Another Blog? Another Website?
Posted by Mitch Mitchell on Nov 16, 2008
So there I was, minding my own business while reading Garry Conn’s post where he Adsense questions from his commenters, who were asking about placement and such on their sites, when he said something to one of them that got me thinking again.
Actually, he said two things. The first thing he said to someone is that he felt it was better to have three different blogs with one post a day than one blog with three posts a day. The second thing he said was that there are some blog niches that just won’t draw the types of visitors needed to make money on either Adsense or any other product, and one of those niches was internet marketing.
His thought was that anyone in internet marketing already knows a bunch of stuff, and probably owns a lot of stuff, and also is already hosted somewhere and selling something, so if you give them a tip, they’re less likely to buy what you’re selling, but definitely not going to click on your Adsense ads.
My head has been hurting ever since, because there are a lot of truths in his statement. As I wrote in my post on rethinking Adsense, I’d been thinking that having more than one Adsense block on the side of my blog was a bad thing, especially since the blog generated almost no income from Adsense, and that I was thinking about replacing one of those blocks, which, for those of you who stop by often, I’ve done up there at the top left. The first two wouldn’t necessarily be common to the thrust of this blog, although the first one is an affiliate program of it’s own.
I started thinking, and I’ve been thinking about it all day, even while reading and commenting on a lot of blogs. It’s not the concept that’s bothering me, mind you. It would be easy enough to start another blog, or even another website, as I do have plans for that, especially as I’m seeing the kind of success that my site Medical Billing Answers gets with Adsense.
The problem is what else could I write about, that interests me, that would keep people coming back for more. Not only that, but just how many things are there that I could consistently write about? I go back to my own blogging tips, where I say that one should think ahead about picking a niche that they won’t run out of anything to say, and thus far, I’ve already picked the two niches that I know something about, even if I’m not overly successful in one of them (but I’m going to get there).
I figure it has to be about me if I’m going to write the blog. I could do what some people recommend, that being go to article submission sites and use someone else’s content, but that’s not my style.
I could set up a scraper site; nope, not happening. I could pick a niche that’s popular, then spend my days researching different stories on those topics and write about it, but if it’s something I really don’t care about, where would my credibility be? And y’all know I’m all about credibility.
A website would be much easier. I don’t think there’s a topic in this world I couldn’t do some research on and write a 20,000 page paper on it. That would give me 20 initial pages for a website, all credible information that’s been researched, and I could put it up and then go away, worrying about adding one new page a month, and it would probably be fine. But do I really want to do that?
Consternation is my friend right now, because obviously I have three choices. One, create a new website. Two, create another blog. Or three; stay right here and keep working on it only, adding more and more content and working towards becoming an authority on so many things that people will finally realize they absolutely must come here to learn what they need to learn, buy whatever they need to buy, and generally just have fun. What say you? Will a little bit of fun, courtesy of the Muppets, help you help me out? 🙂