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More Promoting And Marketing

Posted by on Nov 2, 2009

Writing a blog is pretty much like doing your own marketing and advertising. I say kind of because if one is always blatantly selling, some people eventually get turned off or just tune out, and suddenly you’re only writing to and for yourself. Whereas I always believe most of us should be writing for ourselves anyway, because we love to write, in the long run we write because we’d love people to read what we have to say, possibly buy something from us, or hire us to do other things for them.

November is going to be my month for figuring out how to better market myself, to make myself famous, if you will. I don’t want to be infamous because that might mean I’m either going to jail or getting bad press in the news; nope, that just won’t do. To that end, I’ve submitted myself for two interviews. The first one was posted on Saturday for me, but November 1st for him, that being on Ramana’s Musings. This was definitely something different, as we talked a lot about my diabetes and how it possibly affects me. I’d never been asked that before, and I’m always glad to share and spread the word about how bad diabetes can be.

The second interview isn’t out yet, so I’m not going to give that one away, but it’s another great opportunity to share my thoughts with people, being presented to an audience that might never have heard of me. And there’s plenty of those people, that’s for sure.

One thing I’ve been lucky for is to become kind of a regular participant in the interviews of Beverly Mahone, who does an online radio show every Sunday at 7PM called Passions, mainly geared towards women and social media, but really about social media, baby boomers, and anyone else who wants to glean some information. It’s not always just me, like it was when I spoke to her on reinventing oneself, but that’s okay because if it was always about me then it wouldn’t be a special thing, now would it?

I’ve talked about being able to get positive publicity through interviews, which is cool, but marketing oneself takes a bit more than that. I’ve thought about making a push for more Twitter subscribers, but that seems smarmy in light of the fact that there are all these people who keep pushing these products about gaining more Twitter subscribers, some even lying (yeah, I said it) by saying you could average 500 new subscribers a day. Trust me, only if you’re a celebrity is that going to happen.

Anyway, thinking about better ways to market myself, and my affiliate products, is going to be the thrust of November for me. I’m not promising this will be the only time I talk about my blog writing services, one of many I can provide folks, but it’ll be the only time I mention it this week; how’s that for a promise? 🙂 And I’m not going to advertise most of the services that I provide in my main business here either, because the two don’t really cross over all that well with each other. I will, however, talk about my services as a business and executive coach, as well as share resources to find other coaches who might be more suited for what someone might be looking for, because I really do believe coaching can work wonders for anyone looking to make positive changes in their lives, business or personal.

That’s that for now. You’ve all been warned. 😉 Marketing, promoting, here we come!

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Marketing yourself can be difficult and time consuming, and I think it’s okay to give yourself a plug on your own site. Good luck with your business coaching! -Jason

November 3rd, 2009 | 1:59 PM

Thanks Jason. I don’t plug myself often, except for these interviews, which I hope some folks decide are cool to check out here and there.

November 3rd, 2009 | 11:56 PM

Every advice about successful blog is worth to read. Everyone who is trying to make his blog attractive to other people is kind of a marketer for himself – just like You said. And with this comes the best school of bringing traffic to a specific site. For me first months of my first blog was a total disaster. Absolutely no one came to read my posts. Later I discovered blogs about blogging and such stuff. I try to read them regular, but sometimes the time pushes me to pick just few of them.

November 4th, 2009 | 5:47 AM

I know what you mean, Jason; time isn’t always on our side. The thing about blogging is that it’s not a one way street. Unless you’re famous for some reason, you have to participate in the whole blogging experience, which means going to other people’s blogs to comment so they know you exist. That, and Twitter, helped me grow this blog.

November 4th, 2009 | 9:43 AM

I’ll do that, Dennis; always ready to help spread my fame. lol

November 5th, 2009 | 2:21 PM