We choose to go to the moon. We choose to go to the moon in this decade and do the other things, not because they are easy, but because they are hard, because that goal will serve to organize and measure the best of our energies and skills, because that challenge is one that we are willing to accept, one we are unwilling to postpone, and one which we intend to win, and the others, too. ” – John F. Kennedy, September 12th, 1962

I’ve been thinking about this quote a lot lately. It fits in well with what I wrote on my business blog about what I hope to address in 2020 as it pertains to my overall business. It’s an interesting quote in more ways than one; I’d like to talk about it for a little bit.

Two weeks ago I put out my word of the year, which isn’t necessarily a goal but something I need to keep in the forefront of my mind as I move further into this year. The word is socialization, though it’s only meant for business purposes. I feel like I haven’t concentrated enough on business over the last 3 years since my mother’s been living with me, and it’s time to produce more than I have because… well… I ain’t getting any younger. 🙂

Kennedy’s long term goal was for the United States to get to the moon before 1970. If he hadn’t stated that, and if it hadn’t been put out there for all to see, I doubt it would have ever happened. There was so much other stuff going on in the world; wars, disease, famine… sound familiar? There have always been major distractions that had the potential of taking everyone away from this goal, yet the goal continued, and we got to the moon.

You want to know something else? Some years ago I read something Chris Brogan wrote which went “I never set out to be influential…” I found that interesting because I wondered just how many of us ever set out in our lives to be influential. I certainly did.

I always wanted to be something bit. When I was a little kid I wanted to be a cowboy, which is odd because I never liked cowboy movies. When I was a young teen I wanted to be an Air Force pilot, then switched to wanting to be an astronaut. At one point I wanted to be a professional athlete, then decided when I went to college that I wanted to learn how to be a sports announcer. When I left college I wanted to be a songwriter. I had some big dreams, didn’t I?

Then for a decade and a half… nothing. My career path seemed to have been laid out and I decided to just try to be the best I could be doing what I was doing. I didn’t care to try anything else, and I didn’t want to do anything else. No dreams, no visions, no goals; just work on career.

That’s not such a bad life but in a weird way it’s just automatic. It doesn’t require thought. It’s not hard at all. There are ups and downs along the way, but you realize that nothing really matters in the end; you just do your thing and move on. There’s little passion, there’s little motivation other than just ‘being’. You think you’re comfortable.

In 2001 I started dreaming out of the blue. I went into business for myself. I started setting goals; some I hit, some I didn’t. I can tell you that my dreams and goals in 2001 are vastly different than they are now, and yet some of them are the same. Growth is a process, no matter whether it’s in a career or whether it’s blogging or writing or anything else.

I have a friend who says she wants to see changes now; well, things just don’t work that way. They don’t work at all if you don’t know what it is you want to be when you grow up. If you don’t make plans for how to get there when you grow up, then you’re going to age, never truly grow up, and wonder what happened.

It’s definitely not easy; trust me, I know. I had a 3 year period where I made just over $500,000. That was more than the total amount of money I made in 12 years of working for others before going the self employment route, and it’s more money than I’ve made in the 15 years since it ended.

Yet, I haven’t given up; I persevere. That’s what it takes, as I mention in this video:


Here’s my question to you; what do you want to do and be when you grow up? If you think you’ve already grown up, what are you and what do you do?

I know what I want. I want Orson Welles to walk into my office right now, pull out the standard Rich and Famous Contract, and sign that baby (how many of you remember that reference?).

It’s not going to happen that way. I’m going to have to get it done on my own. My mind’s open, my plans are strong, my planner’s keeping me on track; yay!

Who wants to come along with me on the journey to MY moon? It’ll be okay; there’s room for everyone.

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