This is an easy post if you want to read just a little bit of stuff or want to watch/listen to videos I made in 2014. Why this kind of post? One, it’s New Year’s Eve and I’ve got stuff to do (even though I put this together ahead of time). Two, you probably have stuff to do and after that last post on blogging, which was pretty long, I figure you might want something that you can just listen to… if you’re interested at all.
Also, I created lots of videos this year between my two video channels, and a few of those videos I actually liked a lot more than others. Yes, I went back and watched, aka listened, to every single one of them, some more than once. When I needed a boost I listened to my motivational videos along with the same from other people. Sometimes I forgot it was me; now that’s really getting into it.
Without further delay here are my 10 favorite videos of 2014, not in any specific order. A couple of these are interviews, which means they will be a bit longer than the rest. Let me know what you think, please watch, and have a wonderful and safe New Year’s Eve and New Years Day! 🙂
It’s my bet that most of you wish you had more visitors to your blogs or websites. It’s also my bet that you’re not taking advantage of things you might be able to possibly do to help get your name out to the masses. What am I talking about?
I like to add interviews to my blog, whether they’re written interviews or video interviews. The reason I like doing them is because I think it adds a new dimension to my websites in general, as well as helps expand my presence in social media.
Right now I have 4 requests out to people who said they’d do the interview for me. I sent them the questions and I’m waiting… and waiting… and waiting. I had two people actually follow through on this, one for my local blog (who I also interviewed here, the other by my buddy Brian Hawkins, who also came through with a video interview.
On the first one, the guy asked me to interview him, and since I know him pretty well I did, and he did a little promotion and that was it. Brian came to the page, addressed all the people who commented on it, and even held a contest on his own blog in trying to help promote it. That was kind of neat and it proved a point.
Too many people lament that no one knows who they are, but they don’t step forward to handle the easiest things to help them along. Things like responding to comments on their blogs, writing comments on other blogs, promoting their missives or interviews on Twitter or LinkedIn or Facebook… Just asking, but how many of you have the link to your websites or blogs in your email signature? Yeah, I thought so.
This isn’t an invitation for you to write me asking me to interview you; truthfully, if you do that I’m ignoring it. I’ll ask those who I want to interview if I can do it. However, I’m always available for an interview because I know I can use it for “my” greater good.
Back in June I wrote another post about lessons learned via an interview I did with Cairn Rodriguez and I also shared the video. I followed that up last October later by sharing my own interview with Meloney Hall in a post talking about blogging and social media marketing. Meloney also interviewed me and posted it to her blog, which I found pretty cool, and I keep sharing that interview of me and other interviews I’ve done with others multiple times because, after all, they’re all a great representation of me.
The thing is that you have to be willing to at least try to do something for yourself if you’re looking to get known or to make money. People aren’t just going to find you; well, maybe they will, but if they don’t know you then why would they buy from you? What better way to help promote yourself than to be found on someone else’s digital real estate?
However, this post isn’t about you yourself all that much; it’s about adding someone else’s interview to your digital real estate. You’re probably thinking “I don’t want to promote anyone else on my page”. Trust me, you’re missing the point. How? Five points below:
1. Interviewing someone who does what you do can help confirm that you know what you’re talking about.
Strange as it might seem, some people who read what you have to say might not fully trust you, especially if they’re unsure of what you’re talking about. However, if someone else comes along and says the same type of thing, you start looking smarter. If you don’t believe this one just tell your spouse something, then have them ask someone else the same question. lol
2. Interviewing someone about aspects of what you do that you don’t talk about often helps highlight just how comprehensive what you do can be.
I did a podcast interview with a guy who does some group leadership training in Florida. In that interview I brought up some things that he himself doesn’t do, but he got it and helped to enhance it with his own words. It makes him look strong because even if he didn’t know anything about what I was saying up front his comment helped to show others just how difficult leadership training can be.
3. Sometimes you can interview someone who was a client and have them tell others how you helped them.
Talk about a coup! All of us in business have some sort of testimonials but you want to know a truth? I know quite a few people who actually write the testimonials themselves and then have someone sign them, making them authentic. Frankly that’s dismaying, and yet I’ve had the opportunity to do the same thing; I just couldn’t do it. However, having someone like that do a video testimonial while it being in the form of an interview… can you think of anything better to help enhance your business?
4. Interviewing someone on the fringe of what you do or are interested in can show you have some depth, thus showing you can be flexible.
I have done some social media consulting here and there. What I find is that depending on who you talk to they always think you talk about only one thing, yet each person has their own thing they’re thinking about. So when I’ve done interviews with other people I’ve expanded the conversation by having them talk about social media platforms in general, and invariably they’ll always bring up something I don’t use or I’m not signed up on. I’ve also interviewed people who have blogs but don’t consider themselves as bloggers; for instance one lady is a lawyer, another a 3D digital artist for media outlets.
5. This is the biggie; you have a major marketing tool that you can use over and over in multiple places. I’ve used my interviews on my blogs. Obviously the video interviews are on YouTube, but then I can embed them in blog posts and share them on every social media platform I have. I can also send links to people via email and, if I so chose to do, I could send out a link in traditional marketing mail and post cards.
There you go; how many times do I have to initiate conversation about interviews, giving them or interviewing others, before you’re ready to take the plunge? Maybe this will help some:
To some folks who visit this blog, it probably looks like I’ve slowed down in creating content. There’s both truth and non-truth to this statement.
While doing my consulting out of town, I find that I get back to the hotel and I’m just exhausted. I have two different biorhythm schedules, depending on where I am and “when” I am.
When I’m home, on Eastern time, I stay up until 2:30 or 3 in the morning and sleep usually until 9 or 9:30 and take naps whenever I feel the need. Because I keep irregular hours, I can work at any time of the day and also have lots of time to blog and all is good with the world.
When I’m on the road, on Central time, from Sunday night through Thursday night I “try” to get to bed by midnight because I have to be up at 6:30 to be at the office by 7:30. Of course there’s no naps coming, so I get really tired, have to find ways of staying awake in the afternoons, and often come back to the room and then take a nap, rush to dinner, and literally try to stay awake until later so I won’t wake up too early the next day.
On the weekends, I revert back to my “norm”, only an hour behind when I’m at home… sometimes. Sometimes I stay up later, knowing I probably wouldn’t stay up so late at home, sometimes I crash because I’m just exhausted.
Either way, it’s taken a toll on blogging, but that’s not the only thing going on.
I’ve finally started making a more concerted effort to edit my second book on leadership. I’m committing at least a little bit of time each night to it because I want to get it done some time within the next couple of months so I can get a couple of people to read it.
I’ve also committed myself to trying to do a video every day this month for my business channel on YouTube. This is new content and it’s me putting in time to build up the portfolio there. If you’d like an example, here’s last night’s video on communicating with irate people:
Two other things. Today I was interviewed for a radio program that was turned into a podcast by a guy named Fasil Khan, who owns Khan Coaching, and the hour-long podcast is here: http://lawandorderoflifeddv.com/leadership-mitch-mitchell. And a few days ago a guest post I wrote for Jessica Peterson of Customer WOW Project went live, and since I don’t think it’s getting much love I’m going to link to it here, as it’s titled Business Tips From Mitch Mitchell, though I’d titled it 10 Things To Know If You Want To Go Into Business For Yourself.
I have still been writing here and on my other blogs as well, just not as often. So you see, I’ve still been following on my never ending quest to continue creating content, but I’ve been spreading myself around. Still, in my own way I keep trying to prove why we all must create content if we hope to keep our names out in front of others, even if it’s not always in our own space.
Why must we create content? Let me highlight the reasons…
* new content helps keep our websites or blogs fresh
* new content lets people know we have things to say and helps encourage them to keep coming back for more
* new content helps you build up a credible portfolio that you can always direct people to
* new content helps you to learn how to become more creative and to hone a style that works well for you
* new content could potentially help make you famous, ala getting a video to go viral
* new content can enhance your status as an expert/specialist/rock star; take your pick
For me, new content means someone’s always finding me for something, and I get interview opportunities. On my regular YouTube channel, I’ve had the opportunity to interview other people as well, and hopefully some of them have used their interviews to promote themselves, as I did with the interview above. Even if it’s not my content specifically it’s still me, and any chance I get to promote myself more, and it’s free… no brainer!
Some weeks ago Sire indicated in a comment that I should write something about myself and some accomplishments to let everyone know stuff I’ve done. Truthfully, it sounded a bit self serving to do, but in reality I’m realizing that if I expect to continue working on having any influence whatsoever and hoping to do more business in all fields, especially presentations and speaking engagements, that I’m really my major “product”, if you will.
Thus, this post is going to show off a bunch of links to other stuff I’ve done or written to show that I’m not quite one dimensional. Okay, you probably knew that, and you hopefully saw that little meme the other day. So, here’s more on me; some of the links come from this blog as well.
First, I have about 27 articles on EzineArticles at this juncture. Here’s the link to articles I have listed on that site. I will honestly say that I haven’t gotten lots of bounce from these articles over the years, but hey, if you don’t take a shot at it you’ll never know, right? I’ve written on this particular subject, article marketing, as well.
Second, here’s a list of articles I’ve either written or I’ve been quoted on. I have this list on my business site.
Third, here’s a list of articles on health care topics that I have listed on my site Medical Billing Answers. Only a couple of those are for folks not in health care; I really need to write more of those.
Fourth, on another site of mine, Services and Stuff, I have articles that I’ve written and articles that other people have written listed. Mine are easy to find, and my friend Sue has some articles listed on that page as well.
Fifth, two weeks ago on my business blog I wrote a post that was directly related to what Sire stated, although I didn’t go into as much detail as he talked about. It was called Who is Mitch Mitchell Anyway?
Sixth, you might not have noticed but I have a page at the top called Interviews, and that’s a listing of every interview I’ve given or been a part of that I can remember. Certainly enough for a press kit if you ask me.
And finally seventh, some links to goofy questions I’ve answered on this blog about opinions and the like; strange stuff, but it all adds up to giving some kind of idea of who I am and what I might be about. Nothing too deep, I hope:
Something that’s hard for a lot of people is self critique. We’re either too easy on ourselves or too hard on ourselves.
I’m no different, although my parameters change depending on what it is. When it comes to this blog, I know that there are a few throwaway posts, where the post isn’t necessarily important to anyone but was entertaining to write. That’s part of my quest to give visitors something different to look at.
However, there are times when I write something that, in my mind, didn’t get enough attention or enough visitors for whatever reason. Every once in awhile, I like to go back to some of those posts and share them in one specific post, hoping that maybe newer visitors will see those titles and say “hey, I must have missed that one”. At least that’s what I hope. So, here are 10 posts of mine over the last 2 months of 2009 and first 6 months of 2010 that didn’t get many visitors that I feel deserve more attention.
5 Ways Poker Is Like Blogging – This was my attempt at being creative by comparing two of the things I love doing most, one of which is playing poker.
Twitter Marketing – Do You Have A Plan? – I found myself again some days ago explaining to someone what Twitter was about and how it could be used for business, and this wasn’t at my workshop either.
How Can You Prosper Through Publicity? – Everyone who has a blog needs to understand just how much more prosperous they could be, either monetarily or personally, by figuring out how to handle their publicity better.
Are Writers Taken For Granted? – As someone who’s been writing to make a living for the last year, it seems that people devalue just how much of a commitment it is, even when they can’t do it themselves.
My 10 Favorite Blog Posts Of 2009 – Okay, this isn’t quite fair, but at the end of the year I posted 10 blogs posts I liked that I wrote in 2009; so now you have 10 more to check out if you’re interested. 😉