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Friday – Final Day Of Training Marketing Push

Posted by Mitch Mitchell on Aug 7, 2015

This is the final day of my survey below regarding my creating a training course that a majority of people might want me to create. The intention is to generate interest in a product that the most buyers will purchase from me… at least that’s the general theory. No matter what happens, I won’t hold it against Ryan Levesque’s Ask, which I interviewed and which this event has been based on, since I didn’t quite follow his recommendations.

Picture 86
Whew, I’m tired!

I’ve pretty much done what I could with this adventure. I’ve marketed it via all my blogs, two of which go to LinkedIn. I’ve marketed it hard on Twitter and asked people to share it. I’ve stepped up the marketing just a bit on Google Plus, which really doesn’t handle marketing all that well but hey, that’s why I’ve written multiple posts! I sent email to everyone I’m connected to that I have a good relationship with (and a few I only barely know lol). I’ve done my blog commenting, linking back to different blogs and this one about the survey. Finally, I marketed it on Facebook via my business page… I thought about doing it in the open but decided against it.

If this takes off, it’ll be because of the help I got from all the rest of y’all. I know that as a long wolf I can only reach so many people. If social media is really a community then hopefully parts of the community who view me favorably will have not only shared this but stopped by and voted.

At this time I’d like to highlight products I’ve created that aren’t already over there on the left side, to show more proof that I have created stuff:

Mitchell Employee Evaluation Module – a system that will help you hire the type of person you’re looking for based on real criteria instead of just how educated someone might be

Mitchell Manager Training Program – a 5-part course for training new managers that I created almost 10 years ago

Leadership Is/Isn’t Easy – my second book on leadership, it’s a collection of previous writings on the subject from 2003 through 2008

Keys To Leadership – a 2-part seminar series I delivered live on leadership rules and communication

Here’s the first thank you to everyone who participated in some way. Who knows, you might win a free course.

And so it goes. Below are 9 categories of things I’m very proficient in. Under a couple of them, I’ve broken the category down slightly further than the main category.

The first thing I need is for you to pick one thing; one choice per person. You can leave your request on the blog, or you can send me an email to mitch@imjustsharing.

The second thing I need is for you to pick how you’d like the training delivered to you. One of these I’ve put in there in case local folks participate in amazing numbers; gotta have hope right? Or, if you believe you’d able to pull something together that could get me to come to where you are and get paid for it… even better.

The reward? Other than what I promise will be a top flight lesson, the first idea that has five people select it and the way it’s delivered, I’ll pick 1 person from that group to receive that training for free. If I get 20 people eventually under that same selection, I’ll give away 2 more free trainings.

At some point, if I don’t reach an agreed upon number, I’ll probably take the top 3 and run this again. As I said, I’m putting this out on 4 blogs, and since each blog addresses something different, you might think that picking something on this blog would be a snap… but you just never know… not everything below is something that’s covered on this blog. Who knows, some of you might learn something new about me from the choices below 🙂

These are the areas you have to select from (categories are underlined):

Blogging

Business blogging
blogging for money
blog writing
article writing for others

Motivation

How to motivate yourself
Motivating Others

Self Employment

Social Media

benefits and dangers of social media
social media marketing tips
YouTube & video basics

Customer Service

Leadership

Being A Better Leader
Training Others To Be Leaders

How to provide good customer service
Training others to be good at customer service

Personal Budgeting

Diversity

Hospital Revenue Cycle

Medical Billing techniques
Understanding Charge Master
Understanding the Revenue Cycle

Now, method of delivery:

Udemy course
Webinars
Email course
Podcasts
Book
Live seminar
YouTube (this is new because it’s been requested on some of the other blogs as an option)
1 on 1 training (in person, Skype, Google Hangout, phone)

Remember, only one per person. Once again, I thank everyone in advance for participating and sharing this post, or any of my other posts from any of my other blogs regarding this. Thanks for all your help this week, no matter to what degree it’s come from!
 

Digiprove sealCopyright secured by Digiprove © 2015 Mitch Mitchell

Day 3; What Would You Like To Learn?

Posted by Mitch Mitchell on Aug 5, 2015

This is day three of my survey below to see what you might like to learn that I know a lot about. Yes, this time it’s something I’ll be charging for, although, if it all goes through well, a few people will end up getting something for free… all it takes is participating. I mean, what’s easier than that?

Picture 38

I’ve talked about this for the last two days, but on the first post of this marketing series I mentioned that I was doing this on 3 other blogs as well. I’m not going to link to the specific posts, but I thought I’d mention the other 3 blogs because, though some folks know about them, I’m thinking the majority that might show up here won’t have any idea, which might confuse them as they look at some of the categories of things below:

Mitch’s Blog – this is my first blog and my main business blog. I mainly talk about leadership and all the business and personal things associated with it, which includes: diversity, communications, customer service, ethics, employees, and motivation. I also talk about health care every once in a while since that’s what I consult on for the most part.

Top Finance Blog – this is my finance site where I mainly talk about ways to save money and budgeting. Occasionally I talk about other financial issues, and there are a lot of other topics that have been addressed on this site because, for a couple of years, I accepted guest post on this site (but no more).

Medical Billing Answers Blog – this is obviously the blog to my medical billing site. The posts on this site mainly concern medical billing and health care revenue cycle issues, health topics and recommendations for patients who have to deal with medical bills.

That might make some things a bit more clear; not sure why I didn’t do that on day one but I can’t think of everything at once. lol By the way, before anyone asks the question (which could have already happened), I can’t give a price point on anything right now. Without knowing which of these I might cover first (although I know which one I’m doing first if I don’t get the numbers I’m hoping for on the survey), or the way it’s being delivered, it’s hard to say. I will say that the one I’ll probably do first if I don’t get a consensus will be the most costly; that’s all I’m giving up for now.

Let’s get to it. Below are 9 categories of things I’m very proficient in; yes, someone can actually be good at more than one thing. Under a couple of them, I’ve broken the category down slightly further than the main category.

The first thing I need is for you to pick one thing; one choice per person. You can leave your request on the blog, or you can send me an email to mitch@imjustsharing.

The second thing I need is for you to pick how you’d like the training delivered to you. One of these I’ve put in there in case local folks participate in amazing numbers; gotta have hope right? Or, if you believe you’d able to pull something together that could get me to come to where you are and get paid for it… even better.

The reward? Other than what I promise will be a top flight lesson, the first idea that has five people select it and the way it’s delivered, I’ll pick 1 person from that group to receive that training for free. If I get 20 people eventually under that same selection, I’ll give away 2 more free trainings.

At some point, if I don’t reach an agreed upon number, I’ll probably take the top 3 and run this again. As I said, I’m putting this out on 4 blogs, and since each blog addresses something different, you might think that picking something on this blog would be a snap… but you just never know… not everything below is something that’s covered on this blog. Who knows, some of you might learn something new about me from the choices below 🙂

These are the areas you have to select from (categories are underlined):

Motivation

How to motivate yourself
Motivating Others

Blogging

Business blogging
blogging for money
blog writing
article writing for others

Social Media

benefits and dangers of social media
social media marketing tips
YouTube & video basics

Self Employment

Customer Service

Leadership

Being A Better Leader
Training Others To Be Leaders

How to provide good customer service
Training others to be good at customer service

Personal Budgeting

Diversity

Hospital Revenue Cycle

Medical Billing techniques
Understanding Charge Master
Understanding the Revenue Cycle

Now, method of delivery:

Udemy course
Webinars
Email course
Podcasts
Book
Live seminar
YouTube (this is new because it’s been requested on some of the other blogs as an option)
1 on 1 training (in person, Skype, Google Hangout, phone)

Remember, only one per person. Once again, I thank everyone in advance for participating and sharing this post, or any of my other posts from any of my other blogs regarding this. Pushing forward!
 

Digiprove sealCopyright secured by Digiprove © 2015 Mitch Mitchell

Banging Your Head Against The Wall?

Posted by Mitch Mitchell on Aug 4, 2015

This is day two of my attempt to see if I can get y’all to vote on my little survey below on what you’d like me to do a course on. It’s not something I’ll be doing on this blog for free; not that I’ll stop talking on those topics but it’s not going to be as concentrated as if I were doing it as some kind of course or education.

Mitch Teaching A Course
Me teaching a course on
social media marketing

Just like in yesterday’s post, What Can I Teach You, I’m giving all the categories as I did yesterday along with the method of delivery for you to decide on. I’m changing the order slightly because I don’t want totally copy myself, but I also don’t want to make a mistake and leave something out.

You might wonder about the title. Last week I wrote a post about beating my head against a wall, and now I’m turning it on you, the reader. My ego is telling me that there will be at least a few people who might look at this list and find it hard to decide what they’d like to learn first, and of course the “how”. I still hope you’ll vote on this and share it with your friends and even people you don’t actually know but who you happen to be connected to; yeah, I know, I’m the same on social media. lol

This is day two of my experiment, based partly on the book Ask that I reviewed back in June. I’m not quite following his recommendations… but I figure that sometimes we have to modify things for our own purposes.

Let’s get to it. Below are 9 categories of things I’m very proficient in; yes, someone can actually be good at more than one thing. Under a couple of them, I’ve broken the category down slightly further than the main category.

The first thing I need is for you to pick one thing; one choice per person. You can leave your request on the blog, or you can send me an email to mitch@imjustsharing.

The second thing I need is for you to pick how you’d like the training delivered to you. One of these I’ve put in there in case local folks participate in amazing numbers; gotta have hope right? Or, if you believe you’d able to pull something together that could get me to come to where you are and get paid for it… even better.

The reward? Other than what I promise will be a top flight lesson, the first idea that has five people select it and the way it’s delivered, I’ll pick 1 person from that group to receive that training for free. If I get 20 people eventually under that same selection, I’ll give away 2 more free trainings.

At some point, if I don’t reach an agreed upon number, I’ll probably take the top 3 and run this again. As I said, I’m putting this out on 4 blogs, and since each blog addresses something different, you might think that picking something on this blog would be a snap… but you just never know… not everything below is something that’s covered on this blog. Who knows, some of you might learn something new about me from the choices below 🙂

These are the areas you have to select from (categories are underlined):

Social Media

benefits and dangers of social media
social media marketing tips
YouTube & video basics

Blogging

Business blogging
blogging for money
blog writing
article writing for others

Customer Service

How to provide good customer service
Training others to be good at customer service

Motivation

How to motivate yourself
Motivating Others

Self Employment

Leadership

Being A Better Leader
Training Others To Be Leaders

Diversity

Personal Budgeting

Hospital Revenue Cycle

Medical Billing techniques
Understanding Charge Master
Understanding the Revenue Cycle

Now, method of delivery:

Udemy course
Webinars
Email course
Podcasts
Book
Live seminar
1 on 1 training (in person, Skype, Google Hangout, phone)

Remember, only one per person. Once again, I thank everyone in advance for participating and sharing this post, or any of my other posts from any of my other blogs regarding this. Pushing forward!
 

Digiprove sealCopyright secured by Digiprove © 2015 Mitch Mitchell

What Can I Teach You?

Posted by Mitch Mitchell on Aug 3, 2015

Last week on this blog I talked about the career that up until now has dominated my business life. Health care finance can pay well. It’s also a very fickle business though.

IMG_5934a_proof
looking professorial!

I talked about how I needed to find a better business model instead of constantly beating my head against a wall. The wall I’ve been banging my head against is inflexible; it one I’ve had no control over.

Then I closed with “We should learn how to live the life we want instead of the life we think we should be living. And if we can make money that way… then why not?”

This is the beginning of “why not”. For a big part of it, I’m reaching out to y’all, the masses (well, let’s see about those masses), to see how I can help “us” (this guy Greg is going to hate me for all the quotation marks lol).

Here’s the deal. Below are categories of things I’m pretty proficient at; some of them I’d not hesitate to say I’m expert on them. Although I’m going to create products and such of all of them at some point, what I’m looking for is some feedback on what a majority of you might want to see me create that you’d actually pay for.

So you know, part of this is based off the book Ask that I reviewed back in June. It’s main premise is that we sometimes need to ask our audience what it is they’re looking for, that they’d be willing to pay for if they knew the information they were getting was going to be top quality, then building off that.

I’m not totally following the whole thing because part of my purpose is different. I’m looking for the “feel good” part of things as much as I am the “make money” part of things. I’m tired of just marketing to a group that doesn’t want to talk to me; I want to market and talk to people who not only will talk back, but at some point say “You know, I’m going to check out this thing that Mitch put together.”

This is a major test of my social media marketing skills. To that effort, I putting something similar to this on three of my other blogs as well. Not only that, but I’m going to post about this topic pretty much every single day this week on each of those 4 blogs, changing a little bit of it up here and there. On Thursday for this blog I’ll have a different post, just to break things up (and because I think it’s a pretty good idea), and on Friday on my business blog I’ll have a different type of post, back on one of my proficiencies.

The first thing I’ll ask of you is to vote on something below; that is, once I put it down there. The second thing I’ll ask if for you to share this post, or any of the other posts I write this week, with your peeps. I think the more people who participate in this, the better opportunity I have to make the right choice as to what comes first.

Then again, if I don’t reach the goal on any of them… my decision at that point.

Let’s get to it. Below are 9 categories of things I’m very proficient in; yes, someone can actually be good at more than one thing. Under a couple of them, I’ve broken the category down slightly further than the main category.

The first thing I need is for you to pick one thing; one choice per person. You can leave your request on the blog, or you can send me an email to mitch@imjustsharing.

The second thing I need is for you to pick how you’d like the training delivered to you. One of these I’ve put in there in case local folks participate in amazing numbers; gotta have hope right? Or, if you believe you’d able to pull something together that could get me to come to where you are and get paid for it… even better.

The reward? Other than what I promise will be a top flight lesson, the first idea that has five people select it and the way it’s delivered, I’ll pick 1 person from that group to receive that training for free. If I get 20 people eventually under that same selection, I’ll give away 2 more free trainings.

At some point, if I don’t reach an agreed upon number, I’ll probably take the top 3 and run this again. As I said, I’m putting this out on 4 blogs, and since each blog addresses something different, you might think that picking something on this blog would be a snap… but you just never know… not everything below is something that’s covered on this blog. Who knows, some of you might learn something new about me from the choices below 🙂

These are the areas you have to select from (categories are underlined):

Blogging

Business blogging
blogging for money
blog writing
article writing for others

Social Media

benefits and dangers of social media
social media marketing tips
YouTube & video basics

Motivation

How to motivate yourself
Motivating Others

Self Employment

Leadership

Being A Better Leader
Training Others To Be Leaders

Diversity

Customer Service

How to provide good customer service
Training others to be good at customer service

Personal Budgeting

Hospital Revenue Cycle

Medical Billing techniques
Understanding Charge Master
Understanding the Revenue Cycle

Now, method of delivery:

Book
Udemy course
Webinars
Email course
Podcasts
Live seminar
1 on 1 training (in person, Skype, Google Hangout, phone)

Remember, only one per person. If you mention more than one, you have to tell me which one is first. You don’t even have to promise me you’ll buy; I just want to know which one you find the most important to you, and how you’d prefer it to be delivered.

I thank everyone in advance for participating and sharing this post, or any of my other posts from any of my other blogs regarding this. Onward and upward!
 

Digiprove sealCopyright secured by Digiprove © 2015 Mitch Mitchell

Capturing Email Addresses – I’m Almost On Board

Posted by Mitch Mitchell on May 18, 2015

In January 2014 I wrote a post titled To Capture Or Not Capture Email Addresses; That Is The Question. As the title suggests, I was looking for a compelling reason to start capturing email addresses, beyond the old saw “the money is in the list”. As the comments on that post indicated, only one person was making any real money from having a list.

where its at
Creative Commons License Chris Preen via Compfight

My major lament about it all was I had nothing tangible to sell, thus what would the purpose be? After all, without a product there’s no money to make right?

Well, it’s 16 months later, and now I’m closer to going the route of capturing email addresses. Why?

Two reasons.

The first is that one of the thoughts from last year, the only one that broke through my mind, was the possibility that RSS feeds might go away. Even though there’s been no more talk (at least as far as I know) that Feedburner will be shut down by Google, since they’ve been shutting down lots of other stuff one never knows what they might do.

I love RSS for my own use and I’m sure lots of other people do also. However, I know some people, out of fear, have gone to something called Feedly, while others have started using Flipboard. I’m using Flipboard myself, but I’ve only connected 3 blogs to it, one a local sports blog that shows up in my general feed, while the others I have to specifically go to.

What am I also worried about? At one point I had nearly 400 people subscribed to this blog. Now it’s down to 151, and I have no idea whether they’re subscribed to the RSS feed or the email feed, mainly because I can’t find that one on Feedburner anymore. I do know that most of those who used to subscribe did so through the RSS link.

Thus, having the ability to capture email addresses might be the smart thing to do to make sure people will continue receiving my stuff… if they want it.

The second is that I’m about to not only have a couple of new products, but I’m going to be doing a massive push for sales of the two products, and starting to capture email addresses wouldn’t hurt the process long term, especially since, if it turns out to be successful, I might be doing more of this type of thing.

Still, I want to differentiate the email from what most people send out. My thoughts are that I would send out an email once a week highlighting every post I’ve put on on all my blogs, any videos I’ve created, any interviews I’ve given, and have a brief thought of my own on there that’s not anywhere else. I don’t know many other people who could claim to offer that much information weekly.

Of course, the issue might be deciding what type of original thought to share. Having multiple blogs gives me multiple topics to discuss, but will the people who subscribed through this blog care about leadership? Will the people who subscribe through my business blog care about finances? Details, details…

I haven’t solidified all the details yet but now that I’m close I’m ready to ask some of you what you think about it all. Remember though… just because you offer advice doesn’t mean I’ll necessarily take it. lol I say that because I’m expecting some of the opinions are going to counter each other, and I’m smart enough to know it’s pure folly to try to appease everyone.

By the way, if I do this thing I found a WordPress plugin that looks like it’d be up to the job. It’s called WP Email Capture, and it sets up a double opt-in process to make sure no one’s subscribing someone else just to be sneaky. After that… I’ll figure out how to send out my newsletters, which will initially probably be manual since I don’t expect a major run early on.

That’s all I have for now; your thoughts on it all?
 

Digiprove sealCopyright secured by Digiprove © 2015 Mitch Mitchell