I’ve been in rant mode for the past couple of days after reading the story I’m linking to. The basics are that 5 teens between the ages of 14 and 16 not only watched a man die by drowning, and not only egged him on and made fun of him while it was happening, but […]

I don’t talk all that often about ethics on this blog. I’ve talked about being socially responsible here and there, especially when it involves your family. I’ve addressed the topic of being ethical when writing articles, or when borrowing from someone else and representing it as your own. I also covered the topic when asking […]

One of the best things about advertising and working online is that if something isn’t working, you can change it pretty easily. Testing can take some time, but it’s less expensive than printing $10,000 worth of material, mailing it out to thousands of people, getting nothing in return and having to do it all again. […]

I just finished reading the book below, Twitter Marketing, and found that I had some things I wanted to talk about as it concerns using Twitter as a marketing tool as opposed to just a conversation piece. This isn’t a book review as much as it is a look at the ethics and possibilities of […]

Last summer, Peter and I noticed that one of our blogging friends seemed to be posting things that were lifted from another source. They were word for word what was on another website; we considered that a serious breach of ethics. Phil Hilfiker via Compfight I finally had the opportunity to ask him about these […]

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