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New LinkedIn Applications

Posted by on Dec 28, 2008

Are you a member of LinkedIn? I am, and you can find my profile here. I have to say that I’ve been a member of LinkedIn for years, and though I haven’t gotten all that much use out of it, and even wrote about it once, I have met a few people in person with whom I contacted first through them, and it does offer me the opportunity to list my business and I actually have a good number of referrals and recommendations from people I’ve either worked with or belong to groups with.

Back in November, LinkedIn started adding some applications to the mix, trying to give its subscribers a chance to become a bit more social than in the past. I finally had an opportunity to check out some of these applications, and I’ve even found one or two that I’ve decided to hook on to.

The one that means the most to me is what they call “Blog Link“, which gives you the opportunity to not only link your blog to LinkedIn, but it also will give up updates on those people you’re connected to who have recently blogged. I added that one, and it automatically went out and found my business blog, as that’s the one associated with my site, and now people who visit me have the option of clicking on the application listed in my sidebar and going to see what kinds of things I’m writing there.

Another application that some folks might like is tied into blogging also, but it’s tied into those blogs that are hosted on the WordPress.com blog site. It’s actually just called “WordPress“, which makes it pretty easy to identify. However, it’s not for folks who use WordPress software, so don’t get fooled.

Another one that’s pretty good, but I decided not to load, is called “Company Buzz“, and it basically looks through Twitter to see if people are talking about your company, and if so it posts those quips on your site. My thought, however, is that it probably looks for your Twitter posts and puts them on your site also, and if you’re not only talking about business then you could look somewhat goofy in some of the posts it might put up for you. No, I don’t quite need that happening.

The only other application that I find somewhat intriguing, that I’ll have to think about, is called “Polls“, and I’m thinking that’s pretty self explanatory. However, it’s geared only towards other members of LinkedIn, and only those people who are connected to you in some fashion. So, it might be interesting, but since its scope is limited I’m thinking that it’s results wouldn’t necessarily be indicative of the population as a whole. Though you can’t use it on LinkedIn, I’m thinking that if you could use a poll like the type John Dilbeck talked about that it would work out better for you in the long run.

I have to say that, overall, I’m impressed with changes that LinkedIn is finally starting to make. Along with the applications I mentioned there are 5 others right now. This comes on the heels of their finally allowing images and working on promoting different types of groups on their site, as I’ve recently (okay, over a month ago) joined their speakers group and their SEO group, although the SEO group has only had one discussion item thus far, and I started it; no comments back yet. Still, they’re finally trying to make it a place where professionals can at least talk to each other, which is a far cry from what it’s been for years, and why I hadn’t given it much value before.

If you’re a business person, I feel I can now say that you at least need to be listed on LinkedIn in some fashion. Check it out when you have a chance.


Goals!

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14 Comments »

Iceman Baldy:

Great post, Mitch. I’ve added the Blog Link application to my LinkedIn profile based on your suggestion. It’s another way to establish a comprehensive internet footprint.

December 28th, 2008 | 3:31 PM
Mitch:

Thanks for the comment, Iceman. It’s definitely a way to help enhance one’s blog with that infamous backlink.

December 28th, 2008 | 10:56 PM

Mitch,
This is a great news about LinkedIn. It’s been a pretty ‘flat’ performer in terms of feature addition but an excellent social networking platform for the career oriented, if not for friends. I have been using linked in for a while mainly for career connections.

However, I would not expose my blogs via linked in yet 🙂 Mainly because some of the blogging activities seem to be against the policies of my current employer. I am not sure to what extend (e.g. earnings from blogs etc) but I would keep my blog away from my professional friends. I had mentioned the blog there in my profile but not linked the feed etc.

Great post anyway…

Ajith Edassery´s last blog post..Bail Out Post Ideas to rescue you from Writer’s Block, Boredom or Lack of Time

December 28th, 2008 | 3:49 PM
Mitch:

Thanks Ajith. Of course I don’t have to worry about my employer since “he” is “me”, but I’m thinking that your employer probably doesn’t go around checking on you through LinkedIn because, well, that would be weird, and if they cared they probably already know about your blog. Now, if you’d said Facebook I could understand it more. Still, I don’t know how things are where you work, so I guess it’s always better to be safe.

December 28th, 2008 | 10:58 PM

I’ve never heard of it before now Mitch. I suppose it is geared more towards the States? Anyway, I’m not at all surprised that they are adding more applications to the site as in this day and age of competition and change, if you don’t keep up with it you are bound to do a bit of back sliding.

Sire´s last blog post..Blog No Evil,The Fourth Wise Monkey

December 29th, 2008 | 12:19 AM
Mitch:

Actually Sire, LinkedIn is a worldwide operation. Have you heard of Des Walsh in your blogging tours? Anyway, he’s in Australia, and he’s on LinkedIn. It’s for business everywhere, though, until recently, I didn’t feel as though it had earned the right to have much of my time.

December 29th, 2008 | 1:06 AM

I’m a member of LinkedIn but I don’t do much there. I signed up to connect with my media colleagues around the country and now that we’re pretty much connected, I need to figure out how to make it work. Got any suggestions, Mr. Marketing King?

Beverly Mahone´s last blog post.."Not Tonight Honey, The Web is Calling"

December 29th, 2008 | 3:20 PM
Mitch:

Actually, I do. I spent the early part of my time on LinkedIn looking for other business people I knew and connecting with them. After that, I spent time looking through people they were connected to and seeing if any of them were in fields that I might be able to offer something to. After that, then I did a search for people in my own industry, not necessarily people who did what I did directly but people in industries to whom I could possibly offer services to. Each time one of those folks decided I was worthy enough to contact to, then I’d look through their list of contacts also. I’ve found a lot of people I know that way; that’s kind of freaky. But that’s not a bad way to get going.

December 29th, 2008 | 4:06 PM
Mitch:

Cool; if you ever get there, let me know.

December 29th, 2008 | 11:01 PM
John Dilbeck:

Good morning, Mitch.

I find LinkedIn hard to use. Maybe it’s just me.

For instance, I just now clicked on the link you provided for your profile and it takes me to the page to edit my profile.

Also, it never felt like a good fit for me when most of my business efforts were affiliate marketing. Maybe now that I’m getting back into consulting, it would be a better fit…

…if I ever learn how to use it effectively, that is.

😉

Act on your dream!

JD

January 1st, 2009 | 12:51 AM
Mitch:

It will always take you to the edit your profile page first, John, because it’s within your profile that you add those applications. So, that one actually makes a lot of sense. 🙂

As far as LinkedIn in general, as I said, I haven’t had great success, but I’ve had some, which means it’s valuable enough for me and my business.

January 1st, 2009 | 12:43 PM
almir:

I have heard of this service before but didn’t really know much about it. I will take a squander at their site and check it out and see what their all about. It sounds interesting enough to make a difference especially since networking is a big motivational factor to achieving success online.

almir´s last blog post..Vital Tips That Can Aid Any Blogger

April 25th, 2009 | 7:27 PM
Mitch:

Well Almir, if you take a squander at it we’ll be reading about you in the newspaper (I think you meant take a “gander” at it). In any case, it’s a business website, so you might do well there.

April 25th, 2009 | 7:52 PM
almir:

lol that’s what I meant to say

almir´s last blog post..Vital Tips That Can Aid Any Blogger

April 25th, 2009 | 8:34 PM