Posted by Mitch Mitchell on Mar 12, 2011
A few days ago I was once again the radio guest of our friend Beverly. We talked about the subject of social media overwhelm, as well as social media in general, and it was pretty neat. If you wish, you can listen to the interview through this download. Oh yeah, while I’m at it, I was also interviewed by Karen of Blazing Minds for her blog, so you can check that out as well.
Overall the topic is an interesting one because obviously I do believe some people suffer from this, even people who haven’t started using it yet. It was just under two months ago when I wrote the post titled Social Media Isn’t For Everyone after all. In that post I was talking about the reality that if you don’t have the time or if something can’t help you out if you’re only using it for business purposes don’t even get started.
However, the topic of overwhelm is something different entirely. With the exception of LinkedIn I have gotten obsessed for at least a short time with most of the social media sites I’ve participated on. I was initially obsessed with Twitter, even though I didn’t write all that often, because it was just amazing seeing all those messages and seeing all the information that seemed to be available. I was initially obsessed with Facebook because of all the games and the groups. I was initially obsessed with Ryze for the groups. And I was obsessed with YouTube because, well, all those videos, not only music but the goofy stuff people put up.
At a certain point one calms down and gets back to business; at least we hope so. True, I haven’t given up on blogging, but I have that as more of a purpose thing than an obsession. I do think that the major appeal to Facebook has to do with all the games that people can play, because overall I still don’t think Facebook is all that social. Twitter is much more social if you connect with the right people. I talk to people all the time there, sometimes for upwards of an hour or more, though it’s usually late night. I haven’t had chats like that since the old days of ICQ; who remembers that?
If you start feeling overwhelmed with social media, take a step back, take a deep breath, and try to think of what you feel your needs really are. If you like playing the games, go for it. If you feel the need to be, well, needed, whether it seems that you are or not, that’s something you now have to deal with. If you’re using it to get lost from the real world and find it hard to leave, that’s an even bigger issue to deal with. And if you feel overwhelmed but have never done anything with it… well, just remember these words from President Franklin Roosevelt: “The only thing we have to fear is fear itself.”