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Does Blog Traffic Drop Over The Christmas Holiday?

Posted by Mitch Mitchell on Dec 19, 2011

Most years I find that the number of blog posts that other bloggers put out goes down during the Christmas holiday. I figure that’s because many of them are traveling or have guests showing up, and thus they have other things to do. However, I’ve also wondered if people have a belief that there will be less traffic to their blogs during the holiday because they themselves aren’t online as much.

Or are they? I decided to do a little research project because, as you know, I get curious sometimes. I wondered if the traffic on my blog dropped during Christmas or not. So I went into Google Analytics to take a look back at things.

I ran into an immediate problem. I noticed that indeed my traffic drastically dropped, but the last two years Christmas has been on a Friday and Saturday, when blog traffic traditionally drops. So, was it Christmas or the weekend that caused the drop?

Luckily, I started this blog in December 2007 (oh yeah, its 4 year anniversary was on the 12th; missed it!), which means I had December 2008, when Christmas was on a Thursday, to look at. And it seems that even though I wasn’t a world breaker with traffic back then, I had more traffic on Christmas Day that week than any other day; interesting I must say.

But I didn’t let it go with just this blog. I have my business blog, which I started in 2005, that I could go back to. I could only go back so far since the original host had crashed and I had to locate and re-post lots of articles, but I could still go back to Christmas 2006, 2007 and 2008. Throwing out 2006 because I wasn’t writing much back then, I thought I could see traffic numbers for 2007 and 2008.

Turns out I hadn’t added Analytics in 2007, so I had to start with 2008. And my traffic was abysmal across the board back then, so the numbers are dismally consistent. The same goes for 2009, but 2010, strangely enough, shows that even though Christmas was on a Saturday, and my traffic wasn’t as high then as it is now, it showed up upswing from the previous couple of days.

My main point is that the drop in blog traffic might not have to do with the holiday at all. It might have to do with a lack of new content, or it might have to do with lousy content. As I look back on this blog in 2008 and 2009 I didn’t have a post on Christmas Day, and last year my post was only videos of the Muppets Christmas special with John Denver from many years ago. So, was it my fault that I didn’t have much traffic on Christmas Day?

Why not take a shot? This year I’m going to have a regular post showing up on Christmas Day. Remember folks, you can always write your posts ahead of time and schedule it to show up whenever you want it to. Why not see if it’s the post instead of the holiday. That is, if you care. I have to experiment; it wouldn’t be me not to do it, right? I’ll follow up in a week or so after the holiday to see how it all went. Wish me luck!
 

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Firefox Vs. Chrome – The Debate Continues

Posted by Mitch Mitchell on Oct 2, 2011

You know, back in July when I wrote the post talking about testing Chrome & coming back to Firefox I thought that all discussions about chrome would probably be over. Little did I know that discussion would open up again via a conversation I had with someone on Twitter.

I don’t remember what exactly started the conversation, that at one point in the conversation the young man and I started talking about browsers and he said regarding Firefox “Maybe it’s for old people? :P My visitors use IE, Chrome, Firefox, Safari. In that order.” When I commented on that, saying I had trouble believing it, he said “I manage 5 of my own, plus about two dozen for clients. Never seen anything but IE in first. You, sir, are an anomaly.”

First I have to address the “old” issue. I would doubt that age would have anything to do with what browser anybody decided to use except for possibly IE, and then only because it’s the default browser that comes with Windows. Whereas younger people might learn from their friends later on that there are better browsers, older participants might not hear that information, and thus will stick with what they know.

Old? Let’s look at old for a minute. I first got on the Internet December 1995. Back then, there weren’t a lot of choices when it came to browsers. The first one I remember using came with America Online, and everybody was using that because AOL was everywhere. Later I discovered IE, but learned that there were security issues with it. All the “cool kids” were using Netscape, and when I gave that a try I said “wow”. That was my browser of choice until it was bought by whomever (can’t remember right now but I’m sure it will come to me later) and Mozilla decided to go out on their own.

The first Firefox was wonderful. The only thing I lost in switching to it was the ability to code within the browser. But since I had another program for that I didn’t mind so much. The best thing about Firefox is always been customization. You can pretty much customize it to do whatever you want to do. For instance, I have a bunch of extensions that allow me to do things such as change what websites look like, change the functionality of my browser, give me information and immediately so that I don’t have to go elsewhere, and a host of other things I’d rather not get into right now. True, adding all those extensions will slow things down a bit, but since I added the extra RAM to my computer things have been running beautifully.

My friend believed that speed and clean browsing is more important than customization. I will agree with that to an extent. If my browser slow down the files I wanted to download I’d probably have a gripe. The browsers have nothing to do with that, IP’s do. If speed was the only thing my friend really cared about he wouldn’t be using Chrome at all, he would be using Opera, which even now is the fastest browser I’ve ever seen. Not only that but Chrome, which is a Google product, tracks pretty much everything you do online. Everybody knows it, but there is something about younger people who really don’t care that their tracks and really don’t care about their privacy as much as us “older” people, who had to deal with things such as the red scare, communism and all that other garbage that we’ve proven really was a flawed model.

That’s enough of the “old” talk. Let’s talk about the demographics of browser use when it comes to webpages. As you saw in his quote above, he stated that Chrome was the top browser being used by people who visited all of his websites. With the caveat being that there is no way I can determine the age of the people who visit all the websites that I have in the websites I manage, let me show you the numbers that I see for all of my websites based on Google Analytics; by the way, if you care, you can view this information under Visitors, then look at the bottom under “technical profile”:

I’m Just Sharing:

Firefox 37.55%
Chrome 25.97%
Internet Explorer 17.94%
Safari 11.36%

Mitch’s Blog:

Internet Explorer 32.48%
Firefox 28.57%
Chrome 18.86%
Safari 11.83%

Top Finance Blog:

Firefox 38.61%
Chrome 26.19%
Internet Explorer 22.92%
Safari 7.91%

Syracuse Wiki:

Firefox 30.57%
Internet Explorer 26.57%
Safari 17.43%
Chrome 13.71%

SEO Xcellence Blog:

Firefox 57.39%
Chrome 20.87%
Internet Explorer 7.83%
Safari 5.22%

SEO Xcellence:

Firefox 31.78%
Internet Explorer 31.01%
Chrome 26.36%
Safari 4.65%

T T Mitchell Consulting, Inc:

Internet Explorer 57.81%
Firefox 19.20%
Chrome 10.93%
Safari 6.44%

CNYHBA:

Firefox 45.59%
Internet Explorer 27.94%
Safari 13.24%
Chrome 8.82%

CNYHBA Blog:

Internet Explorer 51.25%
Firefox 23.75%
Safari 10.00%
Chrome 10.00%

Li’l Specs:

Internet Explorer 40.00%
Firefox 32.31%
Safari 10.77%
Chrome 9.23%

Medical Billing Answers:

Internet Explorer 79.13%
Firefox 9.88%
Chrome 5.62%
Safari 3.34%

Smoke Not So Much:

Internet Explorer 36.86%
Chrome 19.49%
Safari 17.37%
Firefox 16.95%

Services and Stuff:

Internet Explorer 53.95%
Firefox 21.31%
Safari 8.59%
Chrome 7.90%

Professional Consultant’s Association:

Internet Explorer 32.04%
Firefox 30.10%
Safari 15.53%
Chrome 13.59%

PCA Blog:

Internet Explorer 40.32%
Firefox 29.03%
Chrome 14.52%
Safari 8.06%

G Chapman Consulting:

Internet Explorer 54.21%
Firefox 17.37%
Safari 13.68%
Chrome 6.84%

Krueger Resource Recovery:

Internet Explorer 64.66%
Firefox 18.10%
Chrome 7.76%
Safari 4.74%

There’s a couple other websites I manage, but I didn’t want to bring those clients into the mix. However, their numbers are pretty much the same as all the others I’ve shown you above. Since the only one where Chrome actually beats Firefox for my sites is my anti-smoking site, I can probably conclude that only sites that addicts visit tend to use Chrome more often than Firefox, but that would be pretty silly.

Anyway, those are my numbers. I don’t necessarily expect that everybody who has a website will end up with numbers like mine, but I wanted to paint kind of a broad brush because I guess the “old” thing was something I felt I needed to address. But it would be interesting to hear from some of the rest of you what your analytics look like when it comes to browsers that visit your sites, especially those of you who are younger than 35, since I believe my young friend is actually younger than that. Seeing as how in 1995 I was 36 years old, that means that I was older than he is now, which could mean that in his eyes I’ve always been old. But that’s okay because I’m feeling pretty old myself these days; good thing I’ve got that Vegas trip coming up. :-)
 

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Another Blogging Research Survey; Following The Hashtag

Posted by Mitch Mitchell on Apr 27, 2011

Yesterday I wrote a post basically asking myself if I was using Twitter wrong. My thought was that I really wasn’t using it in a proper business way, and thus could be impeding my progress in getting more clients and business through there.


Emotional Chaos by Byron May

In particular, I decided that maybe something I should be doing was following the hashtag for “blogging” so I could see what people might be saying. It didn’t start off as a survey or research in any way, but I was kind of amazed at what I found, what happened and didn’t happen, and other types of stuff, and I figured that since I always say that if people paid attention to what’s going on around them that they’d always have blog posts, and I do, that it would be intriguing to share some of what I came across. If not, well, at least it’s a post. lol By the way, the stats aren’t absolutes, but pretty close to what I came across.

To start off with, I tracked the blogging hashtag over a 12-hour period. That’s a long time, and one would have thought there would be tons of blogs to see. There were a lot of blogs, but it seems that most of them were retweets of those blogs using that hashtag. Probably half of all the links I saw were retweets. And at least 35% of those were retweets for big name bloggers such as Darren Rowse or sites like Copyblogger. And one more amazing thing was that on Problogger, none of the posts that were retweeted were written by him; all were guest posts. Of course Copyblogger has multiple writers, so that makes sense.

Next, about 30 to 35% of the blogs that were being shown were Disqus, Intense Debate, or some other style of blog that required one sign in or create an account. As most of y’all know I don’t do Disqus blogs, so I didn’t even read any of those. Yeah, I know, I might have missed something good, but if I’m not commenting I’m not really sharing either; after all, that was a part of the adventures, commenting then sharing the post, which we talked about a few days ago.

Speaking of which, something else that was interesting is that around 80% of the blogs that were shown and then retweeted didn’t have a single comment on them, and the rest that did didn’t have a single comment from any of the people who had retweeted it; well, only one did, and of course it was our friend Pat who’d beaten me there. Isn’t that kind of bizarre overall though?

On the day I found 9 blogs that I felt I could comment on and then retweet. Out of those 9 blogs 5 of them moderated my comment; y’all know how I feel about moderated comments as well. I didn’t get a single response from any of the blogs I commented on… well, not totally true. From one blog I did eventually get an automated response thanking me for leaving a comment and saying that it would be reviewed and addressed later on. Frankly, I’m thinking that’s not friendly enough for me, so y’all know I won’t be subscribing or going back any time soon.

Finally, obviously I read some good stuff, and some stuff that bothered me slightly but it was still good. I wouldn’t have retweeted anything I absolutely hated. I did retweet a couple of things I just couldn’t leave a comment on because they left me with nothing I could add to the conversation, and I mentioned that in the retweet. There are some pretty talented people out there that we don’t know about, and it’s too bad. But we’re not all meant to agree with everything we see and everything we comment on; we’re meant to add to the discussion if possible.

In the end I’ve decided that’s not a great hashtag to follow. There was more blather there than anything else. I really wonder if those folks are reading any of what they’re sharing or not. At least I did some reading and some sharing, and if nothing else happens I think there will be a few more people who will at least know my face and name because of my commenting on their blogs.

Sometimes, that’s the best you’ve got coming to you.

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Google Alerts

Posted by Mitch Mitchell on Apr 11, 2011

After I wrote that last post, I went looking for a link talking about Google Alerts, only to find out that I’ve never talked about it on this blog. What the hey? How’d I miss this one, something I’ve been doing since before I started this blog? I’ve deprived you of one of the best tracking methods that any site has to offer, especially Google. Time to rectify that.

Google Alerts is a way for you to track whatever it is you want to track based on how people might be looking for whatever it is you want to know about. Okay, that sounds confusing, so let me give you a real example.

One of the alerts I track is “Mitch Mitchell”. What one does is goes into their Google account (yes, you have to have a Google account, which you already have if you use Gmail, Adsense, Adwords, etc), go to alerts (which you can access through the link above), type in the words or phrase you want Google to alert you on if it’s searched, tell it how often you want to receive email on it (mine is set to once a day” and which email address you want it sent to (mine is defaulted to the email address I have on my account but it seems you can change it, though I have no idea why you would). If you want the words or particular phrase in order, just put those words between quotation marks, as you’d do if you were searching for something on a search engine (I’m assuming you already knew that), and that’s all you’ll get.

Truthfully, you’re not going to want to use this if you’re only tracking one word because you’ll get really long email details, unless the word is out of the ordinary, which can happen I suppose. I track all versions of my name, all my websites, and a couple of specific keywords for my main business, which right now comes to 19 in all. I only get 4 or 5 a day most of the time, as not all the phrases I’m tracking come up; heck! But maybe now that I’ve made a few changes in my SEO tactics things will pick up a bit more for this blog; we’ll see.

That’s all there is to Google Alerts; and now you know the rest of the story (I miss Paul Harvey).

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Blog Abandonment Mini-Research

Posted by Mitch Mitchell on Mar 2, 2011

Something I’ve said to potentially new bloggers over and over is that if you don’t think you’ll be able to sustain a blog, don’t even start. Technorati estimates that only 5.5% of all blogs that have been created still have new content, that criteria being within 4 months of the current date for the last post. That’s a horrible statistic; then again, it is only an estimate, right?

Well, overall I’m not sure Technorati is the best arbiter of deciding what’s what; after all, their new algorithm makes absolutely no sense, and that thing about only counting the last 6 months of recommendations for them to rank you higher makes no sense either. I decided to do my own little survey, as I hadn’t had a research post in awhile.

Here’s what I did. I went through all the comments on this blog from 2008; yeah, I did that just for you. I eliminated people who I knew were still blogging because they still comment now. So, this little test only concerned those people I hadn’t heard from in a long time or whose names I didn’t recognize. If they had a blog or website I decided to take a look. The numbers might seem a bit low, but as I said, there were some people I eliminated, and of course I didn’t count anything I wrote. I counted any blog that hasn’t had a new post within a year as being dead. And there are some blogs that haven’t written a post in a long time, and I capture those as well. Here’s what I came up with:

Blogs no longer working – 43

Blogs still current – 29

Blogs that haven’t written in:

a month – 5

2 months – 2

3 months – 2

4 months – 1

8 months – 2

So, if I look at only the working and current, that comes to an abandonment rate of 60%. That’s obviously a much different figure than what Technorati gives, but it’s still a terrible number. Based on my figure and the estimated number of blogs coming in around 133 million (that’s the last figure I’ve seen) that’s almost 80 million blogs that have been abandoned; ugh!

Well, there’s nothing we can do about it except lament the fact and move on. I wonder how many of you are thinking about bailing out on your blog some time in the near future. I’m sticking around; yup, you’re stuck with me for awhile longer. ;-)

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