Making Money Is Not Evil
Posted by Mitch Mitchell on Apr 19, 2012
Back in November I tackled the subject of making money in a post titled Are Your Views On Money Holding You Back. I pretty much made it clear that I tend to believe most people hold themselves back because they see rich people, or at least people they view as doing very well, as untrustworthy, and even though they want money themselves they don’t want to be seen in the same light by others.
Lately there’s been a lot of bashing against people who write these “make money” blogs. Yes, a lot of it is warranted, but not because they’re writing about making money.
The bashing comes because most of the people writing about it aren’t making any money at all. Some of those people might be making some money, but they’re not making a sustainable living wage. If you’re making $20 a month by blogging, you’re certainly not an authority on it. If you’re even making $1,000 a month, that’s actually pretty good but it doesn’t make you an authority on it.
Some years back, one of the topics I used to write about all the time were the affiliate marketing programs I was testing; I tested a lot. With each program I tested, I wrote about it, what I saw, and if I’d made any money off it and how much. Late last summer I started a series on all the programs I’ve tried and talked about the kind of money, or lack thereof, that I made. You can see an example of my talking about these affiliate programs here. In my mind it was the most honest way to talk about these things. I mentioned Commission Junction in that post, saying I love how many things they have and how it offers lots of options for advertising, yet also admitting that I’ve not made a lot of money in, what is now, 4 years.
Making money is NOT evil; how you make it might be. Those that pursue income by lying or being sneaky are evil. Well, that might be a bit strong but go with me here. When I was first learning about selling items online I purchased a book from a site called Rich Jerk. The book was actually pretty good, and its follow up, which was a series of extra chapters, weren’t bad at all either. They have an interesting schtick that I didn’t mind of being rude to customers; I thought it was pretty funny.
Then one day they sent a special link to show us how we could make some easy money online. It took us to a video where this guy showed us a way to make money using Craigslist. What he did was find an image of a cute dog on Google, and used it in an ad on a squeeze page. Then he posted something on Craigslist about the need to give his dog away to someone because he was moving and couldn’t take his dog with him. Within hours he’d had around 25 people send him email asking about the dog. What he did was reply to every person, telling them he’d found someone for his dog, and then talked about the training he did on his dog and sent them a link to his sales site. And he actually ended up making 7 sales from it, since his squeeze page was for a dog training manual.
Some call that effective marketing; I call it smarmy. It’s that kind of thing that keeps the hairs on the back of my neck raised high, wondering if certain things are scams or not. And that’s a horrible way to go around the internet thinking, but it’s also the safest way.
Please, go out and make money. I want everyone to live the life they want to live, which I hope is a happy life. Just do it honestly; trust me, if you don’t, you will eventually get called out on it, and then where will you be?