I recently got my hands on a copy of Six Figure Blogger Blueprint by David Risley. I read it, as it’s only around 45 pages or so, and decided to give a review of it in my own fair and unbiased way; y’all know me.

First, I want to get the full disclosure stuff out of the way. I had never heard of David Risley until our friend Sire wrote a post on why he wouldn’t be linking to probloggers anymore. David stopped by and offered some opinions that got folks riled up and pretty much helped catapult Sire under 100,000 as far as Alexa rankings go (and I’m betting Sire didn’t send him a gift or anything for it). That post prompted an interesting response back from David, which, based on comments I read, led me to write this about knowing one’s audience, and then led to Sire writing this post on commenting, which then led to a video post by a guy named Allan (who’s removed the video and the article; I wonder what that’s about), and eventually led our buddy Rose to write this. He is also one of the experts interviewed for the book Beyond Blogging. If you go through all of that, you’ll know that most of what was going on wasn’t all that positive, but at least it’s now been disclosed.

Back to the review. I have to say this; I liked it. I’d be lying if I said there was anything that was Earth shattering in the report, but the truth is I’ve been writing blogs for about five years, so I should know most of what it is that was in his report. There are obviously one or two things I disagree with, but they’re more about personal choice disagreements rather than whether he’s right or wrong. For instance, he talks about the need to have a mailing list. I haven’t talked all that much on this blog about mailing lists, but for me, I only have a mailing list for my newsletters and not for my blogs. My general thought is that if I don’t have anything different to send somebody then why have a mailing list. But this is also something that I tried to have a conversation with Lynn Terry about, and we really didn’t get anywhere on this topic either. My thinking might be a little convoluted, but I can’t figure out why so I’m pretty much going to keep thinking like that.

I think the blueprint is actually laid out very well. He talks about his beginnings into internet marketing and what lead to him eventually get into blogging. He talks about niche blogging, which a lot of people have talked about in the past, and he gives a pretty nice guideline for how that should go. As a matter of fact, while I was reading it I was reminded of something that I think is probably a major failing of my finance blog, that being that just having a niche blog isn’t enough. You have to remember to solve issues that people have at the same time as giving them opinions and thoughts on other things. I have to say that being reminded of that one nugget was probably enough for me to say that I like this thing.

He also does talk about how to market oneself and how to monetize a blog. Like I said, for me a lot of it is pretty old hat stuff, but there are some new things in there that I might have to think about. Near the end he also gives you a way to plan your blog following a step-by-step process. Now, most people probably didn’t do this when they created a blog, and it might be a bit rigid for a lot of people, but at least it’s there and it’s something you can try if you decide to start another blog that’s specific toward trying to make money.

So, if you’re still relatively new to blogging, and my little blogging tips aren’t enough for you, I think you could do yourself some good by going to get this. It doesn’t cost you anything, so you can’t use that as a gripe. And even if you’ve been blogging for a while, you might find a nugget or two here and there that might make you think about something you can use for yourself. It only took me 20 minutes to read this blueprint; then again, y’all know I can speed read. 🙂 Go for it I say; what can you lose?

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