different opinions. In a way it reminds me of Facebook when I first signed on. It’s fairly clean and crisp, probably too much for me. Most people who are there now either got there via an invite or have some kind of Google account other than just Gmail. Someone tried to send me an invite when I kind of didn’t care and then she told me about it, so all I did was pull up the link to the site, which is http://plus.google.com and it let me create an account.

When you get there, you’ll find that some people have probably already added you in some fashion to what are called “circles”. There are some default circles already such as Friends, Family and Acquaintances, and you’re allowed to create other circles. The purpose is to be able to categorize people so that you can then determine who you want to follow or contact specifically if you’re not in the mood to follow everyone. You can put people in more than one circle if you want to, something I might have to think about doing.

It also handles people you don’t know differently than Facebook. You can hide or block those people, or you can create a circle to put those people in if you so choose. I created a circle I call “Unsure Folks” until I can figure out if I know them or not. I’ve yet to determine if you can de-list those folks later on if you decide you don’t want them around, but I have learned that you can remove someone from any circle by dragging their image out of the circle and popping them into the netherworld.

Actually, saying that makes little sense until you’re actually on the site, but you can either drag people’s images to a circle and drag them back or you can hover over people’s images and this menu comes up giving you the option of putting them into a particular circle. By the way, people never know what circle you’ve put them in or whether you’ve put them in a circle to begin with.

Okay, enough of that; you can learn more from many other areas, including the little video I’ve put at the bottom. Even in the video, the guy begins by calling it “Facebook killer”. Let’s explore this and other things I’ve been hearing.

There are a lot of folks touting this thing as the social network that’s going to kill Facebook, Twitter, and possibly LinkedIn, since MySpace is pretty much dead. I’m not sure I agree, and I wish I could see what everyone else is seeing.

For instance, I still prefer Twitter because it’s so “instant”; Google+ isn’t quite there yet.

I’m not going to say I prefer Facebook but it’s a totally different animal. There are some groups on Facebook that have great interaction but many are fairly dead. People are saying group conversations on Google+ are much better but I think it depends on the group. For instance, there’s a group of Syracuse University folks who think this is the cat’s meow (I wonder where that phrase came from) but then they’re all talking amongst themselves and they already know each other so that works just fine.

For someone like me, though, well, I don’t already have a group of people that I automatically talk to. Right now the majority of people I’m connected to are you good folks that I blog with, but almost none of us have ever talked with each other directly, either on the phone or through video. This means we really don’t overly know each other personally. I’ve had a conversation or two here and there with some of you on Google+, but nothing like hundreds of ideas going on at the same time.

Also, the site has something it calls Sparks, and I thought it might be like the Facebook groups where, if you say you happen to like something, it pops you into a group with like minded people. Instead, if you put in a topic it pulls up news stories or blog links and such, pretty much like Google would do; there’s no discussion going on about it, so what’s the point? I can just go to Google News instead.

Finally I keep hearing about the business part of it and how it can improve business relations. I’m missing that as well. On LinkedIn you can find people based on what it is they do. You can’t do that on Google+; you have to know people’s names, or someone else who might be connected to them. There’s this feature called Hangout which is their version of a chat room, and after downloading a small bit of software you can talk either through video, audio, or a combination. You can only have 10 people in a room right now. I like how smoothly it all runs; I don’t like that you can’t invite individuals. To get around that you’d have to create a new circle and add certain people to it, and then delete the circle later on once you’re done with it. However, it’s hard to complain all that much about another free service.

Will this be the death of Facebook? I don’t see it, but one never knows about people. There are no games and no groups, and I think a lot of people like those things. Will it be the death of Twitter? I don’t think so once again because I think Twitter’s value is its speed of conveying information to a ton of people all at once; it’s not going to work the same way on Google+. Will it be the death of LinkedIn? Once again I don’t see it, since LinkedIn’s value is in connecting with only business people and allowing you to search for people who are in your industry or that you might be able to do business with; Google+ offers Google search and that’s it; I don’t feel that’ll get it done.

And that’s what I have to say right now. Of course as people leap to Google at break-neck speeds right now we all might find that people are looking for something a little different than what we have now. If it allowed more of a pick and choose I might like it better than I do now. It’s early yet; let’s see what it looks like six months from now.

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Talking Privacy – Part Two

Posted by Mitch Mitchell on Jul 11, 2011

A year and a half ago I asked the question Do We Deserve Privacy Online? I took on the issue after reading a news story that basically said privacy is gone and we should get over it.

3-Cam XCam2 Wireless Color Camera System

At the time I had mixed feelings about the issue, and I find myself 18 months later still having mixed feelings about it. I’m taking it on again after reading a post by a guy that called himself Blog Bloke titled Social Media Profiling: Is Our Privacy Under Siege? His gripe is with the new Google+ site and some of the information they’re requiring to participate in the process. In particular, he’s against their rule which says one can’t use avatars, instead saying people have to use pictures of themselves.

For those of you who aren’t going to go check out his post or his blog, Blog Bloke is definitely a throwback to the old days of not trusting anyone; I doubt he’d disagree with this. Privacy is a major thing with him, and he doesn’t want his image out on the internet in any way. This is a right everyone has by the way, and I’m certainly not going to beat him up for that. As a matter of fact, he’s pretty much made his avatar his trademark, and many people know exactly who he is once they see that; kind of like Dennis and his magic DE logo.

Do I understand his position on privacy? Yes. Do I fully support it? Mixed feelings. Do I have things I don’t want to share? Absolutely. Do I use those things that require information I don’t feel like sharing? Nope; I just go on about my business.

Why did I bring that stuff up? If you check his post you’ll see I commented on it and I said there’s no obligation for any of us to participate in social media services whose policies we don’t support; social media is a right, not a privilege. That’s why I don’t play many games on Facebook, and why I’ve downloaded very few apps onto my smartphone, because I don’t feel like giving up some of my information so it can be sold to someone else. His position is that it is pretty much a right and that these companies (Google, Facebook, etc) really don’t have a right to ask us for any of it.

I’ll attempt to make my position clear here and see where you fall into things. He has a blog and gets to set his rules. I have a blog and get to set my rules. We’re both part of social media; so are all of you. I’ve decided on my blog that if I don’t know you already I’m not accepting names I can’t identify; ergo, no keyword names. I could care less if the rest of the world knows you already, until I know you I’m not allowing it. My blog, I pay for it, my policy. I don’t know what his is, and I don’t know what yours is. However, based on responses I’ve received on some of my posts, it seems that a majority of you would support this kind of thing because you can relate to it.

There’s the big boys, Facebook, Google, LinkedIn, Twitter, etc. They all have policies as well. Some of them end up being very invasive, others not so much. There’s absolutely no right any of us have to circumvent those policies. Well, that’s not totally accurate. We do have the right to boycott, fuss, stomp our feet, write about it in our blogs, on and on and on.

But none of them have to change a thing. They’re not obligated to us. They’re paying for it in some way, we’re not. I thought about it over the weekend as I got an invite and took some folks up on joining the Google+ community. Then I thought about following it on my smartphone and it turns out that one of their rules is that if you access the page on your smartphone you must allow them to track you to find out where you are.

I’m somewhat hinky about that type of thing. I already know Google’s tracking me because I have a HTC phone, and it’s their product. I know that even after shutting down the Google location service they somehow know where I am; sigh. However, once you sign up for location tracking on something like Google+ or Facebook, it then starts telling people where you are at the moment you’re writing, and I’m not up for that. So I declined the offer; I’ll have to wait until I’m on a regular computer or laptop and play that way instead. I know, you’re probably thinking “hey, it knows when you’re at home”; that I can handle since my home is also my business.

International Spy Museum Handbook of Practical SpyingÂ

I asked my friend Sunny, one of my younger friends (who really needs to list her blogs somewhere so people can find them all lol) what her thoughts were, and people around her age, on the privacy issue. She said she felt that we’re all being tracked to some degree but if people are at least thinking about what they’re putting out about themselves that they can protect themselves a little bit.

I had to think about that one some because I realize that for the most part the genie is out of the bottle for me. Anyone can find out where I live by looking it up online because it’s also my business address. They can probably find my phone number for the same reason. They can find my picture and pictures of my wife, who has her own website as well. In other words, privacy is totally gone; I didn’t even make the chase interesting.

The same can be said for my friend Blog Bloke in a way. He’s been around at least 14 years online. We can know where he lives, and we can get his phone number. We know where his business is. The only thing we don’t know is what he really looks like. Does that matter? To him it does; to me it doesn’t. What matters is that we each get to decide just how private we want to be, but we can’t hide. If you want to prove it look up any name and see how much it costs you to get a wealth of information about that person.

By the way, I do have this thing about how some people hide themselves from others. I really don’t like fake commenter names and images, and some of you know my position on news commentary as it appears on news stories in online newspapers. I feel all those people should have to register their names and addresses with the newspaper and should have to use at least their real first name if they have something to say so there’s some type of decorum on those sites. Privacy in that instance isn’t a right; if you feel you have something to say, be an adult about it or keep your stupid thoughts to yourself; yeah, I said it.

Will I take up the privacy cause? No, it’s not my fight; I have other things I think are much more important to my life. I’ll let Blog Bloke & our federal government work on some of those things on my behalf. What I will say, once again, is that you need to protect yourself, your information, and your reputation. Once you’re associated with something in a certain way based on your actions, it’ll be hard to overcome. Be smart in what you do, be honest, and be careful. That’s all I have.

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Thank You, But… Don’t Do This

Posted by Mitch Mitchell on Apr 8, 2011

Many of us write about blogging and social media in general. We hope we give pretty good tips on how to treat your audience, the people who visit your blog and the people who follow what you have to say on social media sites. We love the fact that so many people are looking for a way to thank people for doing this or that online. I’d say it’s all appreciated, but I’d be lying.


by Lars Plougmann

Truth be told, there are some things that, I’m sorry to say, are kind of irritating. I know it’s done with people in mind, and it’s supposed to be somewhat positive, but it’s not. Instead, it creates clutter, irritation, and a sense of not really caring about us as much as going through an automated process that someone said “we” wanted to see. Untrue, I hate to say. What am I talking about? Let’s look at some of these things.

1. Please stop sending me messages from your blog thanking me for leaving a comment. If you’re not going to respond to the comment, or you have it in moderation, then go that route, although I hate being moderated. I see that I left a comment, and that’s all I need. If you decide it’s not worth commenting on, trust me, I’ve moved on. You’re just making me delete the email in my Mailwasher program (great program by the way; if you don’t believe me ask Sire, who purchased it from my link); don’t waste your time.

2. If I decide to follow you on Twitter, don’t send me an automated message through the direct messages area thanking me for following you. At the same time, don’t send me a link to your latest free ebook or product or blog or anything else. If you really care, send me a real message through the normal channels first, and then if we’re talking share something with me. Almost all the time I get one of those things, I immediately drop you from my account; you’ve been warned.

3. Please don’t automatically add me to your email newsletter just because we’ve connected somewhere. If I didn’t subscribe, I’m not downloading it, and I’m going to be looking to see where we might know each other and possibly dropping our connection. I don ‘t just go around adding people to my newsletter… anymore. By that, I did used to add internet marketers that I know I didn’t subscribe to that suddenly started sending me stuff to my newsletter, but that bit of run wore out quick. If I want to subscribe to your newsletter, I will.

4. I covered this one a couple of days ago when talking about LinkedIn, but I’m not going to spread it to Facebook. If you want to connect with me as a friend on Facebook, at least add a message as to why you want to do it. I’m pretty accommodating, but I have to tell you that if you’re not connected with any of my “real” friends already, I’m probably not adding you unless you give me a reason why. Now, I’ve reached out to the few people who aren’t my friends that are following my Facebook business page and I’ve told them why in the message I send them; that’s how it’s supposed to work.

5. Please, everyone, stop following everything one of the big time internet gurus told you they do on their blogs. Stop popping up the notice asking people to subscribe to your newsletter. Stop with all the toolbars that we can’t get rid of. Stop with the videos or music that automatically starts playing when we stop by your blog. I get it; you’re trying to engage me, and you’re trying to make sure I know about your newsletter, and you’re trying to help me retweet all your stuff, or list it on some other social media site. Can’t you just add a Facebook like button like I did and move on, or a blurb about your newsletter in a sidebar (heck, I removed my newsletter link; gotta get it back on there) that people can see? And the other stuff… no more!

I think that will cover it for now. I decided not to go on the Twitter Follow Friday rant again, since I wrote about that already, but that’s another one. What have I missed folks?

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5 Effective Ways To Use LinkedIn

Posted by Mitch Mitchell on Apr 6, 2011

I’ve been a LinkedIn member for a long time now. As a matter of fact, I got an email last week from LinkedIn announcing their just passing 100 million members, and thanking me for being one of not only the first 1 million members, but actually placing being one of the first 685,000 members; not so bad, right? At first I wasn’t sure what to think of LinkedIn, but as time went along, I started to realize that as a business vehicle it’s fairly essential to be listed on the site and participating in some fashion. I’ve met a few people locally through there as well; that never stinks.

Having said that, as the site has grown I have to say that there are a number of people who don’t get it. I mean, it’s not all that hard to use, yet I see some things that just make me absolutely cringe. Since I figure it’s what I do, I’m going to offer 5 effective ways to use LinkedIn.

1. If you’re inviting someone to accept you as a connection, please write something special other than the standard message given to you by LinkedIn. This is a pet peeve of mine, and it seems to be a pet peeve of man local Syracuse folks based on what I’m reading on Twitter. It takes no time at all to write something a bit more personal, especially when you don’t know the person you’re asking to join, and then if it’s someone you know it’s even more special.

2. If you’re inviting someone to be a connection, don’t list them as someone who has worked with your business or at your business if they never did. This one is common for me, and its irksome. That’s because LinkedIn then believes you actually worked for that company and it starts sending you messages any time someone else from that company signs onto their service. And there’s nothing you can do about it; trust me on this one.

3. Join a group and write something. This was one of the changes LinkedIn made back in 2008 and it was a good one. Their groups are either business related or education related, and they give you a chance to show that you have some knowledge in your field. This is one place where lurking won’t do you any good because no one will know you’re there; why waste your time like that?

4. Every once in awhile, pop in a business update of some kind. I try to get there at least once a week to write something short and sweet that’s happened in my business, though sometimes it’s a couple of weeks. You do this because when LinkedIn sends out its weekly email, your name and what you’ve done might pop up in someone’s inbox, or they may be compelled to follow the link in the email to see what other people they’re connected to have done during the week. People like working with successful people.

5. If you ask for recommendations, only do it for people you know well and who know your work. I get requests all the time from people I barely know or may have met but never worked with. I ignore every single one of them, which of course means I delete them from my inbox, and I never respond to those people at all. Every once in awhile, if I’ve never met them in person, I’ll drop them from my contacts list. That kind of thing is unethical in my opinion, and if you’re unethical and I don’t really know you, how might you treat me when we do get to know each other?

Copyright secured by Digiprove © 2011 Mitch Mitchell